After watching the final version of "Split the Mountain to Save Mother", Sun Peng suppressed the turmoil in his heart, looked at Chen Muchen and Xia Qingqing sitting aside, and asked softly.
“Great movie!”
“Nice photo, very good!”
After just a moment of silence, Chen Muchen and Xia Qingqing gave their answers almost at the same time.
"Ha ha……"
After hearing the answers from the two right-hand men, Sun Peng burst into laughter.
Seeing that Teacher Lao Bai looked extremely happy, Cui Liang, who had been waiting anxiously for everyone to finish watching, finally felt relieved and a smile appeared on his face.
Of course, he is also confident in the animation he produced.
At that time, DreamWorks' "Mulan" made Chinese animators realize the fact that they can also produce works that are close to the level of Hollywood, and they can also win the same high box office as Hollywood animated movies!
Therefore, under the organization of Hafei Animation, several animation companies joined forces to jointly produce this movie "Splitting the Mountain to Save the Mother". When Sun Peng wanted to acquire several companies to form Qinglan Animation, Fang Li
Only Na could be so confident and reject the other party's request without hesitation.
But this kind of confidence is only Cui Liang's own after all.
If you can make good animation just by having confidence, then the Chinese people’s attempts in the past few years will not have failed. So today I brought "Splitting the Mountain to Save My Mother" to DreamWorks. On the one hand, I naturally wanted to ask for Lao Bai’s support, and on the other hand, I wanted to get Lao Bai’s support.
On the one hand, why not find confidence in yourself and Hafei Animation?
“Very good, very good!”
Under Cui Liang's expectant gaze, Sun Peng pondered for a moment and nodded: "The animation production technology is fine. We can already see the back of "Mulan". This is the story..."
The production of "Splitting the Mountain to Save Mother" started only after "Mulan" was released. The technical aspects are naturally not too far apart. It's just because the investment is slightly lower, so there is a certain distance in terms of the detail of the picture and the complexity of the structure. However,
In any case, the animation "Splitting the Mountain to Save Mother" should be a qualified one... no, if compared with China's past animated films, it can definitely be called a masterpiece!
But after listening to Sun Peng's words, Cui Liang became anxious: "Old Bai, is there something wrong with this story?"
"Yeah, I think it's pretty good!"
Like Cui Liang, Chen Muchen and Xia Qingqing also had doubts on their faces.
Although they didn't quite understand that Sun Peng suddenly called his competitor over and seemed to want to help him, and even complained a little, to be honest, the two of them felt that this story was okay.
They are all experts, and you will understand it at a glance.
Seeing that the three of them had puzzled looks on their faces, especially Cui Liang who was even more anxious and angry, Sun Peng smiled: "As a Chinese animation, there is nothing wrong with the story of "Splitting the Mountain to Save the Mother".
But...in my opinion, its story is too Chinese!"
While Xia Qingqing and Cui Liang were still in a daze, Chen Muchen was already sensitive to Sun Peng's thoughts. He raised his eyebrows and said in surprise: "Too Chinese? You mean...overseas markets?"
"Yes, overseas markets!"
Nodding, Sun Peng said with some regret: "Pure Chinese culture should be fine at home, but after going abroad... the limitations are too great!"
Why can Hollywood works be marketed around the world without any hindrance?
On the one hand, of course, it is because their production technology is the best in the world, but more importantly, in the past hundred years, the Western world has always been the hegemon of the world, and their world view has already dominated most of the world. Even in China
In this land, although the traditional culture is also very strong, so that some popular Western movies will not adapt to the local conditions after arriving in China, and the box office will be very poor, but similarly, ordinary audiences will not reject many of their ideas, so
There will also be many Hollywood productions that are hits at the box office.
But the market for Chinese culture and ideas in the world is much smaller.
Therefore, in recent years, all ambitious directors have been making changes intentionally or unintentionally. On the one hand, they are imitating Hollywood, and on the other hand, they are changing themselves.
The "Split Mountain to Save Mother" in front of us obviously does not fall into these two categories.
"Huh...that's it."
After listening to Sun Peng's words, Chen Muchen and Xia Qingqing exhaled at the same time, and their hearts suddenly relaxed. Although this "Splitting the Mountain to Save Mother" is not as good as "Kung Fu Panda", they have to admit that it is definitely a good one.
This is a domestically produced masterpiece, and it may perform very well at the box office after its release.
But after Sun Peng's reminder, they immediately discovered its biggest flaw!
It is difficult to go out if you are limited to the country.
The animation "Split the Mountain to Save the Mother" is not only based on traditional Chinese mythology, but the various concepts in it are probably difficult for Westerners to identify with, so at most they are from Southeast Asia, Japan, Korea and other Chinese cultural circles.
It is acceptable domestically.
only……
How big are these markets combined?
Just like "Spirited Away: The Hidden God" and "Howl's Moving Castle" that were co-produced with the Japanese, when they came out of Asia... no, I should say East Asia and Southeast Asia, the box office was also shabby and tight, at best.
Just received a lot of awards.
In this way, it would be a fool's errand for "Split the Mountain to Save Mother" to compete with "Kung Fu Panda".
Otherwise, what if...
That would be embarrassing!
After Chen Muchen and Xia Qingqing relaxed, no one noticed that after watching this cartoon, they subconsciously placed it in a position to threaten "Kung Fu Panda". Although the chance was very low,
But if the movie is good enough, who can guarantee that "Kung Fu Panda" will win?
So Sun Peng's words were a reassurance for them.
It's just that Chen Muchen and Xia Qingqing relaxed, but Cui Liang was anxious: "Teacher Lao Bai, this...do we really have no box office overseas? How much do you estimate we will have in the end?"
"What? Do you expect to be a big hit overseas?"
Seeing Cui Liang's anxious look, Sun Peng smiled again: "The quality of the animation is here, there will definitely be some, but the expectations are too high... around 30 million to 50 million US dollars."
The market in Southeast Asia is too small, and the reputation of Hafei Animation is too small, so it cannot get much box office. And Japan is a big animation country, so unless it is a very famous work, it will not be able to get through.
After much deliberation, Sun Peng gave his own judgment.
"Three...fifty million?"
After hearing this result, Cui Liang felt disappointed and had a hint of doubt on his face.
In recent years, the treatment of Chinese films overseas has been much better. Although it is not comparable to that of Hollywood, there are gradually more films with over 100 million U.S. dollars in overseas box office.
Cui Liang's ambition cannot be satisfied by fifty million.
Sun Peng could see this mentality at a glance. He smiled and shook his head and said: "Haha, I hope my judgment is wrong. I wish "Splitting the Mountain to Save My Mother" will be a big hit overseas..."