"So at this time, a grand gathering that attracts the attention of thousands of people is very necessary!"
In front of Sun Peng, Liu Chang said calmly: "Laobai needs to express its attitude in this way, that is, the cooperation with Hollywood will continue for a long time; and you also need to use this method to express your attitude to North America and even Europe.
Fans make it clear that you are not trying to be a subversive, or a Raptor crossing the river, but a latecomer, someone who just wants a piece of the cake..."
When Liu Chang said this, he paused for a moment, and then continued: "This is not only your attitude, but also the attitude of Chinese filmmakers!"
"Yes, that's it!"
After Liu Chang finished speaking, Sima Gang next to him also nodded seriously and said: "Hollywood should know very well that this is a world where the jungle prevails and the fittest survive. The strong have the right to take a share of their pot... Of course, we
Just to let them know that we just want a piece of the pie."
"Oh? Teacher Sima also thinks this is useful?"
If Liu Chang's words only gave Sun Peng some ideas, then Sima Gang's words completely moved his heart.
Recently, public opinion in North America has been quite unfriendly.
Especially as the promotion of "The Incredibles" comes to an end and is about to be released, this unfriendliness has become more intensive. Like science fiction movies, animation with hundreds of millions of dollars of investment has always been the exclusive domain of Hollywood, but now it is faced with
A huge threat!
An investment of hundreds of millions of dollars is really not something everyone can do well.
Everyone knows that animated movies were initially targeted at younger audiences, but as 3D technology matured and Hollywood learned the ropes, animated movies have become a type of work suitable for all ages. Not only children can
Find happiness in it, and adults can laugh while watching it.
Of course, such animation is very demanding.
In addition to the excellent script, it also needs to have music that directly touches people's hearts, and technology that is as good as any special effects in a movie!
Because the times are advancing, the audience's requirements are becoming higher and higher.
Especially for those audiences who have been influenced by special effects blockbusters, it is really difficult to expect them to enjoy the original animated version of "The Lion King", because when the technology is not up to standard and the details are not perfect, the big screen in the theater
It will infinitely magnify the shortcomings of animation, and the inherent limitations of 2D animation are too obvious, making it a scumbag compared with special effects blockbusters.
So if you want to become popular, you have to spend a lot of money.
In order to realize a special effect in "Frozen", the producer can spend hundreds or even tens of millions of dollars just to develop an animation plug-in; and when making a movie about animals, in order to make their hair
It appears more real, and the funds consumed are not much less than the former.
But the result is very worth it.
Animated movies are suitable for all ages, especially when attracting children to watch. At the same time, they can always bring in one or two adults, so as long as they have real blockbuster-level effects and the plot is not bad, the box office will naturally not be low. For example, "
The animation series "Sunflower Stories", whether produced by Kaboka, a veteran animation company in Hollywood, or produced by DreamWorks, a Chinese upstart, has never been less than one billion US dollars in box office!
China alone can easily get six to seven billion US dollars.
And more importantly, the subsequent various copyrights and peripheral income, that is the real profit source of animated films!
Not to mention conventional picture books and derivative TV animations, there are also various other derivatives, ranging from musicals, dance dramas or ice dance performances to various toys, stationery, school bags, clothing, character props, etc.
There are so many that it makes one’s scalp numb!
Anyway, as far as Sun Peng knows, there are more than 20,000 derivative products of "Frozen" alone. Even ten years after its release, Disney's annual income from it is far more than 100 million US dollars...
So if science fiction, action and other movies make Hollywood wary, then China is producing more and more "Sunflower Stories", which has risen to the point of making them afraid!
You must know that from the production of these animated blockbusters, the Chinese people have gained more than just box office.
Because while earning huge box office, DreamWorks also began to fully learn from Hollywood. "Kung Fu Panda" alone has developed more than 4,000 kinds of derivatives, which are sold all over the world! Although it is similar to Hollywood's
They are still far behind the animation giants, but everyone knows that as long as DreamWorks keeps making animated films, it will only be a matter of time before they catch up...
These guys are digging into the roots of Hollywood!
Not only Hollywood, but also other industries such as toys, clothing, cultural and creative design, etc. will be greatly affected. Because tens of thousands of derivatives involve not only animation companies, but also countless stationery companies and clothing companies.
, toy companies, and the design companies that serve them, and of course various cultural media companies.
An animation company's annual profits may be only two to three billion US dollars, but the related industries are worth tens of billions of dollars.
This is a complete industrial chain, the source of which is animated movies marketing the world.
Therefore, the one that Hollywood is most hostile to is undoubtedly China's DreamWorks, because their animations can always capture the hearts of children around the world and create values that are no less valuable than Hollywood works!
and……
Even so, laobai is still not satisfied. Not only is DreamWorks' animation production speed greatly accelerated, from the first three or four years to one film every two years, and now it has become one film a year; he
He even founded Qinglan Animation, which produced the same content as "The Sunflower Story Collection"!
You know, DreamWorks alone has an average annual box office of more than one billion U.S. dollars, which is almost one-third to one-quarter of Hollywood animation. And if Qinglan Animation grows in the future...
What does he want to do? An all-out war with Hollywood?
So after "The Incredibles" was about to be released, and all the elements in the trailer were so Hollywood, Hollywood animators and filmmakers became restless. They knew that Laobai was using Hollywood things to attack Hollywood, and it was even more terrifying.
The thing is that no one can resist it!
"In this case, a big party with Hollywood filmmakers is very effective."
Seeing that Sun Peng seemed to have some interest, Sima Gang thought for a moment and said seriously: "And it happens that your new drama has been renovated and is ready for move-in. This is a great opportunity to release goodwill! In fact, if possible,
I strongly recommend that you bring your whole family to this party..."