At the same time, the deputy editor of "Business Weekly" personally took the fax in his hand and knocked on the editor's glass door. "This is the second list from China. However, this time compared with last year, this is
A list of fifty people..."
"Whether it's a hundred people or fifty people, I think the best place for this list is to appear in Business Weekly." The editor-in-chief looked relaxed, but his attitude was firm.
"Forbes attaches great importance to it. Their editor-in-chief called me." The deputy editor-in-chief adjusted the glasses on the bridge of his nose. "Since Laurie Minard attaches great importance to it, we should also go to Shanghai and have a look... After all,
Neither we nor Forbes have set foot in the mainland Chinese market..."
"Heinwei?" The editor-in-chief read the fax word-for-word to the end. The last contact's name caught his attention, "Citibank? Isn't it the Pengbo Fifty People List?"
…
A little later, this fax was also brought to the desk of the editor-in-chief of The Economist, "Have you called me? Why are there fifty people missing from this year's list?" She glanced at the assistant in front of her and asked again
Lower your head.
The female assistant smiled sweetly, "I've called it. This woman named Hei Yinwei is an accountant at Citigroup and the vice president of Pengbo Media. She made this list. She said that now "Business Weekly" has confirmed
join……"
"Forbes is said to be launching its own list in China this year. So, is there any reason why we shouldn't get this list of fifty people?" The female editor-in-chief was very forceful and didn't even look up from what she wrote in her hand. "
Well, let Jerry go to Shanghai..."
…
"Oh, God, I think there's something we can do."
Mu Ruilan, the editorial director of Fortune Magazine, who was in the same office building as Time Magazine, immediately exclaimed when he received the fax.
"Isn't that wrong? Forbes wants to make this list now? Stupid!" He looked at the fax carefully and suddenly stood up, "Donald, actually you should think of Fortune Magazine..."
He hurriedly walked out of the office, still muttering to himself, "This time, I can't let that damn fat guy Rambo get ahead of me and book a flight for me. Yes, today, the earliest flight is to Shanghai, Shanghai, China."
Air tickets to the sea..."
…
China, Shanghai.
Heyinwei and Peng Bo walked happily on the streets of this city in June.
"Gardenia, gardenia."
Peng Bo suddenly turned his face and searched for the old lady in the bustling crowd.
"Gardenia, gardenia."
But the sound gradually faded away, and Peng Bo pulled Heinwei back and asked, "Do you have to buy this flower?" Heinwei said with a smile, looking very considerate.
"You must buy it." Peng Bo was very obsessed, "Look, grandma is there, grandma, wait a minute, I will buy a gardenia." Ever since he met the grandma selling gardenias, his whole life
It's different now. Peng Bo hopes it will bring better luck.
"Okay," Grandma smiled, but still didn't recognize Peng Bo, "Sir, it will bring you good luck." She looked at Heinwei again, "This one is for Nannan, you are so beautiful.
Sir, you are a perfect match."
Heyinwei felt a little embarrassed for a moment, "Your ears are red." Peng Bo said with a smile.
"Well, I don't know why, it's very hot." Heinwei smoothed her hair back, "Donald, are you sure they will come?"
Her subtext is obvious. Although Pengbo Media has successfully released last year's Rich List, Real Estate List and this year's Celebrity List, in the face of the aggressiveness of Forbes, these international big names are about to launch the list.
Will financial and business magazines choose a list without Forbes?
"Yes, it will come," the two of them walked slowly along the river. Last year, Citi moved its Shanghai Branch to Hudong, changed its Huxi Branch to a branch, and purchased a business on the ground floor of the Taiping Hotel as a 24-hour
The two of them went to the Taiping Hotel this time to discuss the venue rental for the launch ceremony. "Have you heard of the story of Citigroup and Microsoft?"
"No." The river breeze was blowing, and it was still hot and dry. Heinwei smiled and said, "I want to hear it."
"Tell me about an American veteran..."
"What is Lao Tie?" Heinwei suddenly asked with a smile.
"Lao Tie is a buddy..." Peng Bo explained.
"Then we are old guys too." Heinwei blinked her blue eyes.
"Okay," Peng Bo looked at the face with a pointed chin from the side. It was so perfect that his throat moved, "Where did I say it?"
"An American old man."
"Yes, an American old man had a son. The eldest son had not accomplished anything, so he went to Bill Gates and asked him to introduce a son-in-law to him. Of course Gates refused, and then the old man said that this man was from Citigroup
The vice president of the bank, Gates, softened his attitude a lot after hearing this."
"Then Lao Tie went to the president of Citibank and asked to introduce him to a vice president. Of course the president refused. Lao Tie also said that this person was the son-in-law of Bill Gates. The president immediately agreed upon hearing this."
"Guess what in the end?"
"What's the matter?" Heinwei blinked, half-smiling.
"In the end, I became Gates' in-laws, my son won a fortune, Citi received a large deposit, and Microsoft also received a software order from Citi."
Heinwei smiled, and the river breeze blew her long hair, bringing with it the smell of perfume, "Mr. Peng Bo, the Citigroup in the story, how come the version I heard is Standard Chartered Bank?"
Peng Bo's face was not red, his heart was not beating, "Whether it's Citigroup or Standard Chartered, it's all the same."
"Then what you are saying is that we have sent faxes to more than a dozen international financial magazines. As long as one is willing to come, the others will come."
“It’s not necessarily that everyone will come, but as long as Business Week can come, then Fortune may also come, and The Economist will come too.”
Peng Bo smiled and waved his hand again, "That's not all... we are playing a big game. If you think about it further, as long as these international financial media arrive in Shanghai, the leaders of Shanghai will definitely come forward. As long as the leaders of Shanghai
If the leaders come forward and add the influence of these foreign media, then China's famous newspapers and magazines will definitely come, and Shanghai TV stations and newspapers will definitely rush to report."
"However, renting a venue will cost a lot of money." Heinwei said with a smile. She knew the cost of a venue like the Taiping Hotel, "and..."
There are other expenses, including conference materials, transportation, tea, meals, accommodation, etc. Peng Bo smiled and shook his head, "You still haven't figured it out."
"Don't you understand?" Heinwei smiled and said, "Old man, please tell me."
Peng Bo also smiled. He felt very relaxed when he was with Heinwei. "Do you know what a white wolf with empty gloves is?" Before Heinwei could answer, he explained, "This word is used in the business battlefield.
It probably means: A person gets a big reward with a small effort."
"Um."
"What I did was a typical empty-handed approach. We said that "Business Week" would come, so we persuaded "Fortune" to come, so other financial media also agreed to participate. This is the same as Citigroup and Microsoft;
In the same way, international media will come, and domestic media will also follow suit; so many media are here, all well-known commercial media at home and abroad, and they are holding our press conference in a hotel. This is a big advertisement for the hotel.
They should not charge us fees, but should sponsor us."
"Sponsor us?" Heinwei looked at Peng Bo like an alien.
"Also, we don't need our people to provide services such as airport pick-up and venue. Such a high-level meeting is a must for the hotel. The district's publicity department will also participate, so the city's leadership publicity department will also do it for us.
Coordinate and participate.”
Just when Peng Bo said too much, a long whistle sounded on the river, and Heinwei burst into laughter. Peng Bo's heart skipped a beat. This round face must have been kissed by God. Her smile was so charming and contagious.