Some film media first began to question the true situation of "Beidou: Beidou". One article commented: "The quality of the trailer of "Beidou: Beidou" is undoubtedly great, but judging from the poor quality of domestic special effects movies
, maybe the entire movie budget was spent on the trailer.”
There are still many supporters of this view, because many viewers have had their feelings and wallets hurt by the false promotion of some films, so this time they started to stay on the sidelines in the face of the promotion of the film The Sky.
At home, Meng Xiaobai's family is watching a TV program on the Mercury Smart Screen, which is an interview on the movie channel.
On the screen, the female host introduced the interview guest: "Our interview guest for this issue is the famous director, Mr. Cao Changge. I believe that many of you are very familiar with Director Cao Changge. His films have won many domestic and foreign film awards."
"Hello everyone, I'm Cao Changge!" greeted a director in his sixties from the guest seat.
"Today we are interviewing Director Cao, and our topic is to talk about this year's Spring Festival movies. Director Cao is also a victorious general during the Spring Festival. The previous "Happy Detective 1" won a box office of 1 billion, and "Happy Detective 2" even more
It has a box office of 2 billion. This year's "Happy Detective 3", does Director Cao think it can break through again at the box office?" the host asked.
"Of course!" Cao Changge said without any humility: "Logically speaking, I should be humble. But our actors and screenwriters are so awesome. As we all know, our two leading actors are both comedy best actors, and there is also a mysterious actor this year.
The guests joining us are also comedy celebrities who have won Best Actor honors!"
"Comedy has always been the most popular genre among Spring Festival movies. With the reputation of the previous two "Happy Detectives", this one will definitely hit a new high!"
"It seems that Director Cao is very confident. I believe many friends, like me, are looking forward to "Happy Detective 3" on the first day of the Lunar New Year..." the host said with a smile. She asked a few more questions and kept chatting until
The drama "Shadow 1: Beidou".
"Director Cao, the movie with the highest investment during the Spring Festival this year is "Zha Tian 1: Beidou". It claims to be an epic blockbuster. What do you think?" the host asked.
Cao Changge's expression calmed down and he became serious: "I'm not afraid of offending anyone, but I don't like this drama."
Cao Changge is a well-known director in the industry, but Mo Ziyi, the director of "Shadow 1: Beidou", is just a young director. Cao Changge is indeed not afraid of offending him.
"Why do you say that?" the host continued to ask.
Cao Changge commented: "The domestic film industry is developing rapidly, and many producers want to imitate Hollywood and create their own blockbusters, or movie universes. But from the current point of view, none of them have succeeded!"
"The most important reason is that we don't have good technology. Whether it's the special effects production level or post-processing, the difference is more than one or two points. The special effects we produce are often very embarrassing."
"And the film studio is not willing to invest in this area. Furthermore, we also lack good screenwriters. As far as I know, "Zhaotian" is a novel IP, and it is also a fantasy novel. This kind of novel has no nutrition and depth, so why
What about film adaptations? There is no precedent for such adaptations of works, and without exception they have all been rejected."
"So I think "Shadow 1: Beidou" is not worth looking forward to."
After Cao Changge finished speaking, Tang Biyun immediately looked unhappy and said, "This Cao Changge, I thought he was good before. Why does he slander the movie you made so much?"
"It's investment." Meng Xiaobai emphasized.
"It's all the same." Tang Biyun said.
"It's all about profit trends." Meng Lei looked at Tang Biyun, "You can't let him praise other people's movies, right?"
"Then you can't say bad things about others without watching them!" Tang Biyun retorted, "I won't watch his movies this year!"
"Mom, I have booked a ticket, and we will go see "Shadow 1: Beidou" together then." Meng Xiaobai said, "But I want to explain in advance that this is a special effects movie with a fantasy theme. You may not be able to watch it.
Understand."
"Why don't you understand? It's not just about cultivation, becoming an immortal, but also about gods, ghosts, etc." Tang Biyun said.
"Mom, do you know all this?" Meng Xiaobai was slightly surprised.
"Aren't you talking nonsense?" Tang Biyun looked at him with disdain, "Your parents are not old yet! What kind of online game TV series, fairy tale TV series, time travel, rebirth, etc. have we not watched? Your father returned the money last month
What kind of online novel rewards you with 10,000 yuan!"
Meng Xiaobai: "..."
Wanying Group, the company's distribution company, is arranging the film schedule for this year's Spring Festival.
It is worth mentioning that Wanying Group owns more than 30% of the cinemas in the country and cooperates with multiple brands of cinemas.
"There must be more films scheduled for "Happy Detective 3". This is the highlight of our group's Spring Festival." A vice president emphasized.
"Happy Detective 3" is a movie invested by Wanying Group.
"Mr. Bai, I wonder if the film schedule for "Zhatian 1: Beidou" should be reduced by 10%." One person suggested. He is Tu Da, the senior executive of the distribution department of Wanying Group.
It was also the partner who previously cooperated with Deep Space Film and Television and was responsible for the release of "Shadow 1: Beidou". Later, he was kicked out by Meng Xiaobai because he wanted to unofficially follow the rules.
"Tu Da." Mr. Bai frowned slightly and said, "I know you have some conflicts with their crew, but when scheduling movies in theaters, everything is based on the interests of the company. Don't mix in personal grudges!"
"I know, this is not my personal idea. It is suggested by our data department after market pre-sale survey." Tu Da said quickly, "In our forecast data, the current film schedule revenue of "Shadow 1: Beidou"
The price-performance ratio is not high, so why not give up part of the film schedule to our own movies."
"If it really performs well in the market, it won't be too late for us to raise the price."
Mr. Bai thought for a while and said: "Okay, then reduce the proportion of films scheduled for the first three days and adjust at any time after seeing the box office situation."
Wanying Group, as the original benchmark, saw that they had lowered the film schedule of "The Sky 1: Beidou", and other theaters also slightly lowered it. This resulted in the film scheduling rate of "The Sky 1: Beidou" being only the lowest among the Spring Festival movies.
Ranked seventh, this is undoubtedly very detrimental to the competition for box office.
"Although you are very rich, I, Tu Da, am not so easy to bully." Tu Da still held a grudge against Meng Xiaobai for driving him away. Because of that incident, many people in the industry laughed at him, and the senior management of the group also laughed at him.
Some people questioned him.
"Invest 800 million? I hope you lose everything!"
Even before the movie is released, the overt and covert fights have already begun. These people are all waiting for the box office war to come.