A ray of warm sunshine shines down, bringing with it the rich flavor of early summer.
Wang Yaocheng was sitting on the recliner in a super happy mood, crossing his legs and swaying little by little.
After carefully considering Fujitsu Co., Ltd. and seeing that there was no way out, Wang Yaocheng smiled happily;
President Takazawa Ryoto is an old acquaintance of mine. We have dealt with him several times before and we know each other well.
In the sale of the eight-inch wafer fab project, President Takazawa Ryoto swindled himself an extra US$100 million. Later, in order to successfully improve the production yield of the Fujitsu wafer production plant, he paid another US$80 million in checks and purchased Fujitsu at a high price.
Co., Ltd. memory chip production patent pool.
Haha, the mountains will not change and the water will turn.
Now Atlantic Business Machines has slapped him hard in the face, leaving him absolutely stunned and basically half disabled.
Well, if we can barely maintain the current situation, the question is when Fujitsu will die. It will be at the end of this year or in the middle of next year, or at the latest not later than the year after next. The difference will not be too big.
Without external blood transfusions, if Fujitsu wants to struggle to save itself, it can only cut off both of its thighs, carry out a large-scale downsizing project, shrink the front line in all directions, reduce expenditures, and raise funds to survive this cold winter.
Easier said than done.
Large Japanese trading companies have always attached great importance to face and regarded the company's reputation as their life. It would be even harder for them to fire employees on a large scale and abandon the lifelong employment system.
Likewise, employees consider the company their home.
There are many people who regard enterprise development as more important than life, and even get fired and commit suicide. This is why large Japanese trading companies are never willing to take this step unless they have to.
The public opinion is raging and the image of the company that has been operating for many years has collapsed instantly. The price is too heavy and it really cannot be an easy choice.
Fujitsu Co., Ltd. has withdrawn from the field of semiconductor memory chip production. Except for experienced employees who have been hired to guide work at the two eight-inch wafer production bases in Jinling and Huaizhou, China, all other employees have been dispatched to its computer production plants or communication equipment.
In the production plant, no one was laid off.
In the 1990s, large Japanese-owned trading companies were still very arrogant. They would rather pour down the sauce vat than the sauce shelf because they wanted to save face.
The economic bubble in Fuso Country burst, and many small and medium-sized enterprises went bankrupt. In the end, the company bosses were unwilling to fire a single worker, and everyone ended up holding on together.
In this special national situation, the affectionate and righteous company boss is described as a tragic character, worthy of his heart, and widely sympathized by the public.
Are there any opportunities that can be exploited here?
Taking a sip of his juice drink, Wang Yaocheng now looks like a conspirator, always plotting other people's wealth.
During this period of 1995
Domestic TV manufacturers generally use color picture tubes, and Fuso, the most technologically advanced electrical appliance manufacturer, has successively launched LCD TVs and plasma TVs, which represent the development direction of two advanced panel technologies.
Fuso is a world leader in both advanced panel technologies, liquid crystal and plasma.
plasma camp;
There are famous companies such as Panasonic, IBM, Fujitsu, Mitsubishi, NHK, and Pioneer.
In the early 1980s, Panasonic used full screen printing technology to develop DC-PDP with a simple structure and took the lead in mass production.
In 1986, the 10-inch (resolution 640x480) monochrome DC-PDP was used in the world's first portable computer. At this time, the monochrome DC-PDP occupied almost the entire portable computer market, with an annual output of 1 million units.
In the late 1980s, Benziguo developed an ultra-thin, lightweight third-generation monochrome dc-pdp.
In the early 1990s, Panasonic developed the fourth-generation DC-PDP that did not require mercury charging. In 1994, Panasonic took the lead in mass production of character-type multi-color DC-PDP. In 1995, it also achieved mass production of 26-inch color DC-PDP.
Produce
Fujitsu's fine plasma display panel products can have a resolution as high as sxga, but can still show high brightness effects. As the trend of high-pixel digital broadcasting begins around the world, plasma displays are gradually entering the TV market.
Therefore, improving image quality will be the current priority for new plasma displays.
In this technical field, Fujitsu is at the forefront of the world, and its technical level is almost on the same level as IBM in the United States.
LCD screen camp
There are well-known companies such as Sharp, Sony, Hitachi, Toshiba, Fujitsu, Samsung, and Hyundai. In particular, Sharp has the highest level of LCD technology, and other companies have their own strengths.
In these two technology camps, the famous name of Fujitsu has appeared. In fact, this is not surprising. The powerful Japanese home appliance trading companies often make bets on both sides.
Anyway, if you have money, just spend it as much as you want.
You have it, I have it all, and I not only want it but also the best. This means repeated investment. In a highly developed capital society, there is naturally the invisible hand of the market to regulate it.
Private enterprises are responsible for their own profits and losses.
Sharp Company has the highest level of LCD technology, but it also invested heavily in plasma TVs. As a result, due to huge investment mistakes, it went into decline and was finally acquired by Hon Hai Group in Baodao.
Panasonic is a leader in the field of plasma technology, and its research level in liquid crystal technology is also very high, so naturally it is not to be outdone.
Fujitsu Co., Ltd. has always been famous for its scientific research. How could it possibly give up LCD TV panel technology? This is a prudent approach.
Of course, there is nothing wrong with doing this when the company is strong, but when it rains continuously, you need to consider it carefully.
The landlord’s family has no surplus food!
What Wang Yaocheng values is Fujitsu's LCD technology, mature research team, and third-generation LCD panel factory in Kagoshima. This is the most modern LCD panel factory with an initial investment of US$1.7 billion.
1995 was a good time to intervene. Hyundai, LG and Samsung were preparing to intervene in the field of LCD panel production on a large scale.
Hyundai Group started building a second-generation LCD panel production line in 1992. However, due to a mistake in investing in the Mount Kumgang tourism project, the production line has been delayed to this day and will not be put into production until at least mid-1996.
LG is building a second-generation line P1 factory in Gumi City, North Gyeongsang Province, and it is expected to be officially put into production in October.
Samsung's progress is very different. It is expected that the second-generation LCD panel production line will be put into production in December 1995. Due to the deficiencies in production processes such as liquid crystal infusion, Samsung has set up an institution in Fuso to hire unemployed Fuso engineers to accumulate research and development.
ability.
I have to say that Han Bangzi is ruthless!
Samsung's LCD business suffered an annual loss of US$100 million from 1991 to 1994. It still gritted its teeth and spent huge sums of money to build a second-generation LCD panel production line. It was indeed a far-sighted one.
However, Baodao's LCD industry is still a desert, with no investors yet to develop it, let alone domestic ones. It is still in the period of using color picture tubes, lagging behind a technological era.
Currently, Fuso accounts for 94% of the world's LCD panel shipments. It has the most advanced technology and the most complete supporting industries, unrivaled in the world.
The so-called prosperity and decline.
From now on, due to the high exchange rate of the yen, although the products of major Japanese manufacturers are of excellent quality, their prices are also high, and the competitiveness of their products has declined sharply.
If history does not change, it will soon be replaced by Southeast Asian and Korean stick manufacturers. This is an unstoppable trend of industrial transfer.
Samsung seized the opportunity of industrial transfer and became the world's largest supplier of LCD panels, followed by LG. At its peak, Korean companies firmly occupied 90% of the market share.
This also laid a solid foundation for them to expand their product lines and successfully enter the production of smartphones, TV products and digital products.
This was the best opportunity. Wang Yaocheng could not prevent major Korean companies from entering and grabbing a piece of the cake, but he took the lead in laying out the plan, not leaving the major Korean manufacturers the opportunity to develop and grow, and nipping the LCD panel industry in its bud.
As long as you have strong strength and invest huge amounts of money to take over market share, you can still do it.
At the very least, grab the biggest piece of the cake.