At 8:48, in the small square at the entrance of the home appliance mall, the noisy celebrations stopped instantly, and the opening ribbon-cutting ceremony officially began.
Wang Yaocheng was wearing a light-colored suit, and the fireworks on the left side of the suit's chest were particularly bright. He smiled brightly, and Luo Jinda, the mayor of ZS District, picked up the scissors and cut the bright red silk ribbon.
At this moment, fireworks and firecrackers exploded, and the high-pitched suonas and gongs and drums resounded in the sky again. Along with warm applause, Pacific Home Appliances Mall and Pacific Electronics Computer Mall were officially opened.
People who were already impatient rushed in. In less than two minutes, a large number of people had already poured into the originally spacious and bright Pacific Appliances Mall.
The originally prepared tea and standard introduction service could not be carried out. The salespersons wearing light blue suits and vests were squeezed into the crowd without any space.
The only thing that was relatively good was the cashier counter that was separated by physical space, but there were also crowds of people surrounding it, waving bills and saying:
"Quickly, turn on an 18-inch Changhong color TV for me."
"I want to buy a 21-inch right-angled flat screen Hitachi color TV now."
"I want a Chunlan air conditioner, the 7200 type."
The salesperson next to me quickly explained: "Sorry sir, Chunlan air conditioners do not participate in the buy one, get one free activity."
"Ah? Then turn on a Mitsubishi air conditioner for me, faster."
Seeing the hot sales scene in front of him, Du Bo was stunned!
Faced with such a crowded scene, many sales staff were also a little panicked.
"Don't panic, everyone, guide the customers and go to their sales positions. Manager Du, quickly arrange the customers who have not yet entered the mall to queue up, ask a few young men to maintain order, and let in as many people as they come out."
After a brief moment of astonishment, Wang Yaocheng reacted quickly, suppressing the ecstasy in his heart and commanded: "Everyone should move and enter the battle state."
"Oh, okay, I'll do it now."
Du Bo is worthy of being an experienced middle-aged cadre. Faced with this chaotic scene, he quickly calmed down and directed his subordinates to guide customers to purchase in an orderly manner.
Wang Yaocheng looked at Fan Qingyun next to him and said: "Manager Fan, leave three people over there, and everyone else will come here to help."
"knew."
At the entrance of Pacific Appliances Mall, staff maintained order, but hundreds of customers were unable to enter the mall and could only form a long queue beside them.
There were more people watching the excitement. After receiving the colorful leaflets, many people looked at them carefully, quickly carried them in their arms and turned around and ran home.
If you act later, I'm afraid the gift will be gone.
Wang Yaocheng did not expect that the buy-one-get-one-free activity would be so powerful. It instantly aroused the masses' enthusiasm for purchasing and received the most enthusiastic response.
These simple customers! They have not yet enjoyed the pleasure of shopping as a god, they have not enjoyed the feeling of being held in the palm of their hands, and they have not been bombarded by advertisements and promotional activities.
A little sincere feedback immediately received the warmest response.
District chiefs Wang Yaocheng and Luo Jinda shook hands with Wang Bing respectively and said apologetically:
"District Chief Luo, Brother Wang, I'm really sorry that I can't entertain you today. There are too many customers. I will help them sell in a while to prevent any unexpected situations."
"Okay! Your business is booming. This is what our government hopes to see. If you have any difficulties, you can come to me at any time. The district will provide strong support."
District Chief Luo Jinda laughed heartily, shook his hand vigorously, and continued: "I heard from Mr. Wang that Brother Yaocheng is studying in our university in Jinling. Is there such a thing?"
"Jinling University, freshman."
"Since ancient times, heroes have emerged from youth, and Brother Yaocheng is amazing!"
"Actually, I'm just picking up people's wisdom. The Lianhua Supermarket in Mingzhu City is doing very well. In foreign countries, this business model of selling at an open price has long been the mainstream. I'm just learning."
Hearing this, District Chief Luo Jinda nodded with emotion: "Yes, our country is not rich yet, and many places are far behind the world's advanced level. We need talents like you who are brave enough to explore and set an example in various fields.
Aren’t you too old?”
"District Chief Luo has great expectations for you, so don't let your guard down!" Wang Bing lost no time in saying this.
"Thank you, Brother Wang. I am able to invite District Mayor Luo to attend the opening ceremony this time. It is thanks to your strong recommendation that I will not return home drunk at Mingdu Restaurant at night."
"Hehe, okay."
District Chief Luo Jinda said with a smile: "I heard Mr. Wang say that you have acquired a large piece of land opposite the Drum Tower Hospital and are building a comprehensive commercial supermarket with an area of more than 10,000 square meters. It is a big deal!"
"Yes, it is currently under intensive construction. This Carrefour supermarket completely imitates the format of Lianhua Supermarket in Mingzhu City. It is completely different from the current state-owned shopping malls and will bring a new shopping experience to customers."
"Our zs district welcomes investment. On the day when Carrefour Supermarket opens, I will invite city leaders to attend the opening ceremony to cheer you on!"
"Thank you for the district's strong support and District Mayor Luo for your concern. We will definitely do things well and do our best to contribute to the district's economic construction."
"Okay, okay, let's wait and see."
After seeing off the ribbon-cutting guests and the group, Wang Yaocheng immediately got into intense business.
The number of people at the cashier increased to six, and there was a long queue of customers waiting to pay. It was a scene of booming purchases and sales.
12 noon
The long queue outside has disappeared, and the Pacific Appliances Mall is still crowded with people, not much better than when it opened.
The sales staff were all sweating profusely. In the small square at the entrance, customers who bought home appliances were beaming with joy, and they got on tricycles and left with large boxes of home appliances and gifts.
The strong sales momentum of home appliances has made it impossible for Pacific Appliances Mall to perform delivery services.
Upon hearing the news, a large number of tricycles from the surrounding area came over to solve this imminent problem.
Depending on the delivery distance, the tricycle fee ranges from three to five yuan, all of which is paid by Pacific Appliances Mall.
This is especially satisfying for customers.
They forget that this is a small expense compared to the large expense of purchasing home appliances.
What customers care more about is sincere gifts, which make them feel like they are getting a big deal.
When you buy an air conditioner that costs more than 7,000 yuan, you can get a Triangle rice cooker worth 450 yuan as a gift, which is really a good deal.
The majority of customers hold this mentality, and they happily take the gifts home without forgetting to show off to their neighbors.
As a result, a larger number of buyers were attracted to Zhongshan North Road.
This is an era when consumers have not yet been spoiled. It is not like the later generations who have to buy a bowl of cold skin for seven yuan and have it delivered to the sixth floor by a courier, and add more peanuts, more cucumbers, more gluten, and more chili.
.
And the express delivery note specifically states:
It has to be extremely spicy, so spicy that it makes your throat burn. If it's not spicy, you'll give it a bad review.
How honest consumers are in this era. Businessmen only pay a little sincerity and get enthusiastic responses.
The product sales prices of Pacific Appliances Mall are basically consistent with those of the outside world.
Take air conditioning sales as an example:
Imported brand air conditioners can basically make a profit of more than 1,000 yuan per unit.
For domestic brand air conditioners, the profit from selling one unit is between 700 and 500.
As for the Triangle brand rice cooker as a gift, the price of the provincial agent is only 280 yuan. It is really cost-effective for merchants to engage in such activities.
State-owned stores are unable to hold such large-scale preferential and promotional activities.
State-owned enterprises are not owned by individuals. Store operators have no right to give away goods, no matter how cheap they are, because the accounts cannot be balanced.
The key lies in the rigidity of the state-owned store management system. If you don't do this, no one will say anything. If you do, it will cause trouble and all kinds of criticisms will come one after another.