Cuixianglou has two branches in Chang'an. One is located near the Bell and Drum Tower. It is one of the most high-end wine shops. Although it has been open for only a short year, its business is so popular that it is the envy of nearby wine shops. This is the most upscale wine shop.
A good location is also the most prosperous location. The taste and class of Cuixiang Building make the dignitaries who come here to spend money feel that they have all their status.
Anyone who dines at the Cuixiang Building in the Bell and Drum Tower would be too embarrassed to go in without a salary of a thousand koku. Of course, if you don’t have a salary of a thousand koku, you won’t be able to afford it if you go in. The Cuixiang House is like a high-end membership club in later generations.
Being in this kind of circle is a kind of life in itself.
Cui Chengru personally sits in charge of the Cuixiang Tower of the Bell and Drum Tower. With his well-versed skills and the backstage of the Shuzhong Chamber of Commerce, Cui Chengru feels that this is the result of his lifelong hard work. If nothing happens, he will bring a pot of wine and toast to a few familiar regulars.
Things will fall into place naturally.
Seeing Cui Chengru coming over with a wine bottle, Zhongda Fu Chao quickly waved: "Shopkeeper Cui, come on, come on, why are you still here?"
Cui Chengru accompanied him with a smile: "I am a small businessman. This Cuixiang Tower is my life. If I am not here, I can be anywhere else. The middle-class doctor is here to make fun of me."
Wang Chao laughed and said, turning to Zhu Maichen and Bian Chuang who were at the same table: "They all say that businessmen chase profits. Look, there is such a big thing happening in the backstage family of Shopkeeper Cui, and he doesn't go to visit. I
Shopkeeper Cui, your character is not very good!"
Cui Chengru smiled and said: "As the doctor said, I am a merchant, and as long as it has nothing to do with me, I will have nothing to do with it."
Zhu Maichen nodded: "That's right. It's best not to interfere in any place that doesn't touch you. Shopkeeper Cui is a smart man. Who is Su Zhonglang? He is the one who has made great contributions to my big man. He just returned
Chang'an suffered such a sudden change, and among other things, those who dare to do this are not ordinary people."
"I know it well, so don't tell me! Come on, let me pour wine for you gentlemen!" Cui Chengru interrupted Zhu Maichen's sigh. With Lao Cui's eyes, how could he not see how much these three people weighed?
Two, the purpose of saying these words is definitely not to be opportunistic or to take pleasure in others' misfortune.
After drinking a few glasses of wine, Cui Chengru said goodbye. When Cui Chengru turned around, Chao Chao chuckled: "It's been three days, and Su Ren hasn't moved at all. This is not like Su Ren."
"I'm afraid the emperor doesn't want to let Su Ren do it! I heard that after the banquet that day, His Majesty kept Su Ren and talked for a long time!" said the side passage.
Zhu Maichen picked up his drink and said, "This matter has nothing to do with us. It's useless to say more!"
"How can it have nothing to do with us? Su Ren has always been at odds with Zhuang Yushi. We are where we are today thanks to Zhuang Yushi's support. Since we have such a good reason, why not try to push things along?"
"What do you want to do?" Zhu Maichen asked quickly.
Chao Chao smiled: "I don't care if it's blatant. It's still okay to kill someone with a borrowed knife."
"How to borrow the law?"
Wang Chao smiled and said nothing, looked back at Cui Chengru, and smiled: "This is not the place to talk."
In addition to the three humble guests from Chang'an, many people in the entire building were talking about this matter. They all knew about the unusual relationship between Cui Chengru and Su Ren. Cui Chengru was walking around inside, and many people would chat with Cui Chengru. If they were concerned, they would be interested.
We asked, inquired, and of course watched the fire from across the bank. After going around, we drank a lot of wine and met a lot of people. After counting, there were not many people who were really worried about Su Ren.
Su Ren's official reputation in Chang'an was not good. First of all, it was because he offended the eldest princess Liu Piao. It was true that he was a close confidant of the emperor, but he could not match the remaining power of the eldest princess. Secondly, Su Ren was too young and had spent his whole life in
A man who works hard in the officialdom is eagerly waiting for promotion. Suddenly he looks up and sees a child sitting on top of him. Maybe he will never touch the child's feet in this life. You say it makes people angry or not. The most important thing is, Su Ren
This time he accomplished a remarkable feat, and those who wished Su Ren bad luck were filled with resentment. Those who were dissatisfied with Su Ren felt that Su Ren was about to be promoted again, and their way of survival was completely gone, so they felt even more unhappy.
Drunkly, Cui Chengru threw the wine bottle on the counter. Cui Chengru said hello and went to the backyard. He wanted to tell Su Ren about the situation here. It was definitely not a good thing for so many people to be unfriendly. As a businessman, he knew very well that anyone who was attacked
If people are isolated, the consequences will be miserable.
The second Cuixiang Building in Chang'an City is located between the east and west cities. Different from the Cuixiang Building in Bell Tower, the decoration here is much simpler. The mottled walls can be blown off by the wind, but here it is
It's busier than over there. A few feet away, even under the influence of the noisy East and West Second Market, you can still hear the shouts one after another inside.
A voice came from here: "Man, where is my wine? Don't mix it with water, otherwise it will lose its taste!"
The other side: "Braised pork, I want braised pork. This mutton is very fine, but it's too expensive. We can't afford it!"
Gate: "Oh, brother, you are finally here. I have been waiting for you for a long time, and I have gained weight again after not seeing you for a few days!"
Outside the kitchen door: "Boiled meat slices, Mapo tofu, here they come...!"
This is Su Ren's business philosophy. He hopes that everyone can taste the delicacies he creates. The rich and powerful like to be sold to the bell tower, and the poor people also like to eat here, and the quantity is large and the price is good.
Su Ren most despises those who sell luxury goods in later generations. The results of hunger marketing and hype marketing will not be very good in the end. People who will not die unless they seek death like rice mobile phones are just out of their minds.
Su Ren also likes to come to such noisy places. He used to be a nobody. Let alone high-end clubs, he has not even been to high-end restaurants a few times. When he walks in here, he feels like going home. Sit quietly.
In the corner, there is a plate of dried tofu and a pot of low-alcohol wine, together with Sima Xiangru, Han Qing, and Zhu Fuyan, it is good to feel the suffering of the people.
Sima Xiangru didn't care, but the master's father Yan looked unnatural. Although he knew that Su Ren was a merchant, he was now a high official. It was not appropriate to be crowded among a group of merchants and untouchables. But the master's father Yan was a smart man, and he felt so
I thought, but the expression on my face was like it.
Han Qing drank a glass of wine: "I didn't expect Cuixiang Tower to open like this? It's an eye-opener for me!"
"Actually, the daily revenue here is no less than that of the one in the Bell and Drum Towers. The prices are really cheap and can't handle the crowds! The officials' banquets are endless. The store in the Bell and Drum Towers receives a hundred or ten people a day, which is already a lot.
, and here there are people coming and going, and it is close to the East and West Markets. There are at least three to four thousand people. Excluding rent, taxes, wear and tear, etc., by the end of the year, it will probably surpass the store in the Bell and Drum Tower!"
"No way?" Master Fuyan stared: "There are ordinary people coming and going here. How much money can they have?"
Su Ren said with a smile: "Don't underestimate the power of the people. Xunzi said that the people are water and the king is the boat. Water can carry the boat and also capsize it. The people may seem small, but they are very powerful. As long as they are used properly, they can
It is the power that turns the world upside down. Which of the dynasties and dynasties that destroyed the country has nothing to do with the people? Don’t think that only those heroes can turn their hands into clouds and rain!"
"That's right!" Han Qing said: "In the Battle of Muye, if tens of thousands of Shang Zhou's slaves hadn't turned against him, King Wu's attack on Zhou might not have been so smooth! Qin's tyranny was condemned by the whole world. Otherwise, Qin would not have been destroyed.
So fast!"
The master's father frowned: "Sir's plan is to use these people."
Su Ren did not hide it, nodded and said: "Not only must we use the people, but we must also coerce public opinion. Only when the people think we are justified can we respond to everything!"
The master's father Yan said quickly: "If you do this, Your Majesty..."
"Don't worry, I have already told your Majesty about this matter. Your Majesty has agreed and appointed Brother Sima as a doctor to be responsible for this matter!" Su Ren glanced at his father-in-law and said, "I also recommended you, and your Majesty also agreed.
The imperial edict for you to make sacrificial wine will come tomorrow. I would like to advise you two, this thing may seem inconspicuous now, but when it grows bigger, if there is any problem, the world will be in turmoil! You must be cautious!"
Master Yan heard that he had made sacrificial wine. Although his official position was not high, Su Ren meant that he was personally conferred by the emperor, which meant that he had a name in front of the emperor. As long as he did his job well, he would have no worries about getting promoted.
Jue immediately stood up and bowed deeply to Su Ren: "Thank you, sir!"
Sima Xiangru said: "It's useless to say thank you. Our gentleman focuses on interests. You can treat me to this meal!"
"Uh!" The master was stunned for a moment, then smiled and said: "I'll invite you, not only today, but also tomorrow!"
There are several advantages to talking about things here. First of all, with Huang Shisan and Man Niu by the side, even if someone wants to eavesdrop, they can see it at a glance. Secondly, if the walls have ears, it would be strange to be able to hear them in such a noisy environment.
.Why come here? This is Su Ren's suggestion. Dong Qian, before Leng Yue was assassinated, there were two servants missing from the house. Su Ren has been away from Chang'an for more than a year, and the family has grown a lot. Is there anyone else's eyes or ears?
The spies didn't know that Su Ren was unwilling to take the risk.
After everyone finished laughing, Su Ren winked at Huang Shisan and Man Niu. The two nodded, turned their backs to the table, and looked around warily. The other people also knew that Su Ren was about to get down to business, so they quickly put away their smiling faces and put down their wine glasses.
"Sir, please speak, I will definitely listen to you!"
"No thanks, I hear you. It's just a preliminary idea. To grasp public opinion, you have to understand with the people. After thinking about it, I came up with a way, which is to write an article in the Di newspaper!" Su Ren took a sip of water: "Ordinary Di
The newspaper only contains edicts. The newspaper I want to talk about has to write all kinds of things, edicts, poems, biographies, anything that meets the requirements can be included. Even merchants can write it if they want to promote their products.
!”
"Of course, this kind of Di Bao is not only sent to all prefectures and counties. Our Di Bao is delivered wherever there are people. So I am going to change the name of this Di Bao and call it "Da Han Bao". Whatever is beneficial to Da Han
You can write about everything, so that ordinary people can know the court policies, local customs, and even market conditions!"
"How much will it cost? If I follow what Mr. said, to produce a Di newspaper, I'm afraid it would cost more than 10,000 yuan just for silk. Wherever there are people in the world, there will be a Han newspaper. How much will it cost?" The master's father said, and he seemed to have some economic sense.
"Don't worry about money. Of course we can't use silk. It's too expensive for this."
"Use bamboo slips? That can't be sent to distant places."