By lunchtime, everyone in the company had learned that HSBC had acquired shares in the company and that the company was worth 30 billion.
Yu Qingyang could feel the pride on the faces of the company's employees, and he could also feel the heat in their eyes when they looked at him.
Being able to work in a 30 billion company, many people will inevitably feel proud.
It's just that most people can't distinguish between the two different concepts of a company's market value and its assets.
The market value of a company is a very fictitious concept. Maybe if there is good news today, the market value of the company will double.
Maybe if there is bad news tomorrow, the company's market value will be pushed to the bottom.
This is just like the stock market, it is a nihilistic concept.
In other words, it is what others think you can make so much money in the future.
Only company assets are the most real and tangible wealth.
Seeing the employees' eyes, Yu Qingyang showed a satisfied smile and nodded hello to the employees around him who greeted him.
If a company wants to truly develop and grow, it must cultivate a collective sense of honor among its employees.
However, Huayu Investment is a newly established company with no historical accumulation. Where can it have a sense of collective honor?
The simplest way is to make employees proud of the company they work for.
Only after time accumulation and certain training can it be transformed into a sense of collective honor.
Yu Qingyang had just finished his meal and sat down, and came to the dining table alone.
"Mr. Yu!"
"Old Xiao? You didn't go back?" Yu Qingyang looked at Xiao Yulong who was standing in front of him, looking a little embarrassed, and asked with a smile.
"No, I have some ideas about the development of the furniture factory and would like to report them to Mr. Yu!"
"Haha! Okay! You haven't eaten yet, right?
Eat first, then go to my office to talk after dinner!" Yu Qingyang said with a smile.
He knew that his investment plan for the furniture industrial park had stimulated Xiao Yulong.
This is because you can't wait to express yourself, for fear of losing your due status in the future.
"Okay, Mr. Yu, I'm going to get some food first!" Xiao Yulong couldn't help but feel a little excited when he saw that Yu Qingyang agreed to listen to his report.
Seeing Xiao Yulong leaving excitedly, Yu Qingyang smiled and shook his head.
This man!
Just need to clean up!
After dinner, return to the office.
Yu Qingyang made tea and waited for Xiao Yulong to come over.
Just after making tea, Duan Gang walked in with Xiao Yulong.
"Old Xiao, come on, let's have a cup of tea first to relieve ourselves!" Yu Qingyang smiled and asked Xiao Yulong to sit down.
"Mr. Yu, I'm here to admit my mistake to you!
Your words woke me up that day!
I know I was wrong. Recently, I have been proud and complacent, and I have lost my enterprising spirit because of the order from Huayu Century City!" Xiao Yulong took the tea made by Yu Qingyang with both hands, but did not drink it. He solemnly admitted his mistake to Yu Qingyang.
"Haha! Just realize your problem!
This man!
He is not afraid of making mistakes!
As the saying goes, the more you do, the more mistakes you make!
It doesn’t matter if we are wrong, let’s learn from it, correct it and do better next time!
However, if this person loses his enterprising spirit, he will be almost useless!" Yu Qingyang looked at Xiao Yulong and said with a smile.
"Yes, Mr. Yu is right!
I had lost my direction and lost my enterprising spirit before, thanks to Mr. Yu for reminding me!" Xiao Yulong said sincerely.
"Okay! Stop talking about self-examination!
Tell me, what are your next plans?
Do you have any specific ideas for the development of furniture factories?”
Naturally, Yu Qingyang would not change his mind just because Xiao Yulong admitted his mistake.
"Mr. Yu, actually I had a plan for the development of the furniture factory a long time ago.
But, later..." Xiao Yulong wanted to continue explaining.
Yu Qingyang waved his hand to indicate the important point.
"I studied the business models of Starbucks, McDonald's, and KFC, as well as Ezio Bailodi, Capanelli, Contillo, Allevi, Porselliro, Rossiroli, Bizzodi, and
The marketing model of internationally renowned furniture brands such as Levi, Alboni, Mazzorati, and Bolais.
If Mr. Yu asks me to manage the furniture factory next, I will start from the following aspects."
Yu Qingyang frowned, glanced at Xiao Yulong, and said nothing.
I am a little dissatisfied with Xiao Yulong's attitude.
What's the meaning?
I asked you to talk about your thoughts on the development of the furniture factory, and you also gave me conditions?
Are you going to stop talking about not letting you manage the furniture factory?
Xiao Yulong's heart tightened when Yu Qingyang saw him, knowing that he had just said the wrong thing.
Not daring to be too pretentious, he hurriedly said: "I plan to adopt the directly-operated store model for all development!
First, choose a suitable store in various cities and towns in Dongshan Province and purchase the store directly!
After the store is decorated, we will start advertising on CCTV!
As the advertisement is broadcast, stores will be purchased in other provinces and cities..."
Yu Qingyang listened quietly to Xiao Yulong's thoughts.
Xiao Yulong's method is very simple and crude, but I have to admit that it is also very effective.
The biggest highlight is buying your own store.
Starbucks has more than 5,000 stores around the world, and all of its property rights are its own.
This is also Starbucks' greatest asset besides its brand.
KFC and McDonald's also use this model.
All three major foreign chain stores adopt this model.
When we arrived in China, it was the same pattern at the beginning.
KFC buys its own stores and then leases them to franchisees to open stores.
Yu Qingyang is very in favor of Huayu Furniture adopting this model.
No one knows better than him that in a few years, the money earned from selling furniture may not be as much as the money gained from increasing the value of the house.
“This model of buying a store and opening a direct-operated store is fine!
However, some places need to be changed!
First of all, at the beginning, it targeted all prefectures and cities in Dongshan Province, which was too small!
You also studied the development models of the world's top ten luxury furniture brands.
I would like to ask, what is your positioning of Huayu Furniture?"
“Of course it’s a high-end furniture brand!”
"Haha! Since it is a high-end furniture brand, don't open stores in prefecture-level cities easily!"
"That……"
“The first step is to advertise and promote the brand!
The second step is to buy the store as you said!
But not in Dongshan Province, but in all sub-provincial cities across the country."
"this……"
"Don't forget your brand positioning!
What you sell is a high-end brand, and you use traditional handmade manufacturing as your signature!
This one limits your output!
Then if you want to spread out across the country, you can only give up on prefecture-level cities with relatively small spending power!
This is also market positioning!
If you open a store in a sub-provincial city, consumers in the lower prefecture-level cities who are really capable and can afford to spend will not care about traveling a little longer!
On the contrary, he is happy to make such a trip. What is the purpose of buying high-end furniture?
Apart from practicality, it is nothing more than a matter of face.
Furniture purchased from provincial capitals and furniture purchased from big cities is full of face!"
"Mr. Yu, you are absolutely right! I didn't expect you to be so knowledgeable about brand promotion!" Xiao Yulong said sincerely.
"Haha!" Yu Qingyang chuckled twice.
It is estimated that people after 2010 can say a few words about these things.
There are too many such routines in Qidian's novels.
In future generations, one person can tell one, two, or three things.
Brand promotion cannot be done by just saying a few words.
There is a saying called, talk on paper.
There is another saying that is easier said than done.
Anyway, Yu Qingyang doesn't do it himself, so it's enough to tell Xiao Yulong a few words.
After all, when it comes to brand promotion, if you want to make your furniture brand bigger, you must find more professional people to operate it.
"Lao Xiao, what do you think about the group's expansion of the scale of its furniture factory?"
“I very much agree with the group’s decision! Mr. Yu, your decision is so timely and wise!
With the development of Huayu Century City, there will be more and more orders.
With the current scale of our furniture factory, we cannot complete the orders from Huayu Century City alone.
Not to mention brand promotion and external sales!
Your decision to build a furniture industrial park in Jeju City has solved the biggest problem facing furniture factories in one fell swoop!"
"hehe!
Lao Xiao, I plan to move all the furniture factories to Jeju!
Do you have any problems here?" Yu Qingyang asked again.
If possible, Xiao Yulong would naturally not want to go to Jeju.
People go to higher places, and water flows to lower places.
Who wants to go to the lower prefecture-level cities to develop?
However, Xiao Yulong knew that if he said there was a problem today, the management of the furniture factory would say goodbye to him completely.
"Mr. Yu, I have no problem! My wife also supports me very much!
She also works in a furniture factory, and we can go to Jeju together!" Xiao Yulong hurriedly expressed his position.
"You go back and have a chat with the old masters in the factory. The treatment of those old masters can be mentioned accordingly!"
"Yes, I know! I will definitely do the work of the masters!"
"Well, you should also be prepared, the Yangcheng Furniture Expo is about to open!
You go to the expo and check it out!
The most important thing is to look at the machinery and equipment used to process and manufacture furniture.
Once the Jeju Furniture Industrial Park is completed, a large amount of machinery and equipment will definitely be needed.
Check it out in advance!
See what equipment can be used with traditional furniture.
Of course, if you have ideas, you can also go to Mr. Wu and ask him to help you modify suitable mechanical tools." Yu Qingyang explained again.
After sending Xiao Yulong away, Yu Qingyang put the furniture factory aside.
Start thinking about refined management of construction sites.
Furniture factory, in the early 21st century, with the boom in real estate, the furniture market also expanded greatly.
As long as the furniture is good, you can advertise it casually and the sales will be good.
If you want to build a brand, Yu Qingyang thinks it is very simple.
Because, the hotter the market, the lower the barriers to entry.
Of course, when the market develops to a certain stage, promotion capabilities will begin to be tested.
Yu Qingyang's words are not deceptive. In his heart, he really regards the three construction companies as the company's appearance and heritage.
This is not just because he worked in engineering in his previous life.
It’s also because, in China, even in 2019, most people will feel unreliable when they say they are engaged in investment.
On the contrary, those who are engaged in engineering construction give people a different feeling.
State-owned companies such as China Construction, China Railway, and China Hydropower also invest in infrastructure construction, but they are most famous for their engineering companies.
Whether you want to engage in PPP projects or BT projects, if you don’t have a construction company, you can’t maximize your profits.
Better to do it than think.
After Yu Qingyang finished his tea, he returned to his desk, turned on his computer, and began to write down some of his thoughts about refined management.
Regarding the refined management of construction sites, it can be said that Yu Qingyang knows more than those university professors today.
Also more specific.
This is entirely due to the construction engineer examination of later generations.
In fact, the physical objects and management in the construction engineer examination are a relatively complete set of standards for refined management of construction sites.
Unfortunately, many construction sites know how to do it but cannot do it due to various reasons.
Of course, some large-scale projects in later generations have been done very well.
As soon as he got busy, Yu Qingyang forgot the time until his train of thought was interrupted by a phone call.
"Hey, Mom? What's wrong?"
"You still know that I am your mother? You came back from Africa and stayed at home for one night!
Do you want to overthrow the world?" Zhao Shumin roared on the phone.
No wonder Zhao Shumin was angry, since Yu Qingyang came back from Africa, he stayed at home for one night and got together with Tian Tiannui.
At first, Zhao Shumin thought that Yu Qingyang was with Xia Xue when he didn't go home.
As a result, I found out today that Yu Qingyang was not with Xia Xue at all these days.
The two people only talked on the phone and never met at all.
what does that mean?
As someone who has experienced this, Zhao Shumin knows this very well.
How could Zhao Shumin not get angry?
"Mom, aren't I creating space for you and my dad to enjoy the world together?" Yu Qingyang said with a smile.
"Stop giving me that playful smile!
Let me tell you, take Xia Xue home for dinner tonight!
If you dare not come back, just wait for me!" After Zhao Shumin finished speaking, she hung up the phone.
Yu Qingyang touched his nose.
Reluctantly, I called Tian Tian and told her that I wouldn't go to her place that night.
Then he called Xia Xue again.
Chinese society is really inseparable from relationships sometimes.
Provincial Hospital, the largest hospital in Dongshan Province.
Xia Xue abandoned Zhang's request for leave and ran to Africa with Yu Qingyang.
Let me know when you come back and go to work as usual.
Not a day was wasted.
"Hey, Xiaoxue? What time do you get off work? I'll pick you up?"
"Almost! Shift will be handed over in another hour!"
Are you coming to pick me up?
Great!" Xia Xue shouted happily.
Listening to Xia Xue's excited shouts, Yu Qingyang felt like he was nothing.
"Okay, I'll leave now and wait for you in the parking lot of your hospital!
When I went home for dinner in the evening, my mother made your favorite braised fish!"
"Okay! Call me when you arrive!" Xia Xue happily agreed.
After hanging up the phone, I realized that it was already time to get off work.
Yu Qingyang cleared the table, stood up and left the office.
"Mr. Yu..." Duan Gang saw Yu Qingyang coming out and rushed to greet him.
"Well, it's time to get off work! You should go back early!" Yu Qingyang nodded to Duan Gang.
"I'm leaving now, there's still some information that I haven't finished sorting out!"
Yu Qingyang asked Duan Gang to collect some construction data at home and abroad, as well as relevant domestic laws and regulations.
Prepare for the next step of refined management of the construction site.
"Don't work too late! You should also pay attention to the balance of work and rest in your work!" Yu Qingyang warned with a smile.