Chapter One Hundred and Twenty Internet Popularity
Internet songs originated very early, but they should have entered the public eye with "Northeastern People Are All Living **" in 2001.
In 2002, "Lilac" was uploaded to the Internet and quickly became popular within the year.
"Changing My Heart" began to become popular on the Internet in 2003, but because the speed of Internet communication was not very fast at that time, it was not really popular until 2004. There is also "University Study Room", which satirizes some uncivilized behaviors in college students' study rooms, which was also born in 2003
Year.
In 2004, it can be said to be a prosperous year for Internet songs, such as "Two Butterflies", "The First Snow in 2002", "Mouse Loves Rice", "Song of Pigs"...
In 2005, it was still a hit, with "10,000 Reasons", "That Night", "Not Afraid"... This Guo Meimei is a Singaporean singer.
In 2006, "Good Girl", "Don't Hurt Me Again", "Seeking Buddha", "QQ Love", "Perfume Is Poisonous", "You Are My Rose"...
Internet songs one after another, you sing and I come on stage, become popular at an incredible speed.
Behind this, there are tens of millions or even hundreds of millions of downloads of ring tones. For example, "10,000 Reasons" was downloaded 15 million times in 2005, and the total downloads were about 120 million times.
Based on the price of a ringtone of two yuan each, "Ten Thousand Reasons" sold a total of 240 million.
But what singer Zheng Yuan could get was only a very small part.
Because both China Mobile and SP (telecom value-added service provider) need to take money, these two companies will take 60 to 70%. The rest will be distributed to the brokerage company, and then only a small part will be distributed to the singers.
Fortunately, Lu Yan does not have a brokerage company.
The contract was signed directly with Tom.com, a company that started out as a value-added telecom service provider for China Mobile. It is one of the earliest SMS content service providers in China and was the first to launch MMS services.
The CEO at the moment is Wang Leilei, who is known as the "first person in SP". After graduating from Tsinghua University, he once speculated in futures in Shenghai. In 1998, he co-founded a small company with his friends, and it was acquired by Tom Group in the new year. Mr. Wang also
He became the general manager of Tom China operations and was promoted to the deputy chief operating officer of Tom Group the following year.
At that time, he was only 27 years old!
The so-called one is fate, two is luck, three is feng shui, the four is accumulation of yin virtue and five is study.
Mr. Wang is not only well-educated, but also has a distinguished family background. His ancestors served as leaders of the Telecommunications Bureau, the Ministry of Posts and Telecommunications, and the Ministry of Communications, and he has accumulated many connections for him.
In an era when it was difficult for many Internet company CEOs to meet with the leaders of local telecommunications bureaus, wherever Mr. Wang went, people at the telecommunications office generally bought into his idea.
Tom once developed alongside Sina, Sohu, and NetEase, and was known as the four major domestic portals.
Unfortunately, it was too easy for Tom to make money in wireless value-added services. He missed the limelight again and again, failed to make many bets, and finally ended up being "addicted to making quick money."
But Tom.com in 2006 was still very brilliant. The music channel was also doing well. When their people came to talk about the ring tones business of "The Beauty of the World is Connected with You", Lu Yan also agreed.
After some discussions, it was stipulated that the income Lu Yan would receive from each download of a ring tone was 0.67 yuan. The number of downloads was based on the data published by the three telecom operators.
Although it feels like a bit of a trap, since the family is the only one in the family, there is nothing to say.
After that, it was time to record the single and make the ringtone, which was not difficult at all.
So by the end of September, when many people in China couldn't get through, they could hear the other person singing: "The person you love is now on the way."
I know that he has been traveling through wind and rain and the sunset will not reward him
Crossing the sea of people just to embrace you
…
Time goes back to before the ring tones were launched. On Saturday, September 16, Yicheng Real Estate's "Yicheng Chunjiang Home" had a grand opening. Lu Yan took the stage to sing "The beauty of the world is intertwined with you" during the song and dance performance.
Because he was still in the singing stage and had not really become popular, the appearance fee given by the sales office was 30,000 yuan.
But the subsequent house sales were relatively impressive. On the 16th, there were 24 houses, and on the 17th, 31 houses. 55 houses were sold in two days, with a sales volume of more than 34 million.
Based on a commission of 2.5% per thousand, nearly 90,000 yuan was earned in two days.
The main reason is that "The Beauty of the World Is Connected with You" is now being circulated in major universities in Jinling, and soon became popular in the streets and alleys.
Its popularity across the country is still growing. But in the Jinling area, it is already the most popular song in September.
When walking on a commercial street, you can often hear the message "The person you love is on the road now."
I know that he has been traveling through wind and rain and the sunset will not reward him..."
Now I know that the singer himself is in charge of sales in this real estate, so he is naturally easy to trust and get close to. After chatting and fooling around, he bought a house.
At around eight o'clock in the evening on the 17th, all members of the sales office of "Yicheng Chunjiang Homes" went out to attend the celebration banquet.
All colleagues came to toast Lu Yan's wine. Envy and jealousy were inevitable before. But now that Lu Yan is about to become famous and transcend the category of ordinary people, these people no longer have any thoughts of comparison, but instead feel a sense of pride.
"Brother Yan, can you sign your autograph for me! I like your song so much!" The young Tang Xiaona said in a cute tone.
Ren Xuemei, who has a quiet temperament, also gathered around Lu Yan, "Big star, let's take a photo!"
Bao Longchao smiled: "Let's do it together!"
Ren Xuemei rolled her eyes at that person and said, "If you take the photo alone, I have to keep it well and take it out to look at if I have nothing to do...!"
Lu Yan didn't refuse to come here, took various photos, drank wine, and was still in high spirits.
After everyone had eaten about the same, they switched to KTV, but Lu Yan was called by Zhou Xiaoqing to chat outside.
"How come you suddenly became a singer again?" Zhou Xiaoqing asked, looking at the starry sky.
Lu Yan said: "The article is made by nature, and it comes by chance! I just suddenly had such a melody in my mind, so I wrote it down and sang it. Unexpectedly, it was quite popular!"
"Then are you going to be a singer in the future? I can consider opening a brokerage company!" Zhou Xiaoqing lowered her gaze and landed on Lu Yan.
"I'm just having fun, I don't want to do this specifically!"
"It's very lucrative. In fact, the average singer's performance fee for commercial performances is between 50,000 and 500,000. Those at the top are top superstars, and those at the bottom are just getting started. Don't you think I'm giving you too little!"
Lu Yan smiled and said, "I can only be considered a bit vain, and I just sang casually. Thirty thousand yuan for three minutes is quite a lot!"
Zhou Xiaoqing smiled, "You are quite contented!"
Lu Yan said: "No, I plan to use the sales income from the ringtone of "Beautiful World" as collateral and find a place to make more money!"
"If you still want to invest in the stock market, will the risk be too great?"
Zhou Xiaoqing has been focusing on real estate sales and seems to be somewhat resistant to things like the stock market. Later, she learned that Lu Yan had made a lot of money. Although she was very envious, she warned herself not to invest in areas that she was not familiar with.
"The stock market is going well right now. It would be a pity to miss it. Sister Xiaoqing, you might as well invest less and I will help you trade!"