Chapter 1105 Li Guangyu who does not know the value
The next morning, Li Guangyu made a special trip to the Hengyu Supermarket Group. It had been a month since Xuelan Supermarket opened in Vancouver, and he needed to have a good understanding of the current development there.
In his previous life, Li Guangyu was only a member of the bottom class of society, and lived in a small inland town all year round. Even in the two years of Shuangqing, the department store and supermarket he visited most was Yonghui. In the new century, he didn’t know anything about it.
Shiduo, Sam Club Store.
He has no idea about the specifics of a supermarket that develops on a membership fee model. Even though he has read many novels about traveling back to Hong Kong and the Mainland, there is no such content in them. The protagonists in many novels are easy-going people in the stock market.
You can make huge amounts of money without having to worry about local governments discovering that they are shorting the stock market. As for supermarkets, there is basically no content.
I once read a novel by a great author. The content was mainly about supermarkets, but there was nothing in this area. The model was similar to that of Hengyu Supermarket, which allowed backward e-commerce development to form a model that combines online and offline.
.
Li Guangyu didn't understand this, so he felt quite unsure. Moreover, Li Guangyu felt that this company probably didn't have a big market in the mainland. At least it would be impossible to open it in every county like Hengyu Supermarket.
Li Guangyu didn't know how powerful Costco was in his previous life, otherwise he wouldn't have such worries. This guy is just an ordinary person, not an omniscient and omnipotent god. If he hadn't read so many novels about Xiangjiang in his previous life,
, coupled with Baidu on the Internet, it is impossible for the Li Group to develop at its current scale.
Li Guangyu did not know the market value of Costco when he was reborn. The market value of this retail supermarket exceeded 100 billion US dollars. It was the second largest retailer in the United States and the second largest retailer in the world, second only to Wal-Mart.
If he knew about it, he would either immediately suppress Costco, which currently does not have much strength and reputation, or he would acquire or invest in it.
What Li Guangyu insists on is to acquire if the competition cannot be won, and to invest if the acquisition cannot be achieved. Anyway, he does not want to lose this piece of interest. He has learned the methods of doing things from the boss of a certain group in his previous life quite well.
In the small conference room of Hengyu Supermarket Group, Li Guangyu, Li Xuelan, Gan Qin, the president and several vice presidents of Hengyu Supermarket Group discussed the development of Xuelan Supermarket.
Liu Weifang, vice president of the group and general manager of Xuelan Supermarket, reported the development of Xuelan Supermarket Vancouver store this month to several people present.
She said: "Sheng Li, since our Li's Industry is relatively influential in Vancouver, we have done a good job in publicity. On the day of business, more than 500 people signed up for membership. The annual fee we charge is 63 Canadian dollars per year.
year, which is equivalent to about fifty dollars, which is slightly lower than Costco’s multi-year fee.
This month we have eliminated all those who have withdrawn from membership. As of the end of last month, there were 2,636 members in total, and the membership fee income was 166,068 Canadian dollars, equivalent to more than 125,000 US dollars.
Last month's turnover was about US$860,000. Since our store's gross profit margin is about 12%, not counting membership fees, we deducted various costs such as labor, store space, water and electricity, and we lost nearly US$20,000.
Excluding store fees, we made a profit of more than 13,000 U.S. dollars, not counting my salary."
Liu Weifang's current salary is 1.5 million Hong Kong dollars per year, which is equivalent to an annual salary of nearly 200,000 U.S. dollars, and a monthly salary of about 16,000 U.S. dollars. If his salary is included, the store is losing money not counting store expenses.
You must know that the store Xuelan Supermarket chose is in the suburbs, and the land price is relatively cheap. Li Guangyu and the others bought and built it themselves. Liu Weifang only calculated the cost based on similar rent.
After listening to Liu Weifang's report, Li Guangyu said aloud: "I wonder what you think of the development of this model?"
As Chen Linwen, who proposed the establishment of this model of supermarket, he naturally did not want the member stores to be abandoned like this. He said: "Li Sheng, I believe this situation is only temporary. As long as we continue to promote and expand the number of Xuelan supermarkets,
By absorbing more members, we will definitely be able to achieve very good development."
Vice President Zhao Chunmei, who has returned to the headquarters from the United States, also expressed his views. Although he is currently mainly responsible for finance and administration, he has a better understanding of the situation because he has worked in the United States for eight years.
Costco and Sam’s Club models.
She said aloud: "Li Sheng, I don't know much about the situation in Vancouver, but there is a Sam's Club store here in Los Angeles. It is currently very popular with the Los Angeles elite. Personally, I think the development of membership stores is still
Very promising.
Although the current results of Xuelan Supermarket are not ideal, the main reason is that our development time is too short. As we develop, there will be more and more members in the future, and the turnover will continue to rise. With membership fees, I believe that in the future
, this sales model can occupy a place in the retail market."
Later, Li Xuelan also expressed her opinion. This supermarket is named after her. She certainly hopes that this supermarket can develop and grow and become another pillar of the Li Group.
At present, the Li Group only has charitable foundations named after Cao Weiqing, Li Xuemei, and Wu Wen. Among the groups and companies named after people, except for the Xuelan Supermarket named after her, no one has enjoyed this honor.
Only if possible, she would never want to see this supermarket disappear under the Lee Group.
After Li Xuelan finished speaking, Gan Qin said: "Li Sheng, I don't think we need to rush to judge this development model for the time being. With the membership fee, we will not lose money for the time being. I suggest that we develop a business every month.
Let’s see how fast the branch develops in two years. If it doesn’t work, we will turn it into a Hengyu Supermarket store, so we won’t suffer too big a loss.
If the development momentum is good, we can expand rapidly in medium and large cities in Europe and the United States. Whether it is financial resources, human resources, logistics, or product prices, we have advantages over Costco, so we don't need to worry about competition with them."
When Li Guangyu saw that everyone supported the continued development of Xuelan Supermarket, he did not refuse. Anyway, losses in this area would only be a drop in the bucket for Hengyu Supermarket Group and would not threaten the development of Hengyu Supermarket Group.
If there is really a prospect in the future, this will also be a huge supplement to Hengyu Supermarket Group, and it can become an independent group when necessary.
Li Guangyu said: "Since everyone thinks this model still has potential, then according to Gan Qin's wishes, the group must provide good support in this regard, whether it is financial resources, manpower, products, or logistics, it must keep up and further compress it.
Supermarket operating costs, and at the same time increase the publicity of Xuelan Supermarket, attract more members to join our Xuelan Supermarket, and at the same time improve the quality of our services."
At the same time, Li Guangyu gave instructions on the development of the group's upstream industrial chain. Hengyu Supermarket sells tens of thousands of products. Hengyu Supermarket Group cannot operate everything. It can choose dozens of more targeted products for self-operation. This can also
Conducive to the development of the group.
Li Xuelan said: "Li Sheng, in terms of self-operation, we are contacting manufacturers in Xiangjiang and Baodao, seeking these companies to do OEM work for us. Related matters are currently being communicated."