The first thousand one hundred and ninety-six chapters won Thomson
On December 16, good news finally came from China Electric Group. The group acquired Thomson as a whole for a sky-high price of US$1.5 billion, including Thomson's channels in Western Europe.
In this acquisition, in addition to Chunghwa Electric Group's abundant funds, Chirac also provided it with a lot of assistance. The requirement for Chunghwa Electric Group is to continue to retain Thomson's headquarters in France, while allowing Thomson's products to enter the market.
to Asia.
There is naturally no problem with the Chunghwa Electric Group. Thomson, a home appliance brand, is very famous in Western Europe. Cao Hongxuan is not willing to lose this brand. In the future, Thomson will be a company that deals in high-end home appliances, while Chunghwa Electric Group will
There are medium, high and low.
In Li Guangyu's office, Cao Hongxuan reported the details of the acquisition to Li Guangyu one by one.
Li Guangyu is very happy to win this company. With the technical support of Thomson Company, China Electric Group will have the strength to compete with Panasonic, Kangzhi, Hitachi and other home appliance brands in the future.
He said to Cao Hongxuan: "You are mainly integrating Thomson Company and maintaining the company's stable development. At the same time, you must retain the company's technical personnel as much as possible. As for the administrative departments established by the government and the management assigned by the government, there are still
I'll clear out all those who come in through the back door through connections and live their lives."
Why many countries in Western Europe have accelerated the privatization of state-owned enterprises is that their enterprises have become a burden on government finances. They all look shiny on the outside. Not only are they unable to provide benefits to the government, but they require subsidies from government finances every year. This is why many countries in Western Europe have accelerated the privatization of state-owned enterprises.
This is the fundamental reason why Western European countries want to sell off these companies.
The reason why such a situation occurs is not that many companies have poor technology, nor is it a problem with product quality and sales. The main reason is that there are too many idle people. A few people work and dozens of people are paid. Such a company can
It would be strange not to lose money.
It was precisely this situation that some Western European governments discovered that made them determined to carry out privatization reforms, hoping that private capital would be able to revitalize these companies, which would not only generate large financial returns, but also generate tax revenue every year in the future.
Cao Hongxuan responded: "Li Sheng, we have made detailed plans in this regard. According to your opinions and the opinions of the executive team, our group vice president Yu Daiqiu will go to France to serve as president of Thomson Company. At the same time, Zhang Wenbo, deputy director of the group's financial department, will serve as
The vice president of Thomson Company is also the chief financial officer. I believe that with the two of them in charge of Thomson Company in the past, they will be able to develop Thomson Company well."
To be honest, France is not Li Guangyu’s ideal manufacturing base. At present, Thomson Company is being reorganized. Although the company’s headquarters will be in France in the future, Li Guangyu will move the manufacturing base to the mainland. Nowhere in the world can workers feel more at ease than those in the mainland.
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Especially in France, if you don't have time to come to the parade, his company's orders will not be fulfilled, and Western Europe requires employees to work overtime. Even if they are not willing to pay a lot of money, it is better to go to the mainland, as long as the employee treatment is relatively good, it will not
There are so many sesame and rotten millet incidents.
And a very important point is that Li Guangyu is from Xiangjiang, which is destined to be his roots in the mainland. No matter what he is, there are nationalities. Those who say there are no borders are basically nonsense, and the same is true in the business world.
The most important reason why many products of the Lee Consortium are now being deliberately suppressed by the US government is that these are not US companies, and Li Guangyu is not an American. The US government will not leave any trace of these companies that threaten US interests.
Sparing energy.
Unless Li Guangyu is willing to become an American citizen, or give up the shares of some of his groups to American capital, there will be many more such things in the future, and there will be various reasons for suppression.
It's a pity that Li Guangyu has no interest in becoming a second-class citizen. Although the United States is known as an open country, they still mainly serve white people. Racial discrimination has never stopped. Xiangjiang is where he should stay.
Although development may be difficult over the years, especially in the US market, with the continuous development of the mainland's economy and his plans in other regions, the future prospects are very good. Xiangjiang is definitely Li Guangyu's best
The location here is quite special, and sometimes it is easier to have both sides.
Li Guangyu ordered: "You should transfer Thomson's technology to China Electric Group as soon as possible, and at the same time send some technical personnel there to help China Electric Group understand these technologies thoroughly, and on this basis
Carry out R&D and innovation.”
In any case, let's bring over the technology first. In the future, the main technology research and development will still be in Xiangjiang, and the technology patents will also be placed on the group's side. Thomson's main business is to operate the brand.
This is not only the case for Thomson, but some patents from the British Telecom Group have also been authorized or transferred to the Xiangjiang Communications Group. In this way, Li Guangyu Xiangjiang can take the initiative in terms of technology and is not afraid of what will happen in the future.
Some questions.
"Li Sheng, we will arrange this matter as soon as possible. I believe that our high-end home appliances under Chunghwa Electric will be on sale before the end of next year. By then, we will be able to sell in Baodao, Southeast Asia and even North America and Japanese home appliances.
Compete in the high-end field.”
Chunghwa Electric Group has never lacked channels, they just lacked products to compete with them. The acquisition of Thomson Company has completely made up for their shortcomings in technology, allowing them to compete on the same level with Japan's Toka Electric Group in high-end products.
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Especially in the current Asian region, high-end home appliances are basically monopolized by Japanese appliances. This has always been a regret for Chunghwa Electric Group, and breaking this situation has always been the obsession of the senior executives of Chunghwa Electric Group.
Last year, Li Guangyu was preparing to acquire Thomson. Unfortunately, Chirac in France had just come to power at that time and had not yet taken the initiative, so it was temporarily shelved.
With Chirac's power consolidated, they restarted acquisition negotiations again. After more than half a year of negotiation and communication, they acquired this extremely important company to them.
Li Guangyu said: "You also need to integrate your channels. In Asia, we should cooperate more with Hengyu Supermarket Group and South China Electrical Appliance Chain Group to strive to enter Thomson home appliance products into the markets of Greater China and Southeast Asia, Japan and South Korea.
You can also try it there, but don’t have high expectations there, as these two places support their domestic products very well.”
Over the years, Bentley Group and Chunghwa Electric have not made much progress in these two regional markets. The cars driving on the roads in South Korea and Japan are basically their domestic brands, and it is difficult to see foreign-owned cars on the road.
The same is true for the home appliances used in Japan, which are basically Japanese brands. This makes Li Guangyu not have any hope for Thomson home appliances in the Japanese and Korean markets.
The future market will mainly be in Greater China and Southeast Asia, which are the core markets for all industries of the Lee Group, and Thomson is no exception.