After the meeting, Li Guangyu specially communicated with Zhang Ziyu. Zhang Ziyu used to be mainly responsible for affairs in Asia. He only returned to England in the past month and was familiar with the affairs here. Li Guangyu still wanted to give some instructions on the development direction.
At present, the Bentley Group has acquired Land Rover and Lotus, and the acquisition of Maserati is nearing completion. The strength of the Bentley Group has been further enhanced.
After taking over Maserati this time, the Bentley Group has three sports cars: Jaguar, Lotus and Maserati, which has satisfied the Bentley Group's development in sports cars.
The Maserati brand was also added to the sedan. Li Guangyu knew that Maserati had a model called the Quattroporte in his previous life, and Li Guangyu planned to build it and make it the president's car of the Li Group to advertise this model.
As for Land Rover, this guy will be very good in the mainland market in the future. As for other markets, it is a bit unsatisfactory, but it is good in SUVs, which can well fill the weakness of the Bentley Group in this aspect.
Li Guangyu said, "Ziyu, regarding the acquisition of Maserati, we need to speed up. On the Lotus side, we need to use our Jaguar engines, and at the same time, we need to reserve more talents for design. This is not just the case for Lotus, but also for other car companies.
As engines, our Bentley Group uses Jaguar engines. How to improve market competitiveness mainly depends on the design."
Zhang Ziyu said, "Li Sheng, don't worry, I will focus on this area. I will complete the rectification of these brands within this year. Next year, I will allow these major brands to enter the Asian market and the North American market, and reverse the current situation of several major companies."
A decadent situation.”
A few years ago, I was Li Guangyu's assistant. At that time, starting from the acquisition of Bentley, after more than four years of development, there are now nearly ten subsidiaries, ranging from cars to trucks, from buses to multi-purpose special vehicles, from sports cars to
SUV, Bentley Group has included a variety of basic models.
Now that he has taken over this comprehensive automobile group with a market value of US$7 billion, Zhang Ziyu feels a lot of pressure.
With the split of Xingyu Group, Xiangyu Group, and Hongyu Group, it’s hard to say who has a higher market value or a lower market value between Bentley Group and Hengyu Supermarket Group. It’s just that Hengyu Supermarket Group is more profitable than them, so it is ranked
First place, they finished second.
Zhang Ziyu knows very well that if Li Guangyu had not made large capital injections into the Bentley Group many times, and made a lot of money on the Hong Kong dollar exchange rate last year, their Bentley Group would not be so strong in the Li Group.
Now that the Bentley Group has basically completed its layout, it is difficult to receive capital injections from the consortium headquarters for future development. It is almost impossible to maintain its current position.
She only hopes that the Bentley Group she leads can be ranked among the top five of the Li Group to avoid the group's status from declining too seriously.
Now Hengyu Supermarket Group, Xiangjiang Communications Group, Phoenix Group, British Telecom Group, Xingyuan Group, Oriental Semiconductor Group, Xiangjiang Aviation Group, and Kowloon Group are all important opponents of Bentley.
The first few are based on their own strength, while the latter two are due to Li Guangyu’s continuous capital injection, which has allowed their assets to continue to grow.
For example, the current market value of Xiangjiang Airlines Group has exceeded US$6 billion. Mainly due to continuous capital injection in recent years, the fleet size has continued to expand. Now Xiangjiang Airlines has more than 100 aircraft, which is top-notch in the world.
air transport company.
The Kowloon Group is even more clueless and has not seen any profits, but the Lee Group has transferred a lot of assets, including the Taipei MRT in Taiwan, the Tai Lam Tunnel in Xiangjiang, which is currently under construction, plus their bus company, and they also have future plans.
The future market value of ports and railway construction is very scary.
If the Bentley Group wants to stabilize its position, it needs to seize the market in Greater China and Southeast Asia. Only in this way can the group's market value be steadily increased.
When Zhang Ziyu left Li Guangyu and returned to the Bentley Group office, he saw Du Yuemei waiting for him here.
Du Yuemei smiled and said, "Ziyu, sit down, let's have a good chat today. Tomorrow I will return to Xiangjiang with Li, and we will have less time to meet each other."
Du Yuemei has always regarded Zhang Ziyu as her sister. Over the years, watching Zhang Ziyu's growth, Du Yuemei is very happy. She is also very relieved that Zhang Ziyu can take over the Bentley Group this time.
The Bentley Group can be developed by her alone. She hopes that the development speed of the Bentley Group will not be affected after she leaves office.
"Sister Yuemei, I will definitely be there when the child is one month old. You have worked so hard in the past few years, and now you can finally rest peacefully for two years."
This is why Zhang Ziyu and Du Yuemei said this because they are sisters. If they are not familiar with each other, saying this will offend others and make people feel that they wish they would give up their throne earlier.
Du Yuemei said, "Purple Rain, the Bentley Group's market focus has always been in Asia, especially Greater China and Southeast Asia. You must pay more attention to this aspect. Li Sheng has always asked you to serve as President of Asian Affairs just for you to take over now. For
We must attach great importance to the mainland market, which has a market of more than one billion people."
Zhang Ziyu, who has been in charge of Asian affairs in the past few years, naturally understands the importance of the Asian market to the Bentley Group. The Asian market now accounts for the entire Bentley Group's share. Once the Asian market is lost, the Bentley Group will suffer a devastating blow.
With the deepening of reform and opening up, the mainland's economic development is getting better and better, and their market there is getting bigger and bigger. In recent years, the performance of the mainland market has been rising year by year. In the future, the mainland market will be Bentley.
Important support for the group.
Zhang Ziyu replied, "I will pay attention to the market there. At present, we are mainly focusing on seizing the Southeast Asian market. The truck project in Malaysia has been put into production, and the Proton Lingo sedan jointly produced by Proton and Proton has also rolled off the assembly line. The next step is
I plan to follow Li Sheng’s plan to bring Land Rover and Maserati into the mainland market and cooperate with Changan Group and FAW Group.”
In this generation, Land Rover will not mainly follow the SUV route. With the Bentley Group as its support, Land Rover will also have a series of high-end sedans this time.
"Zi Yu, when the six of you joined the Li Group together, you were not the most promising person at the time, but you were indeed the first person to be in charge of a group alone. The other five are currently the executive vice presidents of the group.
.So the pressure you will face will be very great, and you must be mentally prepared."
The one who was once the most promising was Wang Xinyu, who has been studying next to the first executive officer Li Xuemei and now serves as the executive vice president of Oriental Semiconductor, assisting President Zhang Zhongmou in managing group affairs, especially external affairs. Zhang Zhongmou is mainly responsible for the group's internal technical management.
Wang Xinyu is mainly responsible for other aspects.
It's just that the top management of Xingyu Group is very powerful and the competition pressure is too great, which prevents Wang Xinyu from taking power.
What's more important is that Li Xuemei is a few years older than herself. As a result, she has not planned her marriage problem, which makes the backup senior management of Xingyu Group unable to move.
If Xingyu Group hadn't been split into two this time, Wang Xinyu might not even be able to sit as executive vice president.