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Chapter 967 Tourism real estate

As the president of a newly established real estate group, Dongxing Group currently does not even have a single project. This is a piece of clean drawing paper. Zhao Yu does not need to adjust the focus of development, he only needs to determine the direction of development.

But now he has encountered a lot of troubles. Wheelock Group is developing one-stop commercial complexes, Starlight Real Estate is developing mid-to-high-end residential complexes, and Xingyue Real Estate is occupying business complex development. It is left to Dongxing Group to choose

The direction of development is very narrow.

Based on his experience in real estate over the years and his prediction of future real estate development, Zhao Yu set a development direction for the group.

He said to Li Guangyu: "Li Sheng, I plan to let Dongxing Group mainly engage in the development of high-end villas, and at the same time rely on tourism resources to build a tourism real estate complex project integrating resorts, theme parks, vacation villas, and resort hotels. In the future, as

With the development of the economy, I believe this aspect will become more and more popular in the market."

The path that Dongxing takes requires a specific environment. Unlike the previous three groups, as long as the city has a large enough market and a piece of land, they can develop there.

Dongxing, however, has to consider the local popularity and landscape as a complement. For high-end villas, it also needs to consider the degree of local economic development. The audience scope is much smaller than that of the other three major groups.

Li Guangyu still strongly supports Zhao Yu's development in this area, so that several major groups can form a misaligned development and avoid the internal friction of the Li Group.

Each of the four major groups has its own key development direction, and with the cooperation of the industries under the Li Group, Li Guangyu believes that these major groups will definitely be able to occupy a place in the future real estate industry.

Li Guangyu said: "Your idea is very good. I will let Jiayi Group cooperate with you. After your tourism real estate projects are put into operation, they will become the film and television base of Jiayi Group. I believe that with Jiayi Group's replacement

If you promote these resorts, you will definitely be able to bring a lot of business to you."

Zhao Yu is very happy about this. In this way, their group does not lack resources for publicity. As long as their group can choose a good market, it will not worry about the group not being able to obtain generous returns.

Even Zhao Yu has planned the future development area of ​​his group. In the past few years, residential projects will be developed in Japan with a relatively fast construction speed. He will take this opportunity to accumulate capital for the group.

Before the Japanese real estate bubble burst, he set out to build high-end luxury villas and tourist-oriented real estate projects in Hong Kong, Singapore, Seoul, Jeju Island, Taipei and other places.

If this was not a joint venture, Zhao Yudu would have asked Li Guangyu to buy a few larger islands in the Pacific and then build terminals and airports. If he built such a project on it, Jiayi Group would definitely be popular if it cooperated with the publicity.

Welcome in the market.

Unfortunately, this is not a sole proprietorship by Li Guangyu, and Zhao Yu has no choice but to give up this idea. The two major groups Wheelock and Starlight are sole proprietors, but it is a pity that these two groups are not positioned in this regard.

Zhao Yu said: "Li Sheng, I will strengthen contact with Shaoming. Once our projects are completed, it will be very suitable for Jiayi Group's idol drama selection. Jiayi Group can reduce the construction of the studio, and our group has also been publicized.

I believe that the cooperation between the two groups will achieve mutual benefit and win-win results."

What Zhao Yu said was more to the Ito family. It is unlikely that Jiayi Group will pay for using Dongxing Group's properties as a scene in the future. If Dongxing Li Group is the sole proprietor, it doesn't matter. Now it is a joint venture. Zhao Yu

Let me tell you in advance.

If he goes by his inner thoughts, Zhao Yu would rather serve as the president of Starlight Real Estate Group. That group is solely owned by Li Guangyu, and it is easier to cooperate with Li's major groups, without taking into account which side makes more profits and which side profits less.

, the profits belong to Li Guangyu anyway.

Jiayi Group, Xingyue Group, and Dongxing Group cannot do this. Jiayi is a listed group, and Xingyue and Dongxing are joint venture groups. The cooperation here must be clearly explained in advance.

Li Guangyu said: "You can discuss how Dongxing and Jiayi cooperate. Wheelock Group will not participate in the development in Japan. You three groups must pay attention to reasonable layout and avoid competition.

At present, Xingyue Group is mainly developing in the Tokyo metropolitan area, Starlight Real Estate Group is mainly developing the Osaka metropolitan area, and East Star Group can develop a small amount in Tokyo and focus on the Nagoya metropolitan area."

These are the three major metropolitan areas in Japan. Among them, the Tokyo metropolitan area has the largest market. The other two metropolitan areas combined are probably not as good as the Tokyo metropolitan area.

The Wheelock Group led by Guo Qingya is currently focusing on the construction of the two Wheelock Plazas in Xiangjiang Island and Taipei. The development here has nothing to do with her. If it weren't for the senior management of the Wheelock Group who also mobilized a lot this time,

In addition, Li Guangyu wants to establish the development direction of his real estate group, so she will not come at all.

At present, the group's rent can support the construction of two Wheelock Plazas. If more Wheelock Plazas are to be built, Li Guangyu can only inject capital. As for loans, forget about them. Currently, there are only a few that are not wholly-owned

Only domestic groups are eligible for loans, and others who want funds can only rely on Li Guangyu's capital injection.

At present, Li Guangyu is focusing on the Japanese market. Wheelock Group can only develop step by step. Fortunately, Wheelock Group currently has a large number of properties in addition to Tianshui Wai Wheelock Plaza to collect rent. Otherwise, it would not be able to support

The construction of both squares was difficult.

In the future, their main markets for Wheelock Group will be in various large cities, such as Singapore, Kuala Lumpur, Jakarta, Bangkok, Beijing, Shanghai, Huacheng, Tokyo, Osaka, Seoul and other places.

After she completes the layout of these places, she will consider other areas.

Provincial capital cities and coastal cities across the mainland will be her focus areas. Wheelock Group's future main markets will be in mainland China and Southeast Asia. Although there will also be markets in Europe and the United States, they will not be as numerous as these two regions.

Zhao Yu said: "Li Sheng, our Dongxing Group's Tokyo Metropolitan Area Development Conference is chaired by Vice Chairman of the Board of Directors Ito Junlang and Executive Vice President Ma Wensong. I will take the Group Vice Presidents Ito Kunio and Wang Wenshan to Nagoya to host it in person.

Development over there.”

Zhao Yu is very aware that the Tokyo metropolitan area is currently very crowded. Not only are the eight allied real estate groups of the Lee Consortium developing here, but many well-known real estate groups in Japan are also based here.

Relatively speaking, there is not such great competitiveness in the Nagoya metropolitan area, so it is a very good choice for Dongxing Group to develop it.

Qin Jiao and Zhao Qianyin have no objections. Their group's development focus has not changed, as long as they maintain the current development direction.

After the meeting, Li Guangyu and Guo Qingya held separate talks. This time, both Xingyue and Starlight Groups invested capital, and even established a new Dongxing Real Estate Group. Only Wheelock Group did not make a large-scale capital injection.

In recent years, compared with Starlight Real Estate Group, Wheelock Group has not been developing rapidly due to positioning issues.

Wheelock Group's current main business model is commercial real estate. Whether it is Chinatown, a joint venture with Heung Kong Consortium, or its own properties and Wheelock Plaza, they only rent but do not sell, which puts Wheelock's financial pressure very high.


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