Chapter 737 Burn it, the game world! (4,500 words!)
The ninth day of the first lunar month.
An investigation report appeared in the hands of Chen Zhu, general manager of Tianxin Game Company.
Under the early morning sunshine, he looked at the survey report carefully. He found that the report contained estimates of the "Remote" game's sales and revenue for the entire year last year, and of course, estimates of other games such as "World of Warcraft".
analyze……
He didn't know it until he checked it before, but he was shocked when he checked it.
The "remote" game that he had never been very optimistic about had quietly set many firsts in the gaming industry last year. Although the reputation may not seem obvious, it has been silent from beginning to end.
Make a fortune!
for example!
"Plants vs. Zombies" ranked first in last year's stand-alone game sales list.
For example, "Happy Landlords" ranked first among the casual games last year.
There are also some arcade games such as "The King of Fighters" and "Metal Slug", which are always ranked at the top of the major game lists, and the popularity lists are also crazy.
You said, "remote" platform traffic?
Although the "remote" game does not have the most traffic among the major game platforms and is not as good as their Tianxin platform, the number of users gradually increasing every month is very scary, and the number of VIPs is growing at an incredible rate.
It kept increasing, and for several months, this growth rate exceeded their Tianxin.
When seeing this, Chen Zhu frowned.
Although in the short term, it is impossible for this "remote" platform to surpass their Tianxin platform, if things continue like this, many things will become difficult to say.
Immediately afterwards.
He stared closely at World of Warcraft.
Very early in the game "World of Warcraft", he heard that "Remote" was being developed.
Except for a small number of people who are operating the "remote" platform, most of the other staff are working on "World of Warcraft" day and night.
According to the data, this "World of Warcraft" is one of the few 3D games on the market. The development funds alone have gradually added up to more than 100 million yuan, and this does not include post-production.
Some huge expenses.
After all, although this information is detailed, there is no way to accurately estimate how much "World of Warcraft" actually costs.
Anyway...
Could it be!
After Chen Zhu thought of something, his brows suddenly furrowed even deeper!
He suddenly realized something.
like!
The "remote" platform has actually generated no income for Lu Yuan in recent years!
It seems that no matter how much money is made from "remote" games, it is fully invested in the operation of the company and the development of "World of Warcraft". It seems that all the profits that are finally made are given to these employees as bonuses.
Lu Yuan!
There is something scary about this man.
When thinking of this, Chen Zhu quickly and carefully opened some of Lu Yuan's resume.
"wrong!"
"None of Lu Yuan's resume shows that he is a very stingy person!"
"But……"
"Why are you so generous to the employees below? This is obviously wrong... Could it be that Lu Yuan himself is not a stingy person?"
"..."
Chen Zhu found that he couldn't understand Lu Yuan at all.
After thinking about it for a long time, he felt that this "World of Warcraft" was bound to have a certain impact on the entire gaming circle, and might even affect the popularity of their company's "Myth" 3D game.
Although "Myth" is China's first 3D game!
Since the public beta was announced two years ago, this game has directly controlled more than 80% of the market in the Chinese gaming industry, and even the Huami game "Tianlu" on the other side cannot compete with it.
but……
Chen Zhu always feels that the birth of "World of Warcraft" will definitely be a huge impact!
After coming to this conclusion, Chen Zhu immediately knocked into the office of Ma Huaming, the big boss of Tianxin Games, with a series of information and his own analysis, and carefully explained his concerns and analysis to Ma Huaming.
"Mr. Ma, I think we have to make corresponding strategies and adjustments to deal with the impact of "World of Warcraft"..."
"You seem to be afraid of World of Warcraft?"
"No, I'm not afraid, I just think we should prepare for a rainy day."
"What are you going to do about it?"
"In early March, I plan to do a promotional event for "Myth"! I heard that Lu Yuan is filming a promotional video, and I thought that our "Myth" should also make a good promotional video, using 3D
For the promotion, I plan to invite the top special effects team in the country. It doesn’t need to be too long, just a promotional video of about thirty seconds. We will try to do a better job than Lu Yuan in the promotional video!" Chen Zhu looked at MCA seriously.
Ming, seriously spoke out what was in his heart.
"The promotional video of "World of Warcraft"?" Ma Huaming put down the information and laughed. "Do you still remember the promotional video of "World of Warcraft"?"
"Well, I remember that Lu Yuan himself came on stage and made a series of brainwashing propaganda, such as saying that ingots would arrive instantly..."
"Do you know what the final ending of "The Wizarding World" is?"
"I know, I will stop taking it permanently and I will be scolded bloody..."
"As you know, Lu Yuan is indeed very talented, but his previous performance in gaming has always been very short-sighted. He only values money, including the series of VIP recharge strategies he later launched.
He has a very bad reputation in the player circle." Ma Huaming touched his chin and looked at Chen Zhu, "He has always been
Use the cheapest publicity to create the greatest effects and benefits. I think his promotional video may be very shocking when it is released, but the special effects will definitely be as bad as "World of Warcraft"... Maybe "World of Warcraft" will be affected at first
Many people are following it, but as time goes by, it will definitely have the same ending as "Magic World"."
"Mr. Ma, I think Lu Yuan is different this time. The data shows that since the establishment of "Remote", Lu Yuan has not made a penny. Basically, all the money he made has been used in the development of "World of Warcraft".
I don’t think he’s doing it for fun.”
"No... you don't understand Lu Yuan." Ma Huaming shook his head. ""Myth" can shoot 3D promotional videos, but there is no need to invest too much energy. In my opinion, these are flashy things. If you follow
If we compete with Huamei, we can really consider doing this. After all, the promotional videos they make are very sophisticated, but compared to Lu Yuan,
Human competition... is like using a cannon to kill mosquitoes. It is better to spend money on some top stars, hire a few more, and let them help promote it. We can even form a team of top stars..." Ma Huaming gushed
I kept following Chen Zhu about the promotion arrangements for "Myth", and at the same time, he also had some of his own game strategies for the future.
Chen Zhu listened quietly and picked it up with notes.
Could it be that I am too worried?
At first he thought Lu Yuan would spend a lot of money on "World of Warcraft" this time.
But after Ma Huaming analyzed it for a while.
Chen Zhu actually felt that Ma Huaming's analysis was very reasonable.
Lu Yuan...
This person...
It seems that this is indeed the case?
Although the quality of the game may not be too bad, Lu Yuan's publicity is...
The cost savings are incredible.
"Haha, I think that with Lu Yuan's character, this "World of Warcraft" will invite celebrities, but it will definitely be his company's own celebrities, or simply himself. After all, with his current traffic, he can indeed support it.
He has a bunch of fans and saves costs. This person never has a bottom line when doing things." When Ma Huaming said this, he shook his head helplessly.
"World of Warcraft" if Lu Yuan personally went into battle to do some brainwashing propaganda.
That will indeed cause a certain sensation in China and even in some small areas abroad.
This is something that can't be helped.
But……
They "Myth" don't have to worry about it at all.
"Well, yes."
Chen Zhu nodded.
Half an hour later.
Just after Chen Zhu and Ma Huaming finished talking and were about to leave, suddenly the assistant came over in a hurry and said something in Ma Huaming's ear with a serious expression.
After saying that...
Ma Huaming, who was originally calm, suddenly changed his expression drastically!
"What! What did you say! He actually invited..."
"What's wrong, Mr. Ma?"
"This man actually invited McVis to be the international promoter of "World of Warcraft"!"
"What!"
When Chen Zhu heard this, he gasped instantly!
This person...
Crazy?
………………………………
“!!!!”
"Oh my god, McVieth, a character like this was invited by Ergouzi to advertise "World of Warcraft"?"
"McVey's advertising fee is a minimum of 100 million US dollars. Ergouzi is actually willing to spend so much money? Impossible. Ergouzi should be very poor now. After all, he has just received so many year-end bonuses.
I also heard that I bought a foundation and still owe my father-in-law more than one billion US dollars. How can I get $100 million from my father-in-law? Could it be that my father-in-law is funding it again?"
"My day! This..."
"Oh my God, this is not the breaking news. The breaking news is, what did I see? Oh my God, is this rumor true or false? McVeis actually wore that suit in... wait,
If I’m not mistaken, these are the clothes I wore in “The Wizarding World” before, right?”
"Your sister!"
"Would a big shot like McVis be manipulated by Ergouzi into a brainwashing advertisement like, "Brother, just come and kill me"?"
"Pfft, judging by the nature of Ergouzi's urine, this is really possible. Have you seen that in these exposed pictures, does McVis look like wielding a big sword?"
“It really looks like it!”
"Oh my god...McVess, isn't this..."
"Wait a minute, the United States seems to be scolding!"
"..."
Morning.
When "Chaoyang Entertainment News" exposed a story about McVis becoming the promoter of "World of Warcraft", the entire Chinese entertainment and gaming circles were stunned as if a major earthquake had occurred!
Who is McVeis?
The world's pop king, the world's dance king!
For such an existence and such a celebrity, the advertising fee is definitely a sky-high price of upwards of 100 million U.S. dollars!
And who is Lu Yuan?
There have always been rumors that Lu Yuan is very naughty in the entertainment industry. After all, everything Lu Yuan has done over the years has been based on the premise of saving money and creating great publicity effects!
You said, let Lu Yuan spend 100 million US dollars to hire Mike Weiss?
How is this possible!
Moreover, Lu Yuan now has negative equity. Did he ask his father-in-law to borrow money again?
Everyone suddenly stared at Wang Yaohua.
All the media immediately rushed to Wang Yaohua to interview him.
…………………………
"What do you mean! I didn't lend money to Lu Yuan!"
"Yes, I didn't lend a penny to Lu Yuan!"
"Dowry? No! The money I lent to Lu Yuan before was not a dowry. We have written an IOU and will pay it back when the date comes!"
"What do you mean! I told you, I didn't borrow money. Lu Yuan asked McVis to come over to endorse his "World of Warcraft" game. This has nothing to do with me, I don't know!"
"Don't ask me, I'm very busy. If you want to ask, just ask other people!"
"Sorry, sorry to give in..."
"..."
evening!
Wang Yaohua was surrounded by countless reporters, and these reporters looked like they were going to make trouble and make big news, which made Wang Yaohua faint.
What is happening to this world?
What do you mean when you act like I've been taken advantage of?
Is my money mine or Lu Yuan's?
Not to mention that Lu Yuan is not my biological son, even if he is my biological son, he doesn’t come here like this, right?
So, once Lu Yuan is short of money, what do you mean by interviewing me?
Am I Lu Yuan’s free cash machine? Am I making money for Lu Yuan?
Wang Yaohua took a deep breath.
He really doesn't want to wear the hat of "Chinese father-in-law" anymore.
……………………
"What! McVeis actually accepts this kind of advertising?"
"God, this bastard Lu Yuan, how could he treat McVis like this!"
"McVess, why are you doing this? Are you short of money? If you are short of money, you can tell us and we can give you money!"
"Ah, I don't believe it. I don't believe that McVes would accept such an advertisement!"
"I don't believe it!"
"Bastard Lu Yuan, how on earth did you deceive McVis, tell me, bastard Lu Yuan!"
"This Chinese guy, I looked up his information, and I really can't imagine the same publicity situation between McVes and "Magic World". Really, I want to kill this Chinese guy!"
"Me too!"
"..."
USA.
When the news that McVeis became the promoter of "World of Warcraft", and it was very likely that it was a 50-cent promotional special effect like "Magic World", appeared in the American media, the entire American media and the American people were full of curses.
Just one night.
A large group of Lu Yuan's American fans immediately turned against Lu Yuan and joined the camp of scolding him.
See this scene.
The American Century Entertainment Company is naturally very happy to see it.
Anyway...
The messy black information poured out in an instant.
Joaquin, who is cooperating with Century Entertainment, is happy.
Xu Hong was so excited that he couldn't sleep all night.
………………………………
"Remote" games.
When Lu Yuan saw the huge popularity, criticism and doubts, not only was he not sad, but he felt very accomplished.
"Hahaha, McVish's influence is really awesome!"
"Sure enough, much better than me!"
"praise!"
Wang Jinxue, who was next to her, heard these rather pretentious words, and her breath suddenly became stagnant.
But then nothing was said...
"Jinxue..."
"Um?"
"Everyone thinks I'm stingy..."
"Isn't it?"
"This time, I will let them see a huge reversal!"
"What reversal?"
"I have my own special effects company, so the cost of the 50 million special effects promotional film can be reduced to almost 30 million, and 30 million is still affordable for me..." Lu Yuan hesitated for a while, and then
A decision was made.
"Thirty million! You plan to..."
"Well, yes! "World of Warcraft" will be the nuclear bomb in the gaming industry!"
"..."
"Try it and see if I can ignite this nuclear bomb!"
Lu Yuan closed his eyes.
Burn it!
Gaming world!
Under the sunset.
Wang Jinxue seemed very excited when she saw Lu Yuan's expression.
as if……
It's like falling into some kind of memory.
Wang Jinxue naturally didn't know that "World of Warcraft" was actually the beginning of an era...