In the spring of March, the grass grows and the orioles fly.
This is a very warm month.
After the first burning promotional video of "World of Warcraft" was exposed, it caused a huge sensation around the world!
“The world’s number one pop king’s first game promo!”
"One minute, 50 million promotional videos!"
"The first worldwide promotional video in the history of Chinese gaming!"
"The most expensive promotional video in gaming history!"
"..."
"..."
While causing a sensation, game gimmicks that are impossible to watch directly bombarded the game circles in various countries, and the popularity list is close to the most popular game in the world, "Clash of the Gods".
Everyone at the BBC company in the United States is staring closely at the game popularity list.
They watched helplessly as the popularity of "World of Warcraft" soared crazily, and the data in all aspects increased to the point where people felt it was ridiculous.
This is a game that has not been tested yet!
The top executive, Reeves, knows that the impact that "World of Warcraft" has brought to the entire gaming industry is quite terrifying!
With such terrifying popularity, after the closed beta, if the quality of the game is not bad, then...
When he thought of this, he immediately called all the people from the BBC's game planning department, publicity department, and technology department, and held a meeting all night.
It was not until dawn the next day that the meeting came to a result.
The result is that they use various incentives in the hope of maintaining the current data and preventing "World of Warcraft" from exploding!
after all!
"Clash of the Titans" has been on this list for nearly a year!
In more than a year, since this game first appeared in the world, it has occupied the first place and nearly doubled the number of second place players. No game has ever been able to surpass it.
In the minds of thousands of gamers, it is an invincible existence like a god.
In a sense, "Clash of the Gods" is an insurmountable myth in the world's gaming circles.
If a myth is broken, is it still a myth?
At this moment, what the entire BBC company has to do is to maintain this myth. No matter how close the game "World of Warcraft" is to the data of "Clash of the Gods", no matter how popular it is, "World of Warcraft" must never be allowed to
World of Warcraft surpasses Clash of Gods!
The position of the number one boss must be kept!
After carrying out various promotional activities, and opening the latest expansion map of "Clash of Gods" in advance, the popularity of "Clash of Gods" has once again increased a lot.
But……
Despite this, when Rivens looked at the increase in popularity of "World of Warcraft" the next day, he still felt a sense of great pressure.
"Clash of the Titans" is really popular.
But "World of Warcraft" is even more popular, and the distance between it and "Clash of Gods" is getting smaller and smaller.
March 10th.
"World of Warcraft" has opened a screening channel for internal beta registration.
In just one day, more than two million players across China have signed up for the closed beta!
As for the registration in the United States, it is even more terrifying than in China, even reaching three million...
Other countries…
All right!
Players from other countries are cursing and turning into trolls on major gaming platforms, making all kinds of trolls!
They saw such an exquisite and shocking promotional video for "World of Warcraft". They were really itchy and wanted to try it out.
pity!
Their country doesn't have it.
Because at this moment, "World of Warcraft" only has open beta registration channels for the United States and China, players from other countries want to register, but they can't find the channel...
This moment...
Can they stop spraying?
The afternoon of October 11th.
China's internal beta player registrations have far exceeded four million, catching up with the latest figure of four million in the United States.
"Hello!"
"Hello, are you the Rongguang Club of r-ben? Oh, hello, hello... r-ben's agent? Not yet!"
"..."
"Hello, Canada? Oh oh oh, hello..."
"..."
"Bangzi Han... cough, South Korea? Agent? Okay!"
"..."
"World of Warcraft" was born.
but……
"Remote" gaming is down.
There are not many people in the entire "Remote" company. Even if the recruitment is expanded twice and fully utilized, the entire "Remote" game will only have more than 200 people.
There are more than 200 people, more than 100 of whom are programmers who develop and maintain games, and the others are operating customer service personnel for some games. The only marketing department that is responsible for external affairs only has more than 20 people...
More than 20 marketers were almost going crazy answering the phone at this moment!
In the past, their responsibility was to find ways to find markets, but now, the global market is coming to them and attracting agents.
after all……
Not to mention the influence of McVis, the gimmick of this "World of Warcraft" promotional video alone made players all over the world explode!
Faced with so many cooperative people.
Da Liu had almost worn away the scalp on his bald head.
He called Lu Yuan and asked what to do.
Lu Yuan only replied to him with three words.
"It depends"...
Let's see what we can do?
What should I do?
In the end, Liu took his briefcase with pain and joy, and ran to various countries to discuss agency cooperation.
You said, why not let someone do it "remotely"?
Feel sorry!
Now the whole "remote" is being surrounded by all the reporters. It has basically reached the point where it is swamped, and there are a lot of visitors every day. If these agents are allowed to "remote" the entire "remote" building,
I can’t fit it in.
While "World of Warcraft" is becoming popular around the world, the entire "remote" game is also becoming popular around the world!
after all……
Behind the promotional video, the big words "Huaxia "Remote Game"" are really eye-catching.
March 12th!
The Chinese entertainment and gaming circles are still dominated by "World of Warcraft" for one day.
It's a sunny morning.
Under much attention, the "remote" game finally announced that a total of 500,000 players have been selected from the players who signed up in China and the United States as internal beta players. The internal beta period will last only ten days. If within ten days, the game operation
Normally, if there are not too many bugs, the public beta will be opened directly, but if there are too many bugs, the internal beta will be delayed.
Of course, what everyone is paying attention to is not the bugs in this game.
What everyone is paying attention to is the number of screenings for internal testing.
Half a million!
Compared to the nearly 10 million registrations at this moment.
What the hell...
Isn't this twenty to one?
Twenty to choose one, wouldn't that be...
Many people can only wait?
What are you not good at learning from "remote" games, and what must you learn about thirsty marketing?
Interesting?
…………………………
March 13th.
"Oh my God, there are so many professions in this game!"
"This is part of the map of Azeroth. Wow, the 3D animation on the homepage is so beautiful!"
"My guess was very accurate before. Not only are there many races in this game, but there are also so many professions and factions to choose from. Oh my God, this map looks huge!"
"This is our novice village, do you see it? As the first batch of closed beta players of "World of Warcraft", maybe I will become the most awesome existence!"
"..."
"..."
At noon, the first batch of beta testers posted beautiful 3D screenshots of the game in major game sections on the Internet.
Stormwind City, Coldridge Valley, Shadow Valley...
Each of the well-made maps, looking from a distance, the scenery is extremely exquisite. Although it is much worse than the promotional video, it is much more exquisite than "Clash of the Gods". The map even looks very good.
Horde, Alliance...
Dwarves, goblins, humans, night elves...
Magicians, warriors, archers...
There are so many professions, races, and some camps, which make everyone feel like they are in another mythical world. The world view of the entire world is actually extremely huge, even better than "Clash of the Gods".
A lot of pressure!
After the screenshots were posted, the popularity of "World of Warcraft" exploded again.
Players who did not qualify for the closed beta were so envious that they drooled...
At this moment, they truly understood the meaning of the idiom "looking through the autumn water".
They are extremely resentful!
There was a wave of hunger marketing again, and I even felt that it was not comfortable enough, so I started posting scoldings on the Internet such as Ergouzi is shameless, Ergouzi is a bastard...
Lu Yuan, who is far away in the United States, has once again been criticized by players and made headlines.
And this time, not only was China being scolded on the headlines, but it was also scolded on the headlines in the United States...
……………………
March 14th.
The entire land of China is still shrouded in bright sunshine.
However, the entire Chinese gaming circle is filled with excitement, tension, and excitement!
Ma Huaming, the boss of Tianxin Games, is closely following the popularity of "World of Warcraft".
The heat keeps rising and keeps exploding!
At this moment.
His mood is extremely complicated!
once……
He stated boldly in major media that in the future, their Tianxin Company's "Myth" will be close to "Clash of the Gods", and that Huaxia Games will one day surpass "Clash of the Gods" in the future.
, and the one who surpasses must be their "Tianxin" game company!
In fact, Chinese games have indeed been booming in recent years. Although it seems that no Chinese game can surpass "Clash of the Gods" within ten years, there is still a chance.
But……
Ma Huaming never dreamed that less than a year after he said these words, "World of Warcraft" would suddenly come out!
Then……
Like a ferocious devil, it devoured countless focuses, and then set off huge waves that swept across the world.
once!
He originally thought that his "Myth" could suppress "World of Warcraft".
But now it seems that it was just an overestimating joke!
turn out to be……
The opponent in "World of Warcraft" is never yourself.
Never...
None!
March 15th.
After many efforts and publicity by the American BBC company, "Clash of the Gods" finally succeeded in becoming the second most popular game!
"World of Warcraft" has attracted nearly 100 million game popularity, absorbing thousands of luck to reach the top of the list!
This day.
The whole BBC company was silent.
This day!
Chinese gamers are excited!
"Clash of Gods" is a crazy gaming era that has dominated the gaming world for many years!
That was once a myth and a legend!
Everyone even predicted that it would be impossible for anyone to break this record in the next ten years or so.
but……
No one knew that this day would come so quickly.
It came so unexpectedly.
Anyway...
This day!
The legend falls!
A new king ascends the throne!
A new era of gaming begins with the roar of Warcraft!
Amid a roar.
Ragnarok!
Brilliant sunset...
Overnight!
Major forums have exploded, and the Chinese entertainment industry has exploded in popularity...
"Chinese games are on the rise!"
"The rise of Chinese special effects!"
"Huaxia, awesome!"
"..."
However, when all the Chinese people were roaring excitedly.
A small number of people stared at Lu Yuan.
Five days later, it's the Oscars ceremony.
And Lu Yuan...
He is the first Chinese to be nominated for an Oscar for Best Actor!
Yes!
This news should have been shocking.
But because "World of Warcraft" was so popular, it was directly covered up.
but……
The little man took a deep breath.
perhaps……
This is not just the beginning of an era of gaming...