Chapter three hundred and forty-fifth: sold at home and abroad.
After the premiere of "Story of Yanxi Palace", both the ratings and the number of online clicks increased for several days in a row, but to everyone's surprise, the various data of "Ruyi's Royal Love in the Palace" also increased accordingly.
Huang Hexiang was a little confused at the time. After investigation, he found that the audience groups of the two TV series overlapped to a large extent, and it was unclear who made the other popular.
And as the plot of "Ruyi's Royal Love in the Palace" progresses to the middle stage, after the awkward scenes in which the actress played the role of a girl in the early stage, her acting advantages are gradually revealed. After the spontaneous publicity of the actress's fans, "Ruyi's Royal Love in the Palace" gradually becomes popular.
It also started to get popular.
The advantage of "Story of Yanxi Palace" lies in the simple and lively rhythm, the thought and investment in details such as costumes, props, and makeup, while the advantage of "Ruyi's Royal Love in the Palace" lies in the acting skills of the actors and their fan base.
Since they are competitors, it is natural for the audience to put the two dramas together and comment. Even if Huang Hexiang is unwilling to admit it, he must accept the fact that the performance of "Ruyi's Royal Love in the Palace" has improved thanks to "Yan Yan".
After the launch of "Jubilee Strategy", the entire court drama market expanded.
By November, the popularity of "Ruyi's Royal Love in the Palace" has risen again, and the number of clicks on both platforms has been on par with "Story of Yanxi Palace". However, just when Huang Hexiang was feeling a little proud, he heard a shocking
information.
Han Fei has contacted TV stations in some Asian countries through TVB and is negotiating to sell the overseas broadcast rights of "Strategy of Yanxi Palace".
This is equivalent to a bolt from the blue, which fried Huang Hexiang to a crisp on the outside and tender on the inside. This is equivalent to when running, Han Fei ran a few hundred meters first, and he kept chasing after him. He was about to catch up, and the end was right in front of him.
, he was ready to sprint, but he found out that Han Fei had changed the track. He no longer wanted to play with you, and he wanted to open up another arena.
This blow was undoubtedly a huge blow to Huang Hexiang. Huang Hexiang had been in this circle for many years and thought he was already the overlord. Han Fei had defeated him before, but Huang Hexiang had never accepted defeat.
But this time, he had to admit that his vision was broader than his own. While he was still limited to the harvest of just one-third of an acre in China, he was already thinking about how to expand his territory.
In fact, Han Fei didn't think of selling the copyright abroad at first. TVB took the initiative to contact and want to buy the copyright. But to be honest, TVB is really stingy. The 70-episode film is only willing to be broadcast for a mere few million.
Fei, Han Fei was not so angry at that time. This was not as good as the three-broadcast copyright of a municipal TV station. He almost told them to get out.
After TVB complained a lot and offered good words and introduced foreign TV channels, Han Fei finally agreed to sell the broadcasting rights to them at a low price.
I have to say that although TVB is a bit stingy, its channels are indeed pretty good. After a round, they actually negotiated with TV stations from dozens of countries.
This is also the reason why TVB’s market share is getting smaller and smaller, but it has been able to maintain its own dramas. The markets in some Southeast Asian countries are almost their dumping targets.
But negotiating with dozens of foreign TV stations is also a very uncomfortable thing. First of all, there is a language barrier, especially in some small countries. There is no professional translator at all. In the end, both parties have to hire an English translator to negotiate normally.
start.
The second thing is the price. This is what gives Han Fei the most headache. I don’t know if these people are used to picking things up or if they really have no money. They all cry out for poverty. Some even pay more than TVB.
Much lower, it's almost like giving it for free.
"Mr. Han, I think it's enough. Cambodia is not a rich country, and being able to give you 800,000 yuan is already a sky-high price." Zhao Guang said in a low voice.
Han Fei was speechless for a while. He spent several days just for 800,000 yuan. This transaction was a loss no matter what, but he still had to work up his energy to compete with the opponent in a battle of wits, courage, and endurance.
Of course, this is actually rewarding. At least the channels in these countries have been opened up, especially in developed countries in Asia such as Malaysia and Singapore. They still give a lot of money, and even the copyrights of Japan and South Korea have been sold.
.
All in all, there are more than 200 million in profits, which is equivalent to making money in vain.
"Huh, it's finally done. In this case, thank Sister Man for me. If there is a role suitable for her in the future, give her priority to sign her." Han Fei said to Zhao Guang.
Zhao Guang nodded. Sister Man and he were old friends. They had known each other since they were at TVB. She was one of the few actors who was kind to mainland employees. Later, when filming "Story of Yanxi Palace", Zhao Guang took the initiative to
After contacting her, Sister Man was very considerate and came directly without counter-offering.
After "Story of Yanxi Palace" became popular, TVB approached her and wanted to contact the copyright holder of the drama. What happened next was beyond everyone's expectations.
In fact, Sister Man did not expect that Han Fei would take advantage of TVB's stingy nature and take the opportunity to open up channels in so many countries. It is really amazing.
“The copyright of The Story of Yanxi Palace has been sold to 90 countries and sold at home and abroad. It is one of the few cultural exports in recent years. Domestic film and television dramas use their strength to justify their reputation..."
Since the news was exposed, many media have begun to rush to report on it. Indeed, in recent years, although the box office market of Chinese movies has gradually become hotter, whether it is variety shows or film and television dramas, they are basically exported, spending a lot of money to export to foreign countries.
Buy the rights to remake.
Suddenly a film appeared that could sell the copyright, which naturally hit the G-spot of many netizens.
But to be honest, Han Fei blushed after reading these titles. You must know that back then, Chinese film and television dramas were all the rage in Asia. In order to ensure the development of domestic film and television dramas, South Korea even promulgated a bill restricting broadcasts for this purpose. Compared with that year,
Compared with the grand occasion, this is nothing.
But there is no way, if others want to brag about it, Han Fei can't stop them, right? And with the trend of selling copyrights, "Story of Yanxi Palace" has become really popular, and even TV platforms have begun to report it.
"Ruyi's Royal Love in the Palace" is quite sad. Just as it was about to complete its counterattack, "Story of Yanxi Palace" suddenly left it behind with its new popularity. This time, it was really hard to catch up even if it wanted to.
.
The popularity of "Strategy of Yanxi Palace" has surged again, and several protagonists have also gained high popularity. Yan Bin and Fu Yi directly resigned from the drama troupe. These two are also very cautious, and they did not dare to follow it until it became popular.
Company signing.
The reason why You Piaopiao was able to get the role of the female lead is naturally because she is also an artist under Zhou Jian.
On the surface, it seems that Zhao Guang has become a new and popular director with great success, but in fact, the real winner is Zhou Jian. Of course, in the final analysis, Han Fei is advantaged because he is the major shareholder behind Zhou Jian.