Chapter 1612 How can it be better to work as a boss
Hearing Bian Quan smile so confidently, he wanted to know how much cheaper it was!
So he asked: "What is the specific price?"
Bian Quan raised three fingers and said: "At least 30% cheaper than the same specifications on the market!"
After saying that, he emphasized again: "At least, if the customer purchases more than 10 units, the price can be lower!"
As he spoke, he was afraid that Lu Zhenjiang might also have a misunderstanding, so he added an explanation: "Of course, no matter how much it is, it won't be much less. Our bottom line is that it is 35% less than the market price of the same specification!"
Naturally, he would not say it. The bottom line given by the company headquarters is that as long as it can be sold, let alone 35%, I dare to buy it even if it is 50%!
But if the price reaches 50%, the company will lose money, and it will be a huge loss.
If they want to seize food from the big established machinery companies, and when the quality of their products is obviously inferior to their rivals, they actually have no other solution other than a price war.
The bosses of those reeling factories are not stupid. If the prices are about the same, they would rather choose products from big manufacturers. Even if they are more expensive, they are worry-free and more efficient.
If you want the owners of silk reeling factories to buy their mediocre products, they have no other choice but to offer them at low prices.
And when the price reaches a certain level, the bosses of the silk reeling factories will also be tempted.
After all, a large part of the initial investment in a factory like a silk reeling factory is the purchase of various equipment, and among all kinds of equipment, the silk reeling machine is the most important equipment.
After hearing this, Lu Zhenjiang felt that the price was reasonable.
The silk reeling factories he has business contacts with in Beihai are all small and medium-sized manufacturers. They themselves are very short of funds and purchase equipment and consumables as much as possible. As long as the price is cheap and the product quality is average, they can tolerate it.
As long as the quality of Lianjiang Machinery Company's products is somewhat passable and the performance is not too bad, at a price that is 35% lower than the market price, there should be a head start. If the order is large enough, perhaps the price can be lowered, and the market can open up.
coming.
Seeing Lu Zhenjiang's expression, Bian Quan knew he had found the right person.
In the past month, he had met many traders, or went directly to the silk reeling factories, but most of them were rejected. Only a few people placed a few small orders out of favor.
He hadn't figured it out before, but now he has realized that it is the large trading companies and large silk reeling factories he was looking for before. They have wide channels, large purchasing volumes, and very strong bargaining power, even for large machinery companies.
It is impossible for them to be too strong and their prices will be suppressed.
Although the suppressed price is higher than the price of the reeling machine of Lianjiang Machinery Company, it is only about 20% higher at most. Considering that the products of their large companies are of higher quality and higher efficiency
, if this is used, the products of large companies are actually more cost-effective.
However, this is only limited to those big traders, such as Zhongda Silk Reeling Factory.
What if it is a small trader or a small silk reeling factory? They do not have such a large purchase volume, and their bargaining power against large manufacturers is very poor.
If you go there and take the initiative to lower the price yourself, it will be enough for the bosses of the small silk reeling factories to see good profit margins.
Lu Zhenjiang had another detailed discussion with Bian Quan, and finally reached a preliminary agreement on agency intention.
Soon, Lianjiang Machinery Company formally signed an agency agreement with Hualai Trading Company, and Hualai Trading Company became the sole agent for the sales of the company's reeling machines in Beihai Province.
After signing the agency agreement, Lu Zhenjiang went straight to Beihai with a prototype. He wanted to open channels as soon as possible.
Nowadays, there is a lot of waste waiting for development in Beihai, and many silk reeling factories are still under preparation. If they miss this wave of market, by the time they all purchase silk reeling machines, it may be too late.
A few days later, Lu Zhenjiang, who had been bumpy at sea for several days, arrived in Osaka again, and immediately invited the bosses of several familiar silk reeling factories.
These bosses are all owners of small reeling machines. They are not very powerful and they are the kind who want to save every penny.
After these people heard that Lu Zhenjiang had an extremely cheap silk reeling machine, they also ran over.
But after seeing the prototype, these people were a little hesitant.
This machine is cheap, but it has low efficiency and poor stability. If it is actually used, the production efficiency is not high, and the maintenance cost should not be small.
So no one agreed on the spot!
They will have to think carefully about it later.
Lu Zhenjiang is not in a hurry, he just said that if everyone joins together to purchase, the price can be further reduced if the purchase volume is large.
The next day, someone replied that they could try to purchase two units for use first, but the price required was relatively low. Lu Zhenjiang did not agree or refuse, but said he would try his best.
A few days later, Lu Zhenjiang traveled to several other places in Beihai. After this trip, he got orders from several companies, and finally got an order for ten sets.
But when I returned to Osaka, someone came to visit me.
They also came with Song Wanzi and his wife, whom he knew.
After Song Wanzi and his wife saw the prototype, they placed an order for eight units without hesitation on the spot.
Lu Zhenjiang was a little surprised by such a cheerful customer.
However, he didn’t ask any questions. He said on the spot that he could rest assured that the price would be the best and he would immediately send the news back to arrange delivery.
After leaving Lu Zhenjiang, Song Wanzi and his wife also breathed a sigh of relief!
In fact, the preparations for their silk reeling factory have reached the final stage, but the silk reeling machine has not been purchased. The quantity they need is not actually large, but they are short of money.
In order to run this business, both of them mortgaged the silk reeling factory in Shanghai for bank loans, but the money was still not enough. They originally thought of controlling the scale of production for the time being and expanding it later.
But when they learned that Lu Zhenjiang had a cheap reeling machine, they immediately ran over. After seeing that it was indeed available, they immediately placed an order.
Originally, Song Wanzi's husband was still a little hesitant, but Song Wanzi was very decisive.
This loan must be repaid, and the interest rate is not low. The most important thing is to put it into production first and increase production as soon as possible.
As for the high maintenance cost in the later period, that will only happen in the future, and even if it is high, it is not that high. Let’s make money from the first wave of Beihai’s market first.
I have to say that Song Wanzi is a very courageous woman.
There were orders for eight units as soon as the sale was launched!
This made Lu Zhenjiang look at this short but extremely capable strong woman in a new light.
With the order in hand, Lu Zhenjiang went back to Shanghai in person, then found Bian Quan in person and asked for a lower price.
Because in order to open up the market, the price of the first batch of orders is very low. If he still sticks to the price of 35%, he will make no profit at all, and he may have to lose money on freight.
After talking for more than half an hour, Bian Quan made a concession. For this first batch of orders, including some subsequent orders, Lianjiang offered a lower price, which was calculated to be more expensive than the same specifications and models from major manufacturers on the market.
That's quite a bit lower than four percent.
However, it is only limited to some previous orders, and future orders will still have to return to normal prices.
After all, Lu Zhenjiang wants to make money, but Lianjiang cannot keep losing money. He can afford to lose money for a few months, but continuing to lose money like this is not an option.
When these orders were completed and shipping companies were arranged for shipment, Lu Zhenjiang breathed a sigh of relief!
This order was the largest he had ever made. Although he did not make much profit in order to open up the market, large equipment such as the reeling machine was too expensive. In the end, the gross profit of this order was
I'm afraid it's more than 3,000 yuan.
In the past, the profit of a trade order was only a few hundred yuan at most, but now, it suddenly soared to more than 3,000 yuan, which made Lu Zhenjiang very excited.
I really did the right thing when I went to Beihai to explore the market alone!
In just half a year, his trading company has expanded from a dozen employees to hundreds of employees now, and has established its own offices in Shanghai and Beihai.
Although all the money earned by the company was used for expansion, and he personally has not withdrawn large amounts of profits from the company for expenses in the past six months, the company has become valuable. Now with the scale and channels of his company, few
It is said to be worth 20,000 to 30,000 yuan.
To a certain extent, his personal net worth has increased tenfold!
This kind of thing was something he had never experienced before when he ran into the sea.
In the past, although the income was high, it was just a part-time job after all, with wages and bonuses. Earning more than a thousand yuan a year was beyond the reach of ordinary people, but now, you can earn tens of thousands in half a year!
Totally incomparable!
Lu Zhenjiang is not the only one who makes money because of the localization of Beihai. In fact, he is just a small role.
The business opportunities brought by the complete localization of Beihai are huge, and the ones who really make big money from it are domestic medium and large enterprises.
Their capital is stronger and their technology is more advanced. What they lack is the market.
At the same time, as capital poured into Beihai, a large number of people quickly poured into Beihai.
In just six months, more than half a million people from the empire flocked to the North Sea in search of their own opportunities to make a fortune.
However, it has to be admitted that many of them are not immigrants in the past. Most of them go to work or are simply speculators. How many people can stay and settle in the end depends on the ability of the local Yamen in Beihai.
Only when the place is good will people be willing to stay for a long time. Otherwise, they will just get a vote and leave.
When the situation in Beihai was turbulent, the eldest son of the emperor, King Qi Li Yan, was also very happy, because Beihai was his fiefdom, and the better it developed, the better it would be for him.