Feng's Shipping Company is involved in many industries, and generally does a good job. Its core industry, shipping, can compete with the Yangtze River Shipping Company for a long time.
Its high-end luxury oil tankers are even more famous. The 30,000-ton luxury liner New Star built and put into operation many years ago shocked the country.
Since it was put into operation, almost every voyage has been full, which has completely opened up the high-end passenger transportation business of Fung Aerospace Company. Subsequently, Fung Aerospace Company successively built a sister ship of the Nova, the Crescent, and put it into operation.
Although from an operational point of view, these two 30,000-ton luxury passenger ships, even if they operate very smoothly, seem to be highly profitable, but considering the huge construction costs and high operating costs, it is estimated that it will be difficult to fully recover the costs.
More than ten years, slightly less than this time period has to be extended to more than fifteen years.
However, relying on the development of high-end business and the good brand image it has brought, Feng Shipping Company has continued to expand its territory in the mid-range passenger transport market. Its turnover has increased significantly in recent years, and its market share is enough to rival that of the Yangtze River.
Shipping companies are on par.
In addition to the mid-to-high-end business, the low-end passenger transportation business of Feng Shipping Company has also developed very high. The mid-to-high-end business can only be said to be on par with other companies, but the low-end business is to beat other shipping companies.
In addition, it ranks first in the freight market.
This is why Feng's Shipping Company can become one of the two major shipping companies in the empire. The other one is naturally the Yangtze River Shipping Company.
These two shipping companies have been fighting in the shipping market for decades, and it is expected that they will continue in the future.
Relying on its core business of shipping, Fung Shipping Company has developed well in shipbuilding, steel, mining, machinery and other fields. Even if it is not the first echelon, it will be the second echelon.
But in the emerging industry of automobiles, Fung Shipping Company stumbled.
A lot of resources were spent, and in the end, not to mention competing with the four major automobile companies, it could not even compete with other medium-sized automobile companies. Jinling Automobile Company, a subsidiary of Jinling Carriage Company, which was transformed from Renren Carriage Company, has a higher production and sales volume than them.
The automobile company...
Naturally, Feng's Shipping Company cannot tolerate this kind of thing. Their business development goal of Feng's Shipping Company has always been to enter a new industry. Although they are not required to become the leader, they must squeeze into the first echelon.
If you want to stay in the second echelon, if you can't, then you would rather give up than mess around.
But the automobile industry is hard to give up.
Now everyone can see that the automobile industry is the industry with the greatest potential recently and even in the next ten years. If you don't join in now, you won't even be able to drink the soup in the future.
Therefore, despite the difficulties, Feng Shipping Company gritted its teeth and continued to fight in the automotive field.
If technology is not good, then spend money on technology!
They still don’t believe it. We can even build a luxury liner of tens of thousands of tons, but we can’t build a car.
If you can buy a technology license, spend money on it!
If you can't buy it, develop it yourself and set up an automobile research laboratory. If you don't have testing equipment? Buy all the testing equipment at once.
No technical personnel? They will be transferred from various subsidiaries of the head office.
As the largest private enterprise, each of its subsidiaries has all kinds of technical personnel. This company will draw a few, and that company will draw a few, so a technical team of several hundred people will be drawn.
I don’t need money or people, so I don’t believe I can’t build this crappy car!
This is the idea of a group of senior executives at the Fung Shipping Company headquarters!
But when they really dived in, they deeply felt why this automobile subsidiary could not develop before, and they also understood why many other automobile companies owned by large companies were half-dead!
The damn four major car manufacturers have registered almost all the car-related patents that can be registered, and these four major car companies rarely license these technology patents to external parties.
The research team of Feng's Automobile Company is overwhelmed by the thousands of patents of the four major automobile companies!
Just the directory and introduction of these patents is a big and thick book!
But there is no way. If you want to truly enter the automobile industry, these patent barriers must be broken. In order to break these patent barriers, Zhaoqing Automobile Company invested less money in the past, but they used a large number of their own patents and other
Convenient technology exchange with the four major car companies.
If we really want to talk about value, the value of these technology patents is not much worse than the millions of cash provided by Feng Motors.
In order to obtain many advanced technologies in the automobile industry, Zhaoqing Machinery Company paid a huge price, so that its subsidiary Zhaoqing Automobile Company obtained advanced technologies and finally entered the automobile market.
Now that Feng's Shipping Company wants to enter the automobile market in a big way, this money and other investments are indispensable, and this investment starts from one million yuan. If it is less, it is not that it cannot produce cars, but
The cars produced lag far behind others in terms of performance.
Today's car consumer groups are all middle- and high-income people. Consumers in this group are not stupid. It seems easy to make money from them, but in fact it is still very difficult.
However, in addition to having money and people, Feng Shipping Company also has a deep foundation in other industries, especially basic industries such as steel and machinery. They have some key technologies, especially production technologies themselves.
If not, you can also find other companies for patent exchange.
However, the technical patents for several core parts of the car were a bit lacking. We asked the four major automobile companies to exchange patents, but they didn't even bother with Fung Shipping Company.
After all, Feng Shipping Company is not like Zhaoqing Machinery Company, but it is a leading enterprise in the field of machinery and equipment. The automobile production lines of the four major automobile manufacturers are provided by Zhaoqing Machinery Company, and it has enough capital to negotiate with the four major automobile companies.
Feng's Shipping Company is much worse in this regard.
Since it couldn't get it from the four major automobile companies, Feng Shipping Company found other ways. On the one hand, it mobilized its own technical personnel and invested huge funds in its own research and development.
In addition, we also found other small and medium-sized automobile companies and tried to cooperate with these automobile companies.
There are many automobile companies across the country. In addition to the four major automobile manufacturers and the newly emerged Zhaoqing Automobile Company, there are also dozens of small and medium-sized automobile companies.
These car companies will more or less have some of their own technologies. If we can exchange knowledge with these car companies, we can piece together most of the required technologies.
When Feng Motors approached other small and medium-sized automobile companies, it also allowed other small and medium-sized automobile companies to see the situation of breaking the patent monopoly of the four major automobile companies.
One cannot defeat the four major automakers, but what if they join forces?
Combining the superior technologies of various automobile companies will be enough to break the technological monopoly of the four major automobile companies in most fields.
Small and medium-sized automobile manufacturers are very aware of this kind of thing. Although doing so will allow others to obtain some of their superior technologies, they can also obtain the superior technologies of other companies.