Chapter 166: Witch, take away your spell! Kidney hurts!
Wang Xuan's tail-end product plan set off a small upsurge among young people in Hong Kong. No one doesn't like to wear famous brands, even if he is a gangster.
Master once said: Brand, Baleno!
Lu Xun couldn't believe it, wasn't that what I said?
Compared with brand-name clothing that can easily cost thousands, even though Hong Kong people have high incomes, the public still cannot afford it.
This so-called low-end product only costs a few hundred yuan. The most important thing is that it is exactly the same. Even if you can't compare it with the genuine product at the counter, few people will not be tempted.
Anyway, no one else can see what I'm wearing, so there's absolutely no problem in showing off.
Even if everyone knows that what you wear with your income is definitely not genuine, you can also hypnotize yourself. This is a seasonal product, so discounting is normal. You can't just pull the old version back and burn it as soon as the new product is put on the shelves.
What should I do if I don’t release it and sell it?
Could it be that if you put it in a warehouse, it will breed insects?
In fact, most of Wang Xuan's tail goods stores are new models from the same period as the genuine products. Everyone has selectively ignored this issue.
This wave of sales frenzy did not go beyond Wang Xuan's expectations. Although the overwhelming advertisements are tiring, they will also bring high visibility. Recently, the Huayuan Street has almost dominated people's daily conversation topics.
Especially for young people and many white-collar workers, once they spare some time, it would be uncomfortable not to go shopping on Huayuan Street.
Wang Xuan's design of the store is also very targeted. The overall design is not gorgeous. Instead, a large number of goods are piled on the display shelves, so that all customers can see the completeness of the goods, and customers can try them on at will.
Let you satisfy your shopping addiction.
And for the service staff Wang Xuan also insists on smiling service, welcome to come, welcome to the next visit, every customer must shout.
Whenever a customer makes a deal, the waiter has to shout out loudly to create an atmosphere.
In this atmosphere, many hesitant customers will indeed be willing to pay.
Although the customer did not buy things from an authentic store, this kind of warm service makes people feel more comfortable than an authentic store.
For most people, in an authentic store, looking at the clothes that cost tens of thousands of dollars, even if the salesperson smiles at you, you will feel that there is contempt and ridicule hidden in that smile. That kind of pressure is really
There is no sense of shopping experience.
From the first day of opening, the entire Huayuan Street has been in a super hot state, with business hours until 12 o'clock in the morning every day. The sales volume once exceeded Wang Xuan's estimate.
If it weren't for the timely response and the clothing factory started working overtime 24 hours a day, many styles would have been out of stock.
This super hot phenomenon has made Shen Leman extremely excited in the past half month. He is not only happy about the super high income, but also has a sense of success.
Just like Maslow's hierarchy of needs theory says, Shen Leman has already surpassed physiological needs and safety needs since she got together with Wang Xuan. Wang Xuan's love and care for her also made her heart not empty. Her current
The pursuit has become the realization and achievement of self-worth.
Wang Xuan's continuous growth makes Shen Leman both happy and uneasy.
Of course it's good that her men are getting better and better, but it often makes Shen Leman feel uneasy and that she's not good enough for Wang Xuan. This time, the clothing factory she was responsible for became popular all over Hong Kong, which made her release all the things she had done in the past six months. pressure.
The excited Shen Leman was even more open-minded, and the number of 'body checks' and 'fitting on clothes' was suddenly increased to once a day. Wang Xuan felt happy at first, but within a few days he couldn't stand it anymore and felt that his body was being fucked. null.
Now, he strongly suspects that Shen Leman is taking revenge... Well, it's time to put the fitness plan on the agenda!
I can’t move anymore!
Before that, this annoying little goblin must be kept busy.
One night, after the wind stopped and the rain stopped, the tired Wang Xuan covered his waist and braced himself: "Although the tail goods are profitable, they are just making money after all. This thing can't bring you fame, so you still have to put in your energy." Focus on building your own brand.”
Shen Leman, whose face was flushed with moisture, immediately became interested. He turned over and sat up, stared at Wang Xuan and asked excitedly: "You said, as long as the idea is good, hum, I will satisfy your excessive request."
Shen Leman made an S-shape, gave Wang Xuan a wink, and licked her lips lightly, "Didn't you always say you wanted to experience it? What do you mean, a business girl doesn't know the hatred of losing her country, but she still sings in the backyard across the river? Flowers?”
"The premise is that I must be Hong Kong's clothing king!"
"Stop, stop, stop, let go, witch, stop your magic! I'm convinced!" Wang Xuan quickly held down his sinful little hand, "The Italian brand I acquired can advertise in Hong Kong. , don’t go the traditional advertising route.”
Shen Leman looked puzzled, "I think the advertising is very good now. Although I spent a lot of money in a week, my popularity increased immediately."
"This kind of advertising will only lower the brand's image. It's too low. Good things are all sold on the street."
Later generations have a lot of experience on how to do it more effectively.
"Back then, I asked the film and television company to contact ATV and TVB to provide clothing sponsorship for their high-rating programs, especially some high-rating TV series. We will provide all the clothing and pay sponsorship fees, and advertise in this way. The effect is much better than the simple advertising model.”
"However, the premise is that we must have a complete product line. Tomorrow we will bring all the designers from the original company to Hong Kong. If they are not willing to work here, let them go."
"Okay, I'll listen to you, but what about the design style?"
"It doesn't matter, first refer to the designs of major brands, learn their styles, and make changes to suit the oriental aesthetic. Maybe our own people are better at this point. We can go back and recruit some local designers. If that doesn't work, we can poach them. Money can take care of it." None of the problems are problems.”
Shen Leman was a little surprised, "Wouldn't that be considered plagiarism? I'll be sued!"
"What are you afraid of? This is Hong Kong! My territory! Besides, how can you call it copying when it comes to art?"
Now that Wang Xuan has made the decision, Shen Leman will naturally not object. At least in Shen Leman's heart, Wang Xuan can do anything.
But the omnipotent Wang Xuan never expected... Italians to be so arrogant.
Wang Xuan doesn’t understand English, let alone shitty Italian, and of course Shen Leman doesn’t understand either.
When contacting the designers in Italy, they hired translators. This made Wang Xuan very uncomfortable. Damn, I’m the boss, right? I’m the one who pays salaries to support these people. As a result, when communicating, I have to Talk shitty Italian!
Shouldn’t the other party be the one looking for a translator!?
What made Wang Xuan even more annoyed was that after he explained the request, the answer given by the other party made the translator look constipated.
…
It's four o'clock in the morning, and those who have seen the fireworks look like it at four o'clock in the morning!
I finally finished paying off the items that were overdue.
There are still rewards to be updated later!
Ten thousand days a day, exhausted physically and mentally, please continue to support me, thank you!