"What's the problem?" Xia Zekai felt quite puzzled.
Is it appropriate for you, a professional in the Internet field, to ask me, who is not even an amateur?
Yu Shuping didn't even think about whether it was appropriate. He put down the chopsticks in his hand and asked sincerely: "Mr. Xia, how can we make Weibo attract fans faster?"
"..."
Xia Zekai was silent. What should he say about this matter?
Yu Shuping didn't wait for Xia Zekai's reply for a while. He asked, "Mr. Xia, is this difficult?"
Even Yang Bin looked over. He originally wanted to hear Xia Zekai's opinions, but he didn't wait.
Xia Zekai said: "Editor Yu, if I want to talk about this matter, I can only write articles. After all, I have succeeded with this, but the job I do has great limitations, and he is not suitable at all."
Most people do it.”
"So you can try asking the public to write about their feelings, reprint popular articles, or share their achievements. Theoretically speaking, as long as you do one of these well, you can successfully attract the attention of others." Xia Zekai
I said it very generally.
Just when Yang Bin and Yu Shuping were listening carefully to Xia Zekai's explanation of the tips, they didn't know that Xia Zekai then said something else: "But none of these can attract fans."
This was so irritating that even Luo Xiyun was so angry that he wanted to slap him. Then he heard Xia Zekai say: "Editor Yu, frankly speaking, I personally think it's a bit too early for you to consider this issue now. You should
Think about how to develop it and let more people use it."
"For example, if there are only dozens or hundreds of people using Weibo, no matter what means you use, you will not attract other people's attention."
"But if Weibo is built into a social platform with millions or tens of millions of users, then do you think there is any need to think about how to attract fans?"
"Hey, Chief Editor Yu, believe it or not, there are many capable people in this world, and they will be able to attract other people's attention when the time comes, so you really don't have to think about this."
"That's my opinion. You might as well think of ways to expand its user base." Xia Zekai said this in one breath before pausing, waiting for Yu Shuping and Yang Bin to relax, and then continued: "I
I have always heard that Sina is now the largest Chinese portal in the global Chinese community, with over 100 million pageviews every day. So I would like to ask, Chief Editor Yu, what method can you use to move all these active users to Weibo?
Yet?"
When he said this, Yu Shuping, Yang Bin and Bian Ning were all confused.
They had previously only considered how Weibo could attract fans in a short period of time, but they had just overlooked one point: without a large user group, no matter how good the means of attracting fans, it would be of no use.
"Boss Xia is right, I am blind. If that's the case, it would be easy." Yu Shuping thought about this problem, and various ideas began to come to his mind. He has experience in this aspect.
Yang Bin is also a practitioner who has been engaged in the Internet industry for a long time. He also has many ways to expand the "traffic pool" in a short period of time. There is no need to ask Xia Zekai for advice on this point.
After thinking about this matter, Yu Shuping picked up the wine glass, gestured towards Xia Zekai, and said: "Boss Xia, you are right, I just thought about it to the extreme, and the more I thought about it, the narrower it became.
For a while, I have been obsessed with the topic and have forgotten the fundamentals.”
"Boss Xia woke me up with a few words today, and I knew what to do next. I won't say thank you. Let's have a drink. After we finish our work tomorrow, I'll treat Boss Xia to some of our specialties in the evening."
"Roast duck?" Xia Zekai asked next.
It made several people in the room laugh.
The evening was not too late, it ended before 9 o'clock. Bian Ning went to settle the bill and print out the invoice, and several people walked out of the hotel.
Yu Shuping, Yang Bin and Bian Ning had to send Xia Zekai's family of four to the Hualong Hotel.
At the entrance of the hotel, Yu Shuping and the others separated. Yu Shuping's car was placed directly in the parking lot of the Hualong Hotel, and he would drive back tomorrow morning.
Before leaving, Bian Ning said to Xia Zekai, "Boss Xia, Hualong has a breakfast buffet in the morning, which is pretty good. You can take your sister-in-law to try it."
"Hey, go back and rest quickly." Xia Zekai waved his hand and told him to hurry up and leave.
Back in room 1229, Luo Xiyun was busy giving Yatou and Tongtong a bath together.
They both slept for more than two hours in the afternoon. They were in high spirits now and were not sleepy at all.
Seeing the dazzling neon lights outside, they still wanted to go out and play.
Xia Zekai said: "Not today. When we are done tomorrow, dad and mom will take you for a walk."
"Zekai, why did Chief Editor Yu ask you for advice today?" Luo Xiyun was puzzled.
Xia Zekai said with a smile: "Maybe he saw that my QQ space log was very successful!"
He continued: "Daughter-in-law, your husband is now a big traffic figure in QQ space. I have also been invited to attend a traffic conference next month. Tsk tsk!"
"Xiongyang, look at you, you don't even know how much you weigh." Luo Xiyun didn't even bother to talk to him.
…
After sending Xia Zekai and his family of four to the hotel, Yu Shuping, Yang Bin and Bian Ning were not in a hurry to go home. They walked slowly along the roadside, enjoying the wind and taking a walk.
However, August is really not a good time in Beijing, it is very hot.
"Lao Yang, what a shame, I've only gone too far and ignored the essence of social platforms." Yu Shuping said with some self-deprecation.
Yang Bin was a little embarrassed: "Don't talk about you, I forgot about it, but I still haven't changed my mind."
"But I always feel that Boss Xia still has something." Yang Bin added.
Yu Shuping nodded firmly: "That's for sure. If there is nothing, Boss Xia can play with a QQ space log so smoothly in a short period of time."
"I have specifically read all his QQ space logs. You won't believe it. He only started writing in April or May of this year. It's only been a few months, 4 months. He is already a big one now.
.”
"Talent!" Yang Bin affirmed.
He said: "Look at how long that person's head is, we can't write that kind of in-depth and attractive article. It's absolutely impossible."
"Don't be so modest. If others hear this, they will think that you, the editor-in-chief of the news center of Sina.com, are a parallel importer." Yu Shuping teased him.
Bian Ning quickly turned his head to the side, unable to listen to these words.
…
August 14th of the Gregorian calendar is sunny!
The Ideal International Building on the North Fourth Ring Road in Beijing hung a banner early this morning: "Warmly celebrate the success of the Sina Weibo press conference!"
There are also several staff waiting at the entrance of the building.
At the same time, friends from the news media also rushed over after receiving the notice.
Sina is the largest Chinese portal website at the moment. With this gimmick, it can attract the attention of the media with just a little bit of fuss.
Bian Ning is also below. He is wearing a light-colored suit and a pair of black pointed-toe leather shoes today. This hot weather is really embarrassing for him.
Yu Shuping is busy with the Weibo press conference on the 19th floor. He is also a person who has experienced great storms. He is not afraid at all when holding a press conference and saying a few words.
After returning home last night, he had been thinking about the problem Xia Zekai explained, thinking about how to quickly expand Weibo's "traffic pool" and attract more users to use Weibo.
Xia Zekai has a saying that is very correct. As long as the user base is huge, there will naturally be talented people in various fields to attract the attention of others.
That was the last thing he should have considered.
"Lao Yu, how are your preparations? There will be no problem soon!" Chen Tong, the editor-in-chief of Sina.com, came over and asked him.
Upon hearing Chen Tong's question, Yu Shuping said calmly: "Everything is fine."
"That's good. Weibo is a very important move for us. We can only succeed in this, not fail!" Chen Tong rarely put forward his point of view.
Yu Shuping knew this already and nodded: "Don't worry, Mr. Chen!"
Downstairs, after having breakfast at Hualong Hotel, Xia Zekai brought the three of them over.
We are here to attend the press conference today. Xia Zekai and his family of four are all dressed up very formally. Even the two little girls Yatou and Tongtong are wearing beautiful princess dresses and diamond shoes on their feet. Of course, diamonds are
Fake.
Without letting Bian Ning find another car to pick them up, Xia Zekai took a taxi directly. When they arrived at the Ideal International Building, Xia Zekai saw Bian Ning as soon as he got off the car.
Bian Ning also saw him and rushed over to greet him.
At this time, Bian Ning's forehead was already covered with sweat.
"Xiao Bian, it's so hot and you're still wearing a suit." Xia Zekai teased him.
Bian Ning didn't want to wear it either. It felt very awkward when wearing it, but he couldn't do it without wearing it: "Boss Xia, Chief Editor Yu is preparing for a press conference over there on the 19th floor. I'll take you there."
The press conference was held in a large indoor conference room with many rows of chairs underneath and a high platform at the front of the conference room.
As Bian Ning entered the conference room, Xia Zekai saw that many people had come over, and more people in the news media industry were installing and debugging equipment on the podium on the high platform.
Pao gathered in a circle, and his mental quality was so bad that he couldn't even speak later.
Obviously, Yu Shuping, who was already standing on the high platform at this time, did not have this problem. He seemed to be chatting, laughing, and relaxed. From this point of view, he gave people a very reassuring feeling.
When Xia Zekai came in, he waved to him. Yu Shuping was facing questions from several reporters and smiled at him as a greeting.
"Boss Xia, you and sister-in-law sit down over there first, the press conference won't start until half an hour later," Bian Ning said.
He continued: "If you are really bored, I can take you to visit our company."
This is his pride.
But Xia Zekai knew that he was very busy now, so he said: "No, you go and do your work. We can just sit here for a while."
"Dad, what are those people doing? What do they have?" The girl attracted the attention of the reporters who were carrying long guns and short cannons.
Xia Zekai said to her: "Those are reporters, they are..."
The two men chatted downstairs, and when Bian Ning saw them like this, he felt relieved and left.