The next morning, many students at Shenzhen University had not yet recovered from the carnival at the electronic music festival.
I saw that the Internet was full of news about the Shenzhen University Electronic Music Festival.
When I open Weibo, the third most searched term is #埇迪大学#.
Many students curiously clicked on it and found out that it was some clips about the electronic syllable festival.
The picture quality and editing are just right, and the video is not long, less than three minutes.
But it happened to include two of Avicii's songs.
In particular, Avicii said "I love China" and the deep bow at the end were deliberately kept in the shot.
Soon there were more and more words on the Internet about Shenzhen University, disco, and keep.
Some well-known influencers received money and began to help repost and write soft articles.
"Yesterday's electronic music festival at Shenzhen University shocked me. I never thought that there would be such a grand carnival in China, held in a university. I regret that I could not be there in person.
But the actions of Shenzhen University proved the courage of the leaders of Shenzhen University, and Avicii's performance was also quite amazing.
As one of the top three electronic music artists in the world, Avicii will visit China this time. I think many of his fans will be particularly surprised.
Finally, I would like to congratulate Shenzhen University for doing better and better, persisting in this kind of young thinking and cultivating real talents!"
There are a lot of soft articles like this, and some fans can't tell that they paid for it, and they think they are really inspired.
Thanks to the fact that there has never been such a large-scale disco carnival in domestic universities.
It can be said that the Shen Da Monk used technology and became the first to eat crabs.
The two-hour hot search also attracted many people’s attention to Shenzhen University and the Electronic Music Festival.
Many fans of Avicii even left messages.
Unexpectedly, Avicii would pay a sudden visit, and many fans didn't know about it before.
"I'm so envious of the students of Shenzhen University. They can watch Avicii's performance for free. When will such a good thing come to our school!"
"Damn it, if I hadn't seen the video, I wouldn't have believed that universities in China could have so much fun. I'm jealous!"
"Niupai, Shenzhen University is great. I didn't plan to apply for it. I plan to apply for Shenzhen University."
"There are so many young ladies, Xi Liu, these legs are so white, it's not like this..."
"Wake up upstairs, I'm checking the water meter for you."
…
It has the function of big v and hot search.
By the time the two hours of hot searches were over, the popularity of #BDUCN had not dropped.
Instead, it became the number one hot search.
Today is undoubtedly an important day for keep.
When keep was first launched, the number of users increased dramatically.
This is the result of the previous incubation, and then it began to stabilize, which is the level of about 100,000.
But with the effect of hot searches on Weibo, it is obvious that there has been a breakthrough in the number of downloads of keep.
Suddenly, the originally gentle curve became steep again.
"Mr. Zhuang, the number of registered users is growing!"
Wang Xuan, the head of the technical department, said loudly in surprise.
"Well, what you have to do is not to let the app crash."
Zhuang Manting was very calm and did not get lost in the surprises brought by the user growth. Instead, she directed in an orderly manner.
"Wu Qiang, contact the Weibo operation team immediately. In the next two days, we need to maintain the top three hot searches that occupy two hours a day."
"clear."
"The marketing department is well prepared and will try its best to retain registered users and do a good job in sorting out problem feedback."
"Okay, Mr. Zhuang."
The deputy director of the marketing department quickly responded that no one dared to question Zhuang Manting's authority at this time.
Under Zhuang Manting's command, he quickly entered into working mode.
The popularity of Shen Da Electronic Music Festival remains high.
He is both a fan of Avicii and a graduate of Shenzhen University.
It has also triggered many people to start discussing what kind of university education is the most suitable.
In many schools, it is impossible to get approval for activities like electronic music festivals.
But it was passed at Shenzhen University, which undoubtedly triggered discussions among many education scholars.
No matter how they discuss it, in the end the cheaper one is Sundong Technology.
For three consecutive days, the popularity of Bundee University has been talked about.
Many college students are also calling on their universities online to carry out more activities like Shenzhen University.
In fact, they also know that this is too difficult.
Apart from anything else, it is impossible for many universities to approve the appearance fee of an artist like Avicii.
Relying on the students themselves to solicit sponsorship, only sponsors with mental problems will agree to pay.
Otherwise, there will be no profound effect at all.
With this east wind, keep has also been noticed by many people.
After all, this electronic music festival is exclusively sponsored by keep.
Above the stage, there are keep promotion banners all around, and even Avicii’s hat has the keep logo.
Chen Dongcheng will not spend a penny in vain and takes full advantage of Avicii's popularity.
Zhuang Manting also bought a hot search about keep in time to let more people know about this new fitness app.
There are many apps in the fitness field, but the emergence of keep makes many people find it very interesting.
Many users who downloaded it out of curiosity were attracted by the rich courses inside.
Running fat burning training camp, Goddess crash course and other courses.
What does keep aim at?
There are many novice users who want to exercise but have no money or are too lazy to go to the gym.
At Chen Dongcheng's suggestion, the fifty celebrities supported by Zhuang Manting and the rich courses prepared before attracted many users to stay.
Not to mention all the handsome guys and beauties, the men have curvy waists and the women have peach butts, they are all the envy of everyone.
Such high-quality content attracts many users to stay and try to follow keep’s courses to exercise at home.
There is no such thing as success without reason, it would have been had it not been for keep’s insistence on incubating a group of users in the early stage, coupled with sufficient course preparation.
It may not be possible to convert users diverted by Weibo into its own users so efficiently.
Weibo didn't pay much attention to it. Compared with Weibo's size, Keep's data is like a baby compared to a strong man.
But for Zhuang Manting and others, Keep's results have made them extremely happy.
Chen Dongcheng had already revealed to Zhuang Manting that as long as there were 500,000 users, investors would come looking for him.
But it has only been three days since it went online, and already some investors can't sit still and have begun to contact Zhuang Manting.
Zhuang Manting asked Chen Dongcheng for his opinion. Chen Dongcheng had no plans to start financing now.
There is no shortage of funds for the time being. Only when the number of users increases can the valuation be increased.
Zhuang Manting was very responsive to Chen Dongcheng's opinions.
Refuse investors politely, indicating that keep is not short of funds for the time being.
This has made many investors more interested, and they are not in a hurry to invest, but are observing the development of keep.
Chen Dongcheng can sit still. Historically, he only received three million angel investments in the early stages of keep.
Within one week of going online, you can get an investment of five million US dollars.
Shangdong Technology currently has more than five million accounts, which is far beyond what the keep team in history can match.
Naturally, it can be stable and digest the users diverted from Weibo with peace of mind.
Weibo’s timeliness is limited, which is why Zhuang Manting spends money to buy hot searches.
Otherwise, it will be covered by other interesting news the next day.
The results were impressive in three days, and the number of registered users of keep officially exceeded one million.
This speed was somewhat beyond Chen Dongcheng's expectations.
Historically, it took keep 50 days to break through the threshold of one million users.
Of course, this is inseparable from Weibo’s traffic diversion and Shangdong Technology’s heavy investment.
Not to mention anything else, just the top three hot searches in the past three days, finding a well-known big V to write soft articles, and hiring a studio to increase the popularity, one million is just gone.
Zhuang Manting felt distressed at Hua, but looking at the user data of Keep, Zhuang Manting was relieved.
At least Zhuang Manting accomplished the goal assigned by Chen Dongcheng ahead of schedule.
Chen Dongcheng originally predicted that it would exceed one million in a week, but now it is a small surprise.
After receiving the news, Chen Dongcheng also rushed to Shangdong Technology and met with Vice President Bestaman who had the most active contact.
When they met, Chen Dongcheng laughed without saying anything, and Ji Tianfan was confused.
Because Chen Dongcheng knows that according to historical trajectory, the first person to invest in keep was also Bestaman.
"Thank you, Mr. Ji, for being optimistic about our company. Please come in."
Chen Dongcheng invited Ji Tianfan into his office, and Ji Tianfan saw the Fendi sofa logo at first sight.
"Mr. Chen has really good vision."
The goods from Zhuangmantingtun were finally put to use.
Chen Dongcheng winked at Zhuang Manting, and Zhuang Manting immediately took the Duyunmaojian and brewed it aside.
Ji Tianfan is a knowledgeable person and said in surprise: "Mr. Chen, is this Duyun Maojian?"
"Gifted by a friend, Mr. Ji is visiting, Duyun Maojian is nothing."
Chen Dongcheng's modest words made Ji Tianfan very proud.
At the same time, I am constantly improving my evaluation of Keep and Chen Dongcheng’s entrepreneurial team.
Ji Tianfan is also very young. He is only 28 years old this year and has taken the position of Vice President of Bestaman Investment.
He is not the first investor to pay attention to keep, but he is definitely the most active one.
The price offered was also very sincere, which made Chen Dongcheng want to meet him.
"Mr. Chen, I am very optimistic about your keep. What surprises me most is that you are quite well prepared.
Being able to prepare answers in advance for users, I think your role is indispensable."
Ji Tianfan gently tasted Duyun Maojian, his eyes lit up, it was definitely the most authentic Duyun Maojian.
A friend once gave me a small bag, and Ji Tianfan clearly remembered the price of 70,000 to 80,000 yuan.
"President Ji has received the award. Keep has just started, and it is thanks to this wave of east wind that it has achieved some results."
Ji Tianfan felt even more satisfied when he saw that Chen Dongcheng was neither arrogant nor impatient.
"Mr. Chen, what attracts me most about your project is that you have truly captured the main crowd.
In my eyes, keep is not really a sports tool, I prefer to think of it as an educational product.
As we all know, our per capita fitness area is pitifully small.
It’s not that our Chinese don’t want to exercise, it’s that we don’t know how to exercise.
You keep can turn fitness into a structured product to help everyone understand how to exercise.
I think this is the key to keep retaining so many users.”
Chen Dongcheng nodded lightly. No wonder Ji Tianfan was able to climb to the position of vice president of investment at such a young age.
This vision is no worse than that of some senior investors, it is quite vicious.
However, Chen Dongcheng is thinking about it.
How can Ji Tianfan be willing to come up with a higher valuation?