The next morning, Yu Houde woke up at around five o'clock. He was too nervous to fall asleep again after tossing and turning, so he had to get up early.
"This seven-star hotel is different. It's been more than a year since I started my business, and this is the first time I'm willing to spend more than 40,000 yuan a night to stay in a business suite. Unfortunately, I still can't sleep."
No matter how good the bed is, if you can't sleep, you still can't sleep, and it has nothing to do with the bed.
The reason why I am so nervous and excited is, of course, that I will be interviewed by Mr. Gu today. This is the highest honor for every tourism industry practitioner and an affirmation of his entrepreneurial achievements.
Since the end of the year before last and the beginning of last year, after the Internet winter ended, which of the new Internet travel booking platform companies in China has not conventionally believed that being able to get an interview with Mr. Gu is the biggest boost to his business?
buff.
There are many investment institutions, whether it is IDG or Sequoia Capital. It is said that their risk control appraisers will give your company a valuation of an Internet ticket booking platform after hearing that your boss had dinner with Mr. Gu.
It was instantly overestimated.
It is not impossible for the price to be as low as several hundred percent, or as much as to be directly doubled. In other words, for example, if a ticket booking platform had a market value of 100 million, Mr. Gu would be willing to have a meal with their boss, and then be secretly photographed and uploaded to those
From the ears of investors, this company was worth two to three billion in an instant.
It will definitely be ten times more effective than asking Buffett to have a meal with Bitcoin speculation ten years later.
Yu Houde was more solemn and careful than when he was interviewed by Ma Feng three years ago. He sorted out the plan in his mind countless times and tidied up his clothes countless times.
Last night, he went to the most famous luxury shopping mall in Lanfang and bought a complete set of clothing from Gucci and Giorgio Armani, the two most classic luxury brands under Gu Kun's name, from suits and trousers to ties and leather shoes, and even
All shirts, glasses, and glasses should be chosen in good taste and show respect for Mr. Gu, as a hint of the certificate of nomination.
After all this tidying up, hundreds of thousands of dollars worth of everything was gone.
Internet people shouldn't wear such extravagant and formal clothes, but everything is done to show their sincerity and admiration.
Gu Kun is a busy man, so the interview was scheduled for 11:15 am. It is said that the scheduled interview time will not exceed 10 minutes. If there is nothing to talk about, it is possible that it will end in 5 minutes.
But for a small role like Yu Houde, he could only devote one hundred percent of his attention to sincerity and spend the whole morning preparing for this matter.
Don’t think that the time granularity of one unit of five minutes is too short, it is already very respectable.
During the same period, Bill Gates' time granularity was based on half-minute units. For example, if Bill Gates' secretary arranged for him some guests who needed to meet briefly, shake hands and say a few words, then the baseline meeting time would be 30 seconds for each person.
, it all needs to be done in seconds. That’s why big names like Bill Gates can queue up to meet more than 100 people in an hour every time they attend those seminars and forums.
Gu Kun was willing to reward Yu Houde for five minutes, because he was here to discuss business and have business cooperation, and because he was an entrepreneur with a valuation of at least tens of millions, so he gave him so much.
Otherwise, if it were a visit that involved shaking hands and saying a few polite words, Gu Kun would have given half a minute like Bill Gates.
He has no less money than Bill Gates now, so why can't he have more airs than Bill Gates? Moreover, luxury tycoons need airs the most. Hitting people in the face and stepping on people's positions is just to increase their valuation for their own power. Luxury
The tycoon's worth is built on humiliation.
…
Without further ado, Yu Houde finally had the opportunity to meet Gu Kun after careful preparation.
It was the first time that he was called into Yongxi Palace with a feeling of apprehension.
However, as a foreign business partner, he was definitely not qualified to drive in the palace, so he had to get out of the car when he arrived at the gate of Yongxi Palace and was led in on foot by the palace maid.
What he saw along the way made Yu Houde highly praised:
"It's really grand. This place is much more graceful and graceful than the Burj Al Arab and the Orchid Tower. It is worthy of the Ming Dynasty and has a strict atmosphere. Along the way, the garden squares for several kilometers can actually be regarded as royal palaces and common people's commercial areas.
Put it under quarantine.
It also eliminates the need for high walls and palace confinement, and makes it a prison for the country. It is worthy of being the prison of King Wen, and we can enjoy it with the people."
It's not like he was simulating flattery first, it was more of a practice that came from the bottom of his heart.
"Mr. Yu, please come over here. His Highness has guests. Please wait here for a moment until the people inside come out. Then you can go in."
"It doesn't matter, it doesn't matter." Yu Houde knew his own weight very well, and he really was not qualified to make the other party wait.
After a while, he was finally let into the living room.
Gu Kun lay on the swivel chair and didn't even get up: "You're younger, right? I heard Brother Ma talk about you. You've reformed yourself in the past two years, and you haven't done any zero-fee shopping tours. Sit down."
Yu Houde quickly sat down opposite him, and then a palace maid served him tea.
Yu Houde took a sip respectfully: "Mr. Gu, your time is precious, so I'll keep the story short. I asked Boss Toma to introduce me this time because I want to discuss with you that I will be the exclusive agent for Lanfang Tour Group's online ticket signing business in the future.
…”
Gu Kun immediately raised his hand to stop him: "For the sake of your good performance, I will allow you to enter, but I don't want to hear the word "exclusive" again. I have never heard the word "exclusive" here. I am born in this life.
The dictionary in my mind does not contain these two words. Just do it if you want to do it, there is no exclusive competition."
Yu Houde also knew that he was speaking too hastily, and quickly changed his words: "I mean, it is currently in the trial operation stage, and I can help you test the waters exclusively. After all, since you destroyed Biancheng Travel Network three years ago,
After that, the next two years happened to be the Internet winter period. There was no Internet travel booking platform in China, so this track was vacant.
Your tourism projects in Lanzhou have not yet been "connected to the Internet". Those young people who only choose to book tickets online and are emerging consumer forces are likely to choose to go to other low-cost countries in Southeast Asia because of this..."
"Then let them go. I remember that the number of Chinese outbound tourists this year is between 10 and 20 million. If all of them came to our country, we wouldn't be able to accommodate them. It's good to slow down, let's build more
In a few years, we will expand the scale. At present, we only accept those who can afford it." Gu Kun's answer was that he was not anxious at all, not nervous at all, and completely indifferent.
It is impossible for him to completely capture the market from the high, middle and low end, and this is not in line with the laws of business.
If the poor really flood in in large numbers, the rich might just change places.
It's not that Gu Kun looks down on the poor, but he knows that other Chinese businessmen can earn the money of the poor. Even if the poor want to go abroad and pretend to be cool, other tourism businessmen who do low-end business will always have a way to ensure that
Most of the money they spend still flows back into China's foreign exchange industry chain.
But if high-end customers are not attracted by Gu Kun, they will really be 100% pure foreigners. This is the most scarce thing in China's service industry.
Yu Houde didn't know Gu Kun's broadmindedness at first, but when Gu Kun said it so lightly, he suddenly had no words to refute.
You actually don’t like it?
"Then...then you don't pay attention to the business volume of the online travel platform?"
Gu: "It's not that I don't pay attention to it, but as I said, whoever wants to do it can do it, but I won't promise to give him exclusive rights."
Yu: "But you said before that if you want to do your business in Lanfang, you have to make sure that there are no zero-fee shopping groups on that travel platform. In order to gain access, we will make huge sacrifices in other markets."
ah."
Gu: "Then you have no choice. You can make your own choices. I have set this condition, which is actually very beneficial to you. If you think you have sacrificed a lot, then other platforms that want to accept this condition will also feel that they have sacrificed a lot.
Especially after their sacrifice, there may not be many guests coming to Lanfang to book tickets with them. Over time, they will feel that 'it is not cost-effective to accept the overlord clause that does not allow zero-fee tours in order to develop the Lanfang market.'
Naturally, you will quit. Although I don’t give you an exclusive, the competition from your peers will also be reduced.”
Yu Houde thought about it and found that this theory was indeed tenable.
The two sides bargained calmly for a while, and Gu Kun also asked his subordinates to sort out the results of the "misdeeds" investigation of Niutu.com in the past two years, and was convinced that the other party had never done any zero-fee shopping groups since its establishment.
No matter where they go, they have never done anything before, so they have been given a credibility certification and allowed to enter the Lanfang market.
"Congratulations, Xiao Xiao, your company's efforts have paid off. You are now the first company that has been reviewed by us, has no bad record of zero-fee tours, and can be a platform for online ticket booking business in Lanfang Market. I hope you cherish yourself
goodwill, cherish this opportunity and set a good example for domestic peers.”
"Thank you Mr. Gu for your cultivation! We will definitely cherish this opportunity and do a good job in this business."
"Hey, the volume of business is not important. I'm just a cheerful person. I never evaluate the business volume of my friends. Even if you can only sell one group a year, it doesn't matter to me. I'm not short of money."
What Gu Kun wants is to arbitrarily determine the rules of the industry and punish anyone who commits a crime. This is more tyrannical than the world police in Oceania.
In order to appease Yu Houde, after Gu Kun thought of this, he did not forget to encourage him: "Don't think I'm harsh, I'm not targeting you, everyone is the same. If the Japanese **t engages in zero-fee shopping
group, I will also terminate cooperation with them, and from now on, their entire group will never think of organizing a group to come to Lanfang."
After hearing this, Yu Houde immediately felt very honored.
**tIt is the second largest tourism giant in the world, second only to the French guy. Gu Kun dares to be so domineering to others, what does it matter to Niu Tu when he has such harsh demands?
Of course, in fact, Gu Kun's threat was just a false gesture, because the Japanese never did that kind of bitch behavior for free, so even if Gu Kun didn't threaten them, they wouldn't do it by nature.
But when Gu Kun said this, the feeling was different.
For example, if the other person specifically emphasizes to you that you are not allowed to eat garbage, you will feel unhappy. But if he says, "I am not targeting anyone, I am asking everyone not to eat garbage," then the person being cared for will not be so resistant.
——
ps: The above is already 3,000 words long, let me say a few words below.
Before the end of this month, I guess I won’t be able to publish a new book... I’ll publish a new book in early August. I admit that the quality has declined recently. I’m sorry for everyone. I’m embarrassed to let you read it correctly. How many of those who have stolen resources can read it?
As far as the eye is concerned, this book is not worth it.
I feel like the more I get mixed up, the more I go back, and it’s difficult to even sign a contract. The market changes too fast, it’s old. Two of the initial ideas were rejected [Dida Novel www.didaxs.info].
Sometimes I wonder if my mentality of "I don't want to repeat myself" is right.
When I open a book, I always think, "I have written about this subject before. If I tinker with it a little bit, will I be sorry for the old readers who have read it for many years?"
In fact, later on, I gave up some of my strengths. For eight years, I have been struggling to break through myself. The only thing I can be proud of in my conscience is this: I have never written two books on the same topic, and I am always changing.
Sometimes I think about it, there are so many people writing books on the Internet, and the modern social division of labor originally pursues "everyone to do the most professional things to the best", so those top masters will write the same routine for a lifetime. Although they do this
It will lead to "people who read his books will get bored after reading at most three books", but they can continue to make money from the demographic dividend of the new young people entering the market.
Looking at the overall situation, what they give up is just to "let people who have read my book keep reading my book", but there is a steady stream of new people reading it.
Just like a restaurant owner cannot pursue "I want my old customers to eat my food for decades, so in order to prevent them from getting tired of it, I will cook Sichuan cuisine for a few years, Cantonese cuisine for a few more years, and Huai cuisine for a few more years."
Yangcai.”
Industrialized professional division of labor should mean that a chef specializes in one cuisine for his entire life. When customers get tired of the food, they should change their tastes by changing chefs and restaurants, rather than letting the same chef work as a private kitchen.
From this perspective, I have been working for eight years with ups and downs. Perhaps the biggest problem is that I have never been willing to treat culture with an "industrial" attitude. I always want to keep trying to switch, and I feel that this is a kind of
Innovation and breakthroughs, one track will never write two books. But sometimes they forget to "obey the professional division of labor of socialized mass production."
I'm going a bit far, I'm sorry. That's it, a new one should be opened in early August.