After Yu Houde received Gu Kun's support, he quickly worked steadily and climbed steadily to the top of the domestic tourism e-commerce platform, and easily maintained his status in the world.
From 2006 to 2007, it was the hottest year for China's foreign-oriented economic growth. Housing prices skyrocketed, with an increase of at least 30% every year, and exports also surged. It was a raging fire.
This environment has led to a considerable degree of attention on consumption, because everyone thinks that money will depreciate quickly in their hands. It is better to either buy a house or spend it. Anyway, saving is the worst loss.
Therefore, from the perspective of future generations, the consumption power in 2006 and 2007 was even stronger than that after the subprime mortgage crisis in 2008 and the downturn in 2010.
Basically, it will be around 2011 or 2012 that the level of domestic luxury consumption will be comparable to the hottest period in 2007.
Under such a general environment, Yu Houde’s Niutu, Ma Feng’s Taobao, and even Taobao Mall, which was born in advance because of Gu Kun’s butterfly effect, all experienced rapid growth.
Gu Kun does nothing. When he wakes up every morning and opens his eyes, he knows that his wealth has increased by hundreds of millions (at least more than 100 million every day).
Of course, there are a lot of envious people for such a hot business. There are many companies that want to invade the Lanfang tourism market by running shopping groups, and there are also many people who want to sell fake Lanfang luxury brands to get a share of the profits.
But when faced with competitors in these two areas, Gu Kun's tactics were different.
Regarding the travel platform, Gu Kun still said the same thing: Gu Kun will support Yu Houde who has reformed his past and started a serious business, even if his business volume has temporarily declined due to vicious competition from low-pricers, and his financial reports are not good-looking.
, Gu Kun will also inject capital to ensure that Yu Houde will not have a liquidity crisis.
As for Niutu’s unsatisfactory financial report, which caused the external evaluation agency to believe that its valuation has declined—does this concern Gu Kun?
Not only did Gu Kun not care about Gu Kun's nonsense, he also told Yu Houde to let him relax and have a good attitude that "this matter has nothing to do with Houde."
They are just capital scoundrels. They estimate that the company I bought has gone up or down. Is it any use? I am not a listed company, and I don’t sell shares or cash out. Who is a serious person who cares about valuation? Shit!
If you think my company is a piece of shit, I don't care.
Therefore, as long as Yu Houde's Niutu liquidity is okay, it doesn't matter if it is temporarily obscured by floating clouds. Because both Gu Kun and Yu Houde know that the traffic attracted by discounts or even free tours has no loyalty.
Yes, after the discount ends, the capital stories told before will all burst.
Gu Kun only needs to adhere to one principle: Even if you become the Internet travel platform with the largest user data in the world, as long as you do zero-price shopping groups, I will strictly prohibit you from making Lanfang travel products.
Wait for three to five years to let the world know that he is serious. When everyone further upgrades their consumption, they will get tired of playing in Thailand. The national demand for pretentiousness cannot be satisfied by traveling to Thailand. If you go to Thailand again, you will be shared by friends and QQ space.
Consider it a price drop.
Then, those rampant travel platforms will naturally explode and die. It won’t be too late for Yu Houde to come back and regain the number one position in the industry.
Just like Bibi Taxi or Chou Tuan takeout in later generations, no matter how well you tell the story about market share, investors will understand after you tell it a few times: the number of users of Bibi and Chou Tuan cannot help the valuation.
If you look at it as a real person, it's all for the sake of subsidies. In fact, it's good that 100 paper users can be worth one real person, and the brand loyalty is completely zero.
The loyalty of Chou Tuan users to Chou Tuan is similar to the loyalty of the remote workers who weep and sweep graves during the Qingming Festival to the parents of the customers they take orders from.
The above is Gu Kun’s grand strategic attitude towards the tourism e-commerce platform.
In the field of luxury goods, Gu Kun's attitude is slightly different.
To maintain the high quality and authenticity of so many brands in Lanfang, this is definitely necessary. When the e-commerce platform that first emerged selling fake goods online, Gu Kun also used extraordinary methods and spent several times the price to eliminate it.
Killing, if you kill two or three to establish your authority first, that's not a problem.
So in this life, Goudong was killed by Thunder in 2007 because his eyesight was not good and he insisted on touching this reverse scale.
Of course, the price Gu Kun paid to establish his prestige was actually several times higher than Goudong's market value at the time. Gu Kun established his prestige regardless of the cost.
But this kind of thing is unsustainable. Some people do the business of beheading, but no one is interested in the business of losing money.
As long as the profit from selling fake Lanfang luxury goods is large enough, there will be many fake e-commerce platforms rushing in one after another.
Symbolically annihilating a family that has existed in history, the butterfly effect will soon give birth to thousands of new opponents that have never been heard of in history, or even do not exist.
If Gu Kun lost money several times every time to establish his authority, other capital would be happy to hide behind the scenes and constantly provoke Gu Kun to make profits.
At this time, Gu Kun must show his goodwill towards other major capital tycoons in the e-commerce field - note, this is not goodwill towards entrepreneurs in the e-commerce field, but towards the main and large investors behind these entrepreneurs.
people.
Because there are endless entrepreneurs to kill, and there is no threshold. If you go to Master Sanhe to get an ID card, you will have a fresh entrepreneur. Finding entrepreneurs is easier than finding dogs. Entrepreneurs are just consumables.
But the number of capital tycoons is much smaller. They are the guns that fire the ammunition of entrepreneurs. There may be 100 overestimating entrepreneurs who are interested in this track, and they are all looking for the same financial tycoon.
Pull investment.
Therefore, Gu Kun's goal was very clear. In 2006, he took a thunderous approach against counterfeit e-commerce companies. He first eliminated a few to establish his authority. After 2007, the trend suddenly changed and he pretended to be willing to compete with those who had established their authority.
The monkeys behind the chicken, let’s talk about the conditions for dividing the spoils.
"Stop supporting those new e-commerce platforms that sell fake goods. Let's talk about the conditions and let's compete in an orderly manner. As long as you promise not to invest in those rubbish, I promise to release the shares of Ali Baba, which is currently booming.
Some, let you also share the dividends of 'entering the e-commerce field and investing in the best blue chip stocks in the e-commerce field'."
After the news was secretly released, from Sequoia to IDG, from SoftBank to Goldman Sachs, there were also a bunch of insidious Oceanic financial capitals targeting the Chinese investment market, and they instantly became more at ease.
"It turns out that Mr. Gu is also willing to join forces and share the dividends. Then we can consider not blindly supporting the troublemakers. Who wants to work hard when they can just sit back and share the money? Although entrepreneurs are consumable ammunition,
But consumables also cost money." Almost everyone has this mentality.
Then, Gu Kun spent about a year to gradually release some Ali Baba shares, and he released them at the high level in 2007. Tens of billions of dollars of hot money smelled of blood.
He rushed over and Taotie shared the feast prepared by Gu Kun.
Gu Kun's behavior of reducing his holdings to cash out and letting everyone share the dividends continued until 2008, and there were still people who wanted to buy Ali.
Until that year, the subprime mortgage crisis officially broke out, Lehman Brothers collapsed, and even Goldman Sachs was scarred. All e-commerce stocks also plummeted, and everyone felt that the future would enter a period of tightening for several years - historically, A
Libaba’s first listing on the Hong Kong stock market was when its stock price reached its highest level in history before the subprime mortgage crisis broke out in 2008.
At that time, Ali's stock price had increased several times since its initial listing.
However, as the crisis deepened in 2008, the temporary shrinkage of e-commerce trade led to the continuous decline of Ali's stock price in 2009 and 2010. Finally, when Ali was delisted from the Hong Kong stock market in 2011, its stock price actually fell as much as
It was exactly the same when it was first listed, and it was delisted at the original price, which is equivalent to if someone held Ali there for four or five years for a long time, they would not make a penny in the end.
Although history has changed a lot now, Ahri's future is much better than at the same time in history, and it was originally listed two years earlier than at the same time in history. But the general environment has not changed much by Gu Kun.
Therefore, when the subprime mortgage crisis came, Ali's temporary downward trend due to the deterioration of the foreign trade situation and e-commerce situation remained the same.
Therefore, from the whole year of 2007 to the beginning of 2008, those financial capitals that bought huge shares of Ahli from Gu Kun under Gu Kun's "goodwill" fell into a big hole.
Some people estimate that they at least took cash with an inflated market value of tens of billions of dollars, bought some shares that were about to depreciate in the mid-term, and burned so much hot money in vain!
Of course, the money was not burned overnight. Instead, it would drop a bit in 2008 and a bit more in 2009. They would cut meat slowly with a dull knife and boil a frog in warm water, so that they did not even have the courage to fight Gu Kun to the death.
.
After being stabbed so hard, the capital of those e-commerce companies that are interested in counterfeit goods on the Internet will stay dormant for at least two or three years before they come back to cause trouble for Gu Kun again.
As for Gu Kun, he also split up and disintegrated. He actually waited for Ali Baba's stock price to decline due to the crisis environment, and then repurchased some at the right price. He even secretly conducted a privatization and earned a lot of equity back in vain.
It was also at this time that those capitals completely recognized Gu Kun's despicable face and did not want to be ordered to be safe by Gu Kun anymore. Instead, they had no illusions and wanted to imitate the "subsidy war" tactics used in the tourism e-commerce field before.
, have a hard time with Gu Kun.
Even if you can't kill Gu Kun, you can at least destroy the market in the relevant field. "If you don't get it, destroy it."
Just like if Bibi Taxi can make people develop the psychological habit of "taking a taxi for free", then even if Bibi is dead in the future, at least people will feel that they shouldn't pay for taxis.
In the same way, ugly groups will also make people think that they should not give money for meals, and various pirated websites will also make people form the mentality that "you should not give money for all entertainment content products on the Internet." Therefore, even if these companies cannot do well,
, can also die together with others.
The capital around the world that focuses on the business of killing Internet criminals together has gathered unprecedentedly, and they are ready to fight Gu Kun.
This subsidy war came much earlier than the same period in history. It may start in 2009, and it will definitely not only be a price war in group buying and other areas like the same period in history.
Maybe in just a year or two, as long as smartphones become popular, there will be a war on taxis, takeaways, and sharing cattle, sheep, horses, pigs, dogs, and cats.
Gu Kun also watched all this with cold eyes, looking forward to a clever opportunity and method to kill all the vicious subsidy dogs on the earth.
——
It is said that the history editor has been reorganized and there is no one to contact him at the moment. The new book will be released in a few days. We will notify you when it is officially completed. I will save the manuscript.
This is the last plot. After the Earth is exterminated and the dogs are subsidized, the whole plot ends.