Zhang Yida drove He Qingxuan to the Zhongguancun area. After parking the car, he started walking around.
Every time he arrived at a Huimin bicycle drop-off point, Zhang Yida stopped and began to observe.
What to observe?
Naturally, we should observe the parking situation of shared bicycles, as well as the frequency of riding and user experience.
Although these data can be retrieved from the backend, Zhang Yida still feels that it is better to take the time to look offline.
He Qingxuan helped up a bicycle that had fallen on the ground and parked it. She wiped the sweat from her forehead and her white shirt was wet with sweat and clung to her body.
It was September, the weather was still a bit hot, and Zhang Yida was sweating profusely. Zhang Yida said to He Qingxuan:
"How about we take a rest for a while! It's too hot."
He Qingxuan was wearing a white shirt, black trousers, and high heels today. This outfit still gave her a hard time today.
I have been following Zhang Yida around the area for several hours wearing high heels, and I can hardly lift my legs.
Holding back the pain in her legs and feet, He Qingxuan smiled and said: "It's okay, there are not many places left. Let's rest after reading!"
Zhang Yida knew that she was trying to be brave. The two of them had been walking around for several hours. How could they not be tired? Moreover, it was still such a hot day.
He Qingxuan can be considered a fair and beautiful woman. She actually managed to endure the whole journey without complaining of fatigue, which surprised Zhang Yida. If Zhao Erya had walked for so many hours, she would have been complaining about all kinds of things.
"Okay! Okay! Stop being so aggressive, take a break and have a cup of Starbucks!" Zhang Yida walked up to He Qingxuan and said.
"Okay!" He Qingxuan no longer insisted, and followed Zhang Yida to a Starbucks, ordered two drinks, sat indoors, and turned on the air conditioner.
"It's cooler here!" Zhang Yida said happily after taking a sip of cold drink.
"Haha, it's you, the big boss, who wants to come to inspect the front lines and understand the people's sentiments!"
He Qingxuan was sipping a cold drink and rubbing her sore calves.
"Since the launch of the project, I haven't seen it in person, and I still can't let it go." Zhang Yida scratched her head and said that her visit to the site today was also impromptu, so she didn't notify He Qingxuan in advance, so she followed her around in high heels for a long time today.
…
"You can stay here later! There are still a few drop-off points. I can just take a look at them." Thinking that He Qingxuan was walking with a slight limp, Zhang Yida added.
"I'm not as delicate as you think. Learning to dance when I was a child was more difficult and tiring than this!" He Qingxuan shook her head quickly. Since she has chosen this job, she must do it well.
Zhang Yida was a little impressed by her. She looked soft and weak, but he didn't expect that she was quite strong on the inside.
"I have been walking for a long time today and have seen so many places. Tell me what you think." Zhang Yida gestured to He Qingxuan to tell him about his feelings today.
"Ideas..." He Qingxuan's eyes kept rolling, she pondered for a while, and said with a smile:
"The idea is that bicycles are so popular! People are using them anytime and anywhere. If we promote them across the country, they should be popular among everyone."
Zhang Yida burst into laughter and said: "Everything you said is good. Let's talk about the bad ones and the areas that need improvement and attention."
"It's not good..." He Qingxuan bit her lower lip and suddenly said:
"Is it okay to park bicycles randomly? There are also people who don't take good care of their bicycles. I see that some bicycles have wear marks and minor damage..."
"You really got to the point." Zhang Yida praised, thinking about various problems with bicycles in later generations.
Indiscriminate parking affects the appearance of the city. There are too many bicycles piled up on some local road sections, which is too cluttered and causes congestion, affecting the passage of people and vehicles.
This was originally a tool to facilitate people's travel, but it ended up having some negative effects.
In addition, bicycles being damaged in various ways is also a big problem. Some people throw bicycles into the river, disassemble them, take them home and turn them into family cars...
All kinds of bad habits are too numerous to mention!
How to solve this problem, Zhang Yida has not thought of a good way for the time being.
I guess we can only wait until the quality of the people improves, otherwise we will have to bear the damage and loss rates.
"There is no good solution for the time being. There are so many bicycles that we can't manage them. We can only promote civilized use of bicycles on the APP and online!"
Zhang Yida said to He Qingxuan with a wry smile.
…
The news that Huimin Bicycle had received US$50 million in Series A financing was kept secret for a few days, but it was gradually spread by the media.
Zhang Yida didn't even hold a financing press conference. His purpose was to hide it for one more day and paralyze his opponents. However, the news was still not hidden and was leaked out.
Since it’s not hidden, let’s just make it public! At the same time, hold another financing conference to enhance the reputation and popularity of Huimin Bicycle.
The company arranged to hold a conference event called "Green Travel·Huimin Bicycle" and Huimin Bicycle's Series A Financing Conference at Wukesong Stadium.
Guests participating in the event included leaders from the Ministry of Environmental Protection, leaders from the Haiding District Government, and investors from all walks of life.
There were many spectators, including media reporters, Internet entrepreneurs and cycling enthusiasts.
Zhang Yida once again took the stage as the protagonist to give a speech. After hanging up the headset and taking the stage, Zhang Yida first made a speech to welcome all the guests.
Then he returned to the topic and began to say:
“Everyone must be curious, how did I come up with the idea of starting Huimin Bicycle?
Today I am here to share with you my original intention of starting this company.”
Then, Zhang Yida pinched the PPT remote control in his hand, and several pictures appeared on the large LED screen behind him, all of which were scenes of traffic jams and long queues of cars.
Zhang Yida added: "With the improvement of domestic economic level, the number of cars in our country is increasing.
As of 2014, the number of cars in the country was 140 million.
In Jingcheng alone, the number of cars is 5.37 million.
There are too many cars, making it inconvenient for people to travel. Therefore, Beijing has introduced limited-number travel since 2007.
At present, this policy has indeed solved the problem of urban traffic congestion to a great extent. However, the number of cars has increased too fast, and traffic is still very congested.
In the morning, everyone was rushing to go to work, but they were stuck in the middle of the road, resulting in being late, and eventually got a scolding from the leader.
At noon, everyone rushed to sign a contract, but they were stuck in the middle of the road again. The customer mistakenly thought that you had no sense of time, so the contract was not signed.
In the evening, your family prepared a sumptuous dinner and waited for you to come home for dinner. But you were stuck in traffic again and the food was cold when you got home.
Therefore, feeling the traffic congestion in Beijing, I founded Huimin Bicycle to facilitate everyone’s last mile travel.
Of course, I support everyone’s desire to ride ten kilometers. Cycling can also help you exercise.”
The audience burst into laughter, Zhang Yida smiled, and then released the next PPT.
These are some pictures of hazy weather. Under the haze that blocks the sky and the sun, people wearing masks are walking around in a hurry.
There was also a little girl of several years old wearing a mask, with an innocent and ignorant look in her big eyes.
Zhang Yida continued:
"Our country has become the world's largest motor vehicle production and sales country for three consecutive years. Motor vehicle pollution has become an important source of air pollution in our country and an important cause of haze and photochemical smog pollution.
In today's era of industrialization, environmental governance has become an urgent matter.
Many cities have a new kind of weather, which is called "smog" in addition to cloudy and rainy days.
Last year, "smog" became the keyword of the year.
In January of this year, 4 haze days enveloped 30 provinces across the country.
Let’s take Beijing as an example. Last year, there were only five non-smog days. Among the 500 largest cities in China, less than 1% met the air quality standards recommended by the World Health Organization. At the same time, the 10 most polluted cities in the world
There are 7 cities in China.
Hundreds of types of particulate matter in smog will enter the respiratory tract as people breathe, which can cause respiratory diseases such as bronchitis and asthma.
Smog has seriously affected the health of urban residents across the country!
The emergence of Huimin Bicycle is a call for everyone to travel green together. Improve our air environment, reduce vehicle exhaust emissions, and reduce atmospheric pollution.
In this battle to protect the blue sky, Huimin Bicycle will fire the first shot!”
After he finished speaking, the audience applauded like thunder for a long time.
"That's so good. I will ride Huimin Bicycle to work every day from now on! It won't cause traffic jams and it will also improve the air environment."
"Yes, besides that, you can also exercise."
"You can also ask a girl to ride a bicycle to and from get off work with you. This is the most romantic thing I can think of, which is to ride a bicycle to and from get off work with you!"
A group of three or five people in the audience discussed in low voices.
The press conference of Huimin Bicycle was held successfully, and the heads of the environmental protection department were also very happy. This is a green enterprise and must be strongly supported!
After the meeting, Zhang Yida had a meal with the leaders of the environmental protection department, preparing to build some friendship and provide policy support!
Zhang Yida toasted a middle-aged man in his fifties and said:
"Director Xu, come here, let me toast you! I hope your leaders will give you more guidance and support in your future work!"
Director Xu laughed and said:
"Mr. Zhang, you are so polite! Huimin Bicycle is a company that responds to national policies and advocates green travel.
For such excellent enterprises, our Ministry of Environmental Protection will definitely provide more support! If you encounter any difficulties, just ask!"
Director Xu was contacted by Shen Beipeng and Xu Xiaoming. When a venture capital company invests in a company, it not only gets money, but also helps the company with various resources.
The biggest difference between taking money from coal bosses and money from famous venture capitalists is reflected here.
There is nothing but "resources".
Zhang Yida smiled and said: "That's right, Director Xu, our Huimin Bicycle will next step into the national market and spread bicycles all over the country.
I was just wondering if we could reach some cooperation with the Ministry of Environmental Protection so that our bicycles could be successfully distributed across the country and make greater contributions to the environmental protection of the motherland!"
Director Xu understood that this was asking for policy. But he really liked Huimin Bicycles.
"Blue Sky Defense", "Green Travel" and "Care for the Environment". Listen to these slogans, how enlightened are you? Doesn't the Ministry of Environmental Protection support these companies and support those companies that pollute heavily?
Director Xu said with a smile on his face: “No problem, the Ministry of Environmental Protection highly supports and appreciates Huimin Bicycle’s development vision and noble mission.
Next, the Ministry of Environmental Protection will also strengthen cooperation with Huimin Bicycle. If you want to promote Huimin Bicycle across the country, our ministry will hold a meeting when you go back and we will definitely give you the maximum policy support!"
After hearing these words, Zhang Yida felt happy. Huimin Bicycle's next big move would be difficult to launch without the support of ministries and commissions.