"Sister, let me tell you, it would be great to be an Internet celebrity. If you sign a contract with our "Daya Media", we will have specialized bodybuilding, dance, and etiquette teachers to provide you with all-round training.
In addition to the basic salary paid to you by the company every month, you can also share half of the income from tips and goods brought by your live broadcast.
In addition, our company also has strategic cooperation with Douyu Live, and we can get their traffic recommendations.
With your looks and figure, I’m sure you’ll definitely become famous and earn hundreds of thousands a month.”
On the campus of a university in Chengdu, Xia Qian stopped two female college students and started his work today.
The girl with long flowing hair, tall figure and fair skin did not speak. She looked at Xia Qian's young face with doubts all over her face.
Another girl standing next to her, who was dark-skinned, short, fat, and had acne all over her face, was quite interested. She said to Xia Qian: "Handsome guy, can you see me signing the contract?"
Xia Qian glanced at her and then looked away, coughing, "Sorry, you don't meet the conditions of our company."
Are you kidding me? I'm afraid your company's brand will be damaged if you broadcast it like this.
The short, dark, fat girl pursed her lips, "Then your company must be bad, and it's not a scam company, right?"
Xia Qian was not happy when he heard this. He opened the enterprise search website and searched for "Daya Media", and the results came out soon.
He handed the phone to the two girls and introduced:
"Did you see that our Daya Media has a registered capital of 100 million yuan, and the company's shareholder is the famous young entrepreneur Mr. Zhang Yida.
Have you heard of Zhang Yida? He is the chairman of Ruixiang Group, Huimin Travel, Dou Vision... and other companies."
"But how does the legal representative here write Zhao Erya?" the tall, fair and thin girl asked.
"Daya Media, one is "Da" and the other is "Ya", which happens to be composed of the last characters of their names, do you understand?"
"Zhao Erya is Zhang Yida's girlfriend?"
Xia Qian thought for a while, should I tell him? It seems that my cousin and sister-in-law didn’t give any instructions.
Let’s just say, if you don’t talk about signing a contract, you won’t be able to become an internet celebrity.
"Yes, that's right."
Xia Qian nodded, took out a gold-gilded business card from his pocket, and handed it to the tall, fair, and thin girl.
The short, dark and fat girl also came over to take a look, and then glanced at Xia Qian, "I didn't expect that you are also the artist department manager of Daya Media?"
"I'm just not talented at all, but I'm the one below!"
The tall, fair, and thin girl was a little hesitant. She had heard of Zhang Yida's name, and she was a user of DouShi and often shot short videos on it.
"Then what conditions need to be met to join your company?" asked the tall, fair and thin girl.
"It's very simple, as long as your appearance, temperament, and figure are up to standard. If you don't know how to sing, we will have a teacher to teach you. If you don't know how to dance, we will have a teacher to teach you."
The tall, fair, and thin girl asked again: "But I'm still studying? I don't have that much time to live broadcast and shoot short videos."
Xia Qian explained: "You can broadcast live broadcast for two hours every day. You can always find time for two hours, right?
Short videos are even simpler and can be shot in a few minutes. And there is a dedicated shooting team to help you shoot them."
"Well, it's almost noon, I'll treat you two to a meal, and I'll talk to you slowly."
Xia Qian took them to the parking lot. The short, dark and fat girl looked at the black Panamera and said in surprise, "Wow, Porsche!"
Xia Qian's face was full of pride, but the next sentence of the short, dark and fat girl made him unhappy, "Handsome guy, your car is a bit old? How old is it?"
"How many moves? Is one good move?"
Xia Qian felt guilty and quickly added: "The smog in Chengdu is a bit heavy, and I often run outside, so there is a lot of dust. I can wash it off and it will be clean."
After inviting the two girls to get into the car, the short, dark and fat girl started to provoke her again, "Handsome guy, the seats in your car are all off the thread."
Xia Qian wanted to kick this short, fat, venomous woman out of the car, but thinking about the 100,000 yuan bonus, he endured it.
…
"Your cousin is pretty good!"
Zhang Yida was lying on the sofa in the living room with a tablet computer watching the Douyu live broadcast. Zhao Erya cut a fruit plate, put it on the coffee table in front of him and said.
"What's wrong? Is he causing trouble again?"
Zhao Erya waved her hand, "That's not true! He works very hard and has already found more than a dozen anchors for the company."
"Are they all qualified?" Zhang Yida asked.
Zhao Erya smiled and said, "It's not that fast! You set a standard of 500,000 fans in three months for him.
Unfortunately, none of them are qualified at the moment!”
"He's just a soy sauce guy, so you can't count on him. What about the others?"
"We definitely can't count on him!" Zhao Erya said, "We at Daya Media have poached several executives from M organizations, and they have also brought a large number of key employees and contracted anchors.
Now the company's framework is basically set up, and the artist department, training department... and other departments are all completed."
"Where's that guy?"
Zhao Erya said: “At present, all contracted anchors have opened DouYu accounts and DouYu accounts. DouYu will shoot some short videos, and DouYu will do live broadcasts.
In addition, we at Daya Media have also won the strategic cooperation between DouYu and DouYu.”
Zhang Yida was quite satisfied with the work efficiency and asked: "How do you plan to carry out the next work?"
“Here on DouShi, I just make short videos to attract fans, because there is no way to monetize it, so this is the only way.”
Zhao Erya focused on Douyu, "On Douyu's side, we have negotiated with Cheng Shaojie, and Douyu is responsible for opening up the link to Pate.com.
Pate.com is responsible for supplying goods, and our anchors under Daya Media are responsible for starting live broadcast sales."
"Cheng Shaojie is so easy to talk to?" Zhang Yida teased.
"I'm not selling you Chairman Zhang Da's face."
Zhao Erya said: "In fact, Douyu also wants to open more business models, but the current income from live broadcasting alone is too single.
Live e-commerce seems to be a good choice. So we mentioned it to him and he was also very interested.
So I am ready to test the water with Pate.com and Daya Media."
Zhang Yida nodded, "He is a smart man, and I am not surprised at all that he made such a choice.
When will our e-commerce live broadcast be officially launched?”
"Tomorrow at eight o'clock!"
Zhao Erya smiled mysteriously again, "This time Douyu has also prepared many interesting reward props."
"Let me think about it!"
Zhang Yida rolled his eyes, "Dog food, dog bones, dog leash...right?"
Zhao Erya sighed and said: "How come you guessed it all right! There is no sense of mystery at all."
"Is it my fault?"
Zhang Yida laughed and said: "Who told them to be so uncreative!"
…
Douyu also attaches great importance to this live streaming e-commerce trial jointly launched with Pate.com and Daya Media.
After debugging the shopping cart link from the live broadcast room to Pate.com several times, and after confirming that it was correct, a large advertisement was posted on the homepage of the website: "At 8:00 pm on April 21st, the online live broadcast of love between humans and dogs will never end!"
Many Douyu users are wondering, what new tricks does Douyu play?
Many users clicked into the advertising page, which did not introduce much, only that there were seven mysterious guests and that 1,000 mysterious gifts would be given away.
Liu Dahai is a graduate of the veterinary medicine major of the Agricultural University. After graduation, he became an animal trainer. Some time ago, he was signed by Daya Media and became an anchor.
From a veterinarian to an anchor, he feels quite magical.
But for the sake of money, he is very happy to become an employee of Daya Media.
However, he feels that his job has nothing to do with anchoring. Apart from raising dogs every day, he also practices talking.
How to practice? The company hired a crosstalk actor for him and taught him various jokes every day.
In a private house on the outskirts of Beijing, Liu Dahai received a piece of news that made him very excited. He would finally go on the air tomorrow.
Liu Dahai looked at the Six Horses of Zhaoling who were chasing each other in the yard of a private house, and said secretly: Guys, you have to work hard tomorrow! Whether I can become popular depends on you.
At eight o'clock in the evening the next day, the Douyu live broadcast room with the ID name "Veterinarian Dahai" opened.
Countless viewers of the live broadcast came in to see the seven mysterious guests.
Then they saw seven mysterious guests, an ordinary young man and six dogs of different colors.
Is this "the relationship between humans and dogs is over"? This is the first reaction of many users.
Liu Dahai has been trained as a cross talk actor, and he still has some eloquence. Facing the camera, he quickly welcomed:
"Don't miss it if you pass by. My brother Dahai is new to Guibao and is not familiar with the place. I hope all of you will support me."
After introducing himself, he began to introduce the six dogs, "This is Teller, this is White-hoofed Crow, this is Qingzhu..."
At this time, a barrage started popping up.
"Is Brother Dahai the reincarnation of Emperor Taizong of the Tang Dynasty?"
"Haha, dog version of "Six Horses of Zhaoling"!"
"These are the Six Dogs of Zhaoling!"
At the same time, Zhang Yida and Zhao Erya were also watching the live broadcast at home.
"Is this Liu Dahai a veterinarian?" Zhang Yida asked Zhao Erya.
"Not only a veterinarian, but also an animal trainer!"
"Oh!" Zhang Yida smiled, "That's quite a lot of talent."
Cheng Shaojie did not go home and was still watching the live broadcast with a group of senior executives in the company conference room.
Douyu is still a very immature start-up company, so everyone in the company attaches great importance to this live streaming e-commerce test.
If it succeeds, it will open up a new world for the company, and the valuation and revenue will increase significantly; if it fails, then continue to live broadcast honestly and do more tricks with props!
"Mr. Cheng, the number of viewers is declining! There were 120,000 viewers before, but now there are only 80,000."
Some executives noticed that the number of live broadcast viewers was declining and issued a warning.
"fine!"
Cheng Shaojie waved his hand, "After all, this is a live broadcast with animals as the protagonists. It's normal that some people don't like watching it.
Those who remain now are either for novelty or are dog lovers and dog owners.
Our live streaming e-commerce company wants to convert the same group of dog lovers and dog owners. Otherwise, even if 1 million people watch, they will all be people who don’t keep dogs, and there won’t be a single e-commerce order, which is meaningless.
Don’t just focus on the number of viewers, we need to look at the final conversion order rate and order volume.”
"Yes, what Mr. Cheng said makes sense. If dog food can be sold in this way, can cosmetics and clothes be sold through live streaming of try-ons and trials?"
Cheng Shaojie glanced at the executive who spoke appreciatively and said, "That's the logic! I won't go into details anymore. Let's take a look and see if there is anything that needs to be improved in this live broadcast sales process."