Zhang Yida was first called by his father and scolded him, and then he heard that he wanted to raise 200 million for himself, and if it was not enough, he would pay off the factory loan.
This made Zhang Yida's eyes turn red. After all, only parents care about their children the most!
"Where did you hear that investors are going to withdraw their capital?" Zhang Yida said with a grimace, "You should read less of the information on the Internet. Many of them are fake."
"Netizens said that Ahri might want to ban all your Internet products. The interests of investors may be seriously damaged, so they want to sell their shares..."
On the phone, Zhang Qinghua began to talk about a series of comments and opinions he saw online.
"Hey, stop reading those useless news."
Zhang Yida said in a very affirmative tone: "Investors will not withdraw their capital, so they called me one by one.
Besides, the company is not listed, so it is not easy to sell shares.
Okay, don’t worry about it! Take good care of your dog food factory!”
"You kid, you really make me worry. Dad cares about you, do you understand?"
"Hey, I know."
Zhang Yida asked softly again: "Does my mother know about this?"
"How could she not know about such a big thing? All the young workers in the factory have to use the Internet, okay? There has been a lot of discussion about you during this time."
Zhang Yida smiled and said: "How did the employees react? Are they very proud, very proud?"
"You are so proud! They are worried that the factory will be bankrupted by you, and then they will lose their jobs."
"I don't believe it. How many companies in China dare to challenge Jack Ma and Ali? Can they be proud to work in such a company?"
"On your mother's side, what I'm saying is that you and Jack Ma are working together to promote our new dog food. Don't you let it slip?"
Zhang Yida was speechless. Is my mother so easy to deceive?
"You are too fake!"
Zhang Qinghua chuckled, "Your mother doesn't like the Internet. All information comes from hearsay. Isn't it easy to lie to her as an old woman?"
"Well, that's good too!"
Zhang Yida didn't want his mother to worry about him, so he decided to help his father fulfill this lie.
"By the way, I have something to discuss with you!"
"What's going on?" Zhang Qinghua asked.
"I want to upgrade Pate.com to Pate Holding Group, and incorporate our family's Dogford into the group system and become a subsidiary of the group."
After hearing this, Zhang Qinghua frowned and asked: "Does your Pate Network have other shareholders? Then haven't they also become shareholders of our company?"
"Yes, by integrating Dogfud into the system of Pate Holding Group, Dogfud can also enjoy the online and offline resources of the entire group."
"Isn't this bad now?" Zhang Qinghua advised, "You have to know that with the introduction of other shareholders, Dogfud will no longer be able to keep its promise.
If you are not careful at all, other shareholders will jump in to restrain you."
"You are right," Zhang Yida said, "How about you listen to my plan?
I personally directly hold 41.99% of the shares of Pate.com, and Ruixiang Industrial Investment Fund holds 12% of the shares.
The investment income of these 12% shares belongs to the fund investors. Only one-fifth of the shares truly belong to Ruixiang Group. I personally only hold 38.18% of this one-fifth.
The final figure was 0.916%, which is less than 1% and almost negligible.
But the control and management rights of the fund are in my hands, so I don’t need to pay too much attention to the equity share.
In addition, Pate.com has an AB share structure, and I have always held more than 80% of the company’s voting rights.
These are also my confidence to control Petnet.
I want Dogfud to use 51% of its shares to do an equity swap with the parent company of Pet.com, a cross-shareholding.
In this way, Dogfud has become a holding subsidiary of Pate Holding Group, and Pate.com can naturally provide some resources to Dogfud."
"You mean, let me exchange 51% of the company's shares for the shares of Pate Holdings Group?
Then Dogfud became a subsidiary of Pate Holding Group, and I also became a shareholder of Pate Holding Group? And then I also indirectly held shares in Pate.com?"
"Yes, dad, you react very quickly!"
Zhang Qinghua was silent, and by doing this, he became a small shareholder of Dogford Company.
"Are you sure you can control Pate Holding Group?" Zhang Qinghua emphasized again out of caution.
"Sure, I can definitely control it."
Zhang Yida reminded again: "You still own 49% of the shares in Dogfud, plus the part you hold indirectly from Pate Holding Group, you are actually the real major shareholder of Dogfud.
I let Pate Holding Group control Dogfud, firstly, to make the financial report more attractive; secondly, to improve the upstream and downstream layout of the company and integrate and utilize resources;
Third, there are more and more competitors in this industry, and we must increase our size and strive to become the industry hegemon."
"How about being the dominant player in the industry? This is an industry, and you have to do it step by step." Zhang Qinghua reminded based on the experience of those who have been there.
“I can’t wait that long anymore, Xinwang Group has started to engage in this business, and even bought a dog food factory in Australia...
Gaoling Capital plans to invest US$1 billion in this industry within three years and acquire 1,000 pet hospitals..."
Zhang Yida told his father all the recent big moves of these two large companies.
"Has Xinwang Group also started making pet food?" Zhang Qinghua was a little surprised, because Xinwang Group kept a low profile and the acquisition happened abroad, so he really didn't know about it.
"That's right," Zhang Yida said with a smile, "It's just like our family. From pig feed to pet food, the industries are relatively close, so the span is not too big.
Another thing is that people also see the huge opportunities and wealth contained in it."
"According to your idea, do you want to build a comprehensive group covering pet food, e-commerce, and medical care?"
Zhang Yida responded: "Yes, if it develops well in the future, we will also consider entering pet drug research and development and other fields."
"You..."
Zhang Qinghua originally wanted to criticize his son, but considering the miracles his son had created in the past few years, he swallowed his words.
Finally, after holding it in for a long time, he finally said: "Don't be too ambitious. Let's first achieve a leading position in the three industries you have defined!"
"That's for sure!" Zhang Yida is not a blindly arrogant person. He said with a smile: "These three industries alone are enough to last three to five years.
I’m referring to the future expansion direction in three to five years.”
"Okay! This factory will be yours from now on anyway, so I'll hand it over to you in advance!
But I have agreed that you have to leave this factory to my management for another ten years! Oh, no, fourteen years is right. With my body, I can at least hold on until I am sixty years old."
Zhang Yida said with a smile: "Okay, I'll let you be the general manager, that's enough!"
Zhang Yida can still fulfill his father's small request. As long as Pate Holdings is in his hands, isn't it easy to appoint the general manager of a subsidiary?
"By the way, how much do you value Dogfud? I won't accept it if it's low.
Our current branch factories have basically covered most provinces and cities in the south, with an annual output of 150,000 to 60,000 tons of dog food, an annual revenue of more than one billion yuan, and an annual net profit of two to three billion yuan."
Zhang Yida was stunned after hearing this. He hadn't asked about his father's career for a long time. He didn't expect such great progress?
"Didn't we only sell more than 40,000 tons the year before last? How many times did you double this year?"
Zhang Qinghua smiled and said: "Thanks to the 500 million you provided, I used the money to establish branch factories in other provinces and cities, purchase production equipment, and establish sales branches..."
After listening to Zhang Qinghua's explanation, Zhang Yida understood the reason why the dog food factory's performance took off.
Dogfud reached a sales volume of more than 40,000 tons in 2014, and caught up with the success of Pate.com, selling tens of thousands of tons in a year through e-commerce channels.
Coupled with the offline sales system in various southern provinces and cities, it is not difficult to understand that with online and offline efforts working together, the performance nearly quadrupled last year.
"By the end of this year, we should be able to recover the cost of building the factory and purchasing production equipment."
Zhang Qinghua said with great expectation that his son asked him to make pet food, but now it seems that this step was the right one.
If we still stay in the pig feed industry where giants gather together, we will only make more than 10 million yuan in profits a year, which will not be the glory we have now.
Now he has traveled to the southern provinces where he has built factories, and the local governments are extremely enthusiastic, and they all worship him as the God of Wealth.
After all, the dog food factory can generate tax revenue and provide jobs, so it can be considered a very good investment project.
"Awesome! Awesome! Most of my companies are still losing money, learn from dad!"
After flattering him, Zhang Yida said again: "By the way, Pet Pet Hospital will expand significantly next.
We have conducted internal analysis and feel that Dogford can also establish its own offline experience store, and it is best to place the store next to Pet Pet Hospital.
In this case, we can also channel traffic to each other.”
"Hey, you have more ideas than one."
Zhang Qinghua asked again: "What about the dealer system we have finally established now? Don't think that one thing is better than the other! If you engage in direct sales, can the dealers not protest?"
"We haven't entered the northern market yet? Let's start with direct sales in the northern market!
Dad, think about it, when we wholesale dog food to dealers, the price will not exceed 5 yuan per pound. If we do direct sales, we can sell it for 10 yuan or even 15 yuan.
The profit can be increased several times at once, even if the sales volume is lower, it doesn’t matter.”
Zhang Qinghua smiled, "Does it cost rent to open an offline store? Does it require labor? Do I need to maintain a store to slowly gain popularity?"
"Rent and labor are definitely required, but for the latter part, Pate.com and Pate Hospital can help.
We can create a membership system that is universal for hospitals, e-commerce, and stores..."
Seeing his son's persistence, Zhang Qinghua had no choice but to say: "Then open a few stores and try your method! If the effect is not good, don't promote it on a large scale."
"Okay~Okay~"
Zhang Yida said hello several times and discussed several things with Lu Fenghai, and finally convinced his father to agree.