Chapter 82 Little red flags are planted all over the country
It was almost midnight when Zhang Yida received the call from He Qingxuan. At this time, he had just returned home from his work at the company.
After listening to He Qingxuan explain the cause of the incident, the process and the emergency situation he is facing now, Zhang Yida knew:
"This is a scam by unscrupulous advertisers. Other industries only charge advertising fees. If you put it in the P2P field, it will easily lead to insufficient fund supply and a run, and eventually the platform will explode.
There are a group of professional investors in the P2P field who specialize in investing in short-term targets of the platform and only make initial investments. The purpose is to harvest the platform and get various rewards.
There is no talk about conversion rate and retention. When you encounter this kind of customers, the advertising expenses will basically be wasted."
The next day.
Zhang Yida, Yimin Dai CEO Chen Shaojie, Yimin Puhui CEO Zhuang Chuguang, and other staff of Yimin Financial Services, including more than a dozen people from finance and legal affairs, came to Jingrui Group.
He Shenghua and his daughter were already waiting at the entrance of the company. Zhang Yida stepped forward and greeted He Qingxuan with a smile:
"Qingxuan, long time no see!"
Immediately looking at He Shenghua again, He Qingxuan introduced:
"This is my dad!"
Zhang Yida and He Shenghua shook hands and nodded to each other:
"Uncle He, hello, I am Zhang Yida."
"Hello, Mr. Zhang! I am He Shenghua."
Others, including Chen Shaojie and Zhuang Chuguang, also came forward and greeted each other.
Yu Moutao feels bad, why is Mr. He hooking up with Yimin Financial Services again? Why didn't you hug such a thick thigh earlier?
No one answered his questions. He Shenghua's cold eyes swept over him. If things weren't too important today, he would have dealt with him long ago.
When a group of people entered the conference room, Zhang Yida spoke first:
"Uncle He, I took a look and found that Jingrui Loan has always cooperated with Yimin and Ruixiang.
Why don’t you contact Ruixiang for promotion when you launch a P2P platform?”
He Shenghua was a little embarrassed and didn't know how to speak. He really didn't understand Internet finance! That's why he was deceived and deceived in various ways.
Seeing that He Shenghua was in trouble, Zhang Yida also skipped the topic and said:
"Uncle He, tell me what you think! Do you want to sell 200 million mortgage debt, or the entire group?"
When He Shenghua heard this, if he had a choice, he would definitely want to keep the company and only sell the debt. The key depends on whether the transaction price can make up for the 200 million hole.
Looking at Zhang Yida, he said:
"Mr. Zhang, let's talk about your plan first!"
Zhang Yida said calmly:
“Option one is to take over the 200 million housing loan debt at the original price, but the equity of Jingrui Loan Company needs to be pledged to us.
After the creditor's rights mature, Yimin will bear less than 5% of the bad debts. The balance exceeding 5% will be fully compensated by Jingrui.
Option two is to acquire Jingrui Group for RMB 40 million, with Yimin assuming all debts and responsibilities.”
This condition was the result of discussions between Zhang Yida and Yimin's management. Originally the conditions were more stringent, but Zhang Yida changed it slightly after taking into account the relationship between He Qingxuan and Zhao Erya.
The changes are not big, and the addition of bad debts within 5% will be borne by Yimin himself, so it doesn’t add insult to injury.
After hearing this condition, He Shenghua felt that he had indeed found the right person this time. This condition could not be said to be very good, but it was definitely not bad.
He nodded and said, "I prefer option one."
He Qingxuan poked his father with his hand, and He Shenghua added: "Option two is also possible, both options are fine. Mr. Zhang, you can make the decision! I agree with both."
This was also discussed between the father and daughter last night. Zhang Yida cannot be allowed to suffer a loss because of some personal relationships.
Zhang Yida remembered the emergency meeting he held with Chen Shaojie and Zhuang Chuguang last night. Their suggestions were:
"Yimin Financial Services Group has completed the A round of betting soon and will soon start the B round of financing.
Acquiring a mortgage loan worth RMB 200 million is a no-brainer for Yimin. If he lends it himself, he will get tens of millions of interest.
If it acquires Jingrui Loan Company, it will gain a mature housing mortgage lending team.
With the addition of this mature team, the development of Yimin Puhui will be accelerated.
The current situation of Yimin Financial Services is that Yimin Financial Management and Yimin Wealth are developing too fast, raising funds too fast, and the asset side cannot keep up with the development of the capital side.
Moreover, the asset quality of home mortgage loans is higher than that of general credit assets.
After acquiring and digesting Jingrui, we can tell investors a story based on the scale and growth rate of our loan business, as well as our stable asset quality, when we raise Series B financing.”
Thinking of this, Zhang Yida did not pretend to be pretentious and said directly:
“Then let’s talk about corporate mergers and acquisitions directly!”
A trace of reluctance flashed in He Shenghua's eyes, but he nodded in agreement.
The next thing is left to the legal and financial teams of both parties to do the docking.
Then, He Shenghua held a grand banquet for Zhang Yida and his party.
On the table, He Shenghua raised his glass, looked at Zhang Yida and said sincerely:
"Mr. Zhang, I really want to thank you for taking action this time. It can be said that you solved a big problem for me."
"Uncle He, you're welcome. The acquisition of Jingrui will be beneficial to our company and to you, and it will be a win-win situation for all parties. Just treat it as a business."
Zhang Yida clinked glasses with He Shenghua and said.
"Having said that, I still have to thank you!" He Shenghua's face turned red after drinking. He also looked down on it. This time he was able to get out of the game with dignity thanks to the young man in front of him.
Seeing Zhang Yida taking charge of two large financial groups, Ruixiang and Yimin, at such a young age, I couldn't help but feel that his own era had finally passed.
I'm old and can't keep up with the times.
Take 40 million with your wife and daughter and live the rest of their lives happily!
He Qingxuan's beautiful eyes never left Zhang Yida's side at the table. The boy who went to southern Yunnan with him last year has become a business tycoon.
This time I easily spent several hundred million to resolve my father's crisis.
The most rare thing is that they did not add insult to injury and lower the acquisition price.
After the father and daughter contacted Zhang Yida last night, He Shenghua revealed his psychological quotation: 5 million!
Yes, it is 5 million, the same as the price quoted by Liang Weimin.
Anyway, even if He Shenghua was killed, he would not sell the company to Liang Weimin. As long as Zhang Yida was willing to take over and give him 5 million in pension money, he would agree to the deal.
He Qingxuan offered Zhang Yida a glass of wine and said softly:
"I don't know how to thank you. I'll return your favor slowly in the future!"
Looking at the woman with orchid temperament in front of him, Zhang Yida smiled and said:
"We are friends! If I encounter difficulties in the future, please help me!"
…
"Mr. He, since you know everything, I won't hide it anymore. The acquirer I contacted is Liang Weimin's vest.
This time I admit defeat and I can’t help you anymore!”
Yu Moutao said frankly and bowed to He Shenghua. Two minutes ago, he was called into the office by He Shenghua and was scolded and ridiculed:
"You are just an ignorant white-eyed wolf. Who gave you the opportunity for promotion and salary increase..."
"You are so stupid to cooperate with that idiot Liang Weimin.
If that idiot doesn't leak the news, you might really succeed."
Yu Moutao didn't refute, he was just a winner and a loser. He chose the wrong partner and no one else could blame him. He packed up his things and left the company.
…
"Damn it, Yimin Financial acquired Jingrui Group for 40 million. What do you do for food? How come you don't know until the transaction is completed?
Yu Moutao said? Didn’t he swear to me that the transaction was okay? "
Liang Weimin was angry at Director Liu at the moment. Director Liu was also helpless. When he contacted Yu Moutao, he was scolded, scolding them for leaking the news, which led to the failure of the acquisition.
Although he knew that this was mainly due to Mr. Liang's lax tone, he didn't dare to blame him! He could only endure the reprimand in silence.
Seeing that Mr. Liang was angry, Director Liu asked tentatively:
"Master Liang, what should we do next? Should we continue to target Jingrui Group?"
"What a bullshit! But you can check the details of Yimin Financial Services. Anyone who dares to rob me will do it if he has the opportunity to cause trouble for them."
Liang Weimin was such a petty-minded person, but he was not stupid. He knew that there were hidden dragons and crouching tigers in the capital, so he went to investigate first before taking any action.
…
After Zhang Yida completed the acquisition of Jingrui Group, he split the entire group into several parts:
The loan store of Jingrui Loan Company was merged into Yimin Puhui and became the second branch center in Beijing.
In addition, some elite soldiers and generals from Jingrui Loans were sent to various parts of North China in preparation for national business expansion.
Jingrui Wealth changed its name to Ruimin Financial Management to develop differentiatedly from Yimin Financial Management.
Yimin Financial Management focuses on low interest rates and long-term pricing; Ruimin Financial Management focuses on high interest rates and short-term pricing.
In this way, the dual-platform strategy can cover users with different investment needs and risk preferences to the greatest extent.
While Ruimin Financial Management retains its original employees, it also introduces the assessment standards of Yimin Financial Services. All employees who fail to pass the exam will be dismissed.
Yimin Financial Management also deployed an elite technical team and operation team to carry out a comprehensive transformation of the Ruimin Financial Management platform.
After the original 360 million creditor's rights of Jingrui Wealth (Ruimin Financial Management) were taken over by Yimin Financial Services, all the creditor's rights were placed on Yimin Financial Management and made into investment targets. The individual users of Yimin Financial Management took this part of the creditor's rights.
After Ruimin Financial Management gets rid of this historical baggage, it can go into battle with ease.
First, the advertisement is connected to Ruixiang's financial supermarket, and Ruixiang conducts massive customer diversion.
Secondly, all investment targets are made into short-term products of 1-6 months. Miaofenqi and Lefenqi serve as asset suppliers.
Every time an installment purchase debt is received by the two installment e-commerce platforms of Miao and Lefenqi, Ruimin Financial Management will publish it on the platform to make it an investment product.
All claims are matched one-to-one, and there is no maturity mismatch or capital pool.
Zhang Yida dare not be careless on this point, and He Shenghua is a lesson learned from the past.
Now he would rather have a little more trouble and make less money than issue excessive bids.
Rubbing his swollen temples, Zhang Yida felt a wave of fatigue in his body.
He was responsible for presiding over the work of splitting up the Jingrui Group, and it took more than half a month of back and forth before it was finally finally completed.
But hard work pays off. Zhang Yida looked at the national map hanging on the wall and smiled with satisfaction.
Several provinces and cities in North China have placed small red flags on the map, indicating that loan stores have been established there.