Chapter 363 Is the treatment of our company so good?
Although orders continue to increase every day, the growth trend is not as rapid as in the past few days.
If this continues, the growth trend will soon stagnate, and may even return to the state before advertising was launched.
In fact, the reason for such a situation is not because of problems with the knights themselves, or because the customer base is too small and the demand is saturated, but because with the growth of orders, the delivery time is getting longer and longer. In half a year and a few months, many people
You can still wait, but not everyone has the patience for a year or two.
Seeing that if this continues, this advertising campaign will lose its follow-up effect and has to end prematurely. The automated car production line built by Aegis Motor Company for more than a month was finally completed in time at this critical moment and launched.
After debugging, it was successfully put into use.
The production capacity of "Knight" soared instantly. Originally, only ten vehicles rolled off the production line every day. Now the output has increased dozens of times to more than 300 vehicles. The annual output can reach 120,000 vehicles, and the backlog of orders for several thousand vehicles is only
It takes more than ten days to complete everything. After that, new orders basically only need to wait a few days, or even faster, the car can be picked up on the same day. People who buy "Knight" no longer have to experience a long wait.
As soon as the news came out, those who had already ordered were naturally overjoyed. Those who had not yet ordered due to delivery issues also placed orders one after another. Sales of "Knight" surged again.
Aegis Motor Company, President's Office.
Su Wan was reporting the latest sales situation of "Knight" to Chen Mo, who had come out of seclusion and came to the company.
"After the completion of the production line, the delivery time of new cars was greatly shortened, and the sales volume of 'Knight' followed by an explosive growth. So far, the company has received orders for more than 10,000 units!"
Chen Mo nodded with satisfaction when he heard this. It seemed that this publicity campaign that cost hundreds of millions of dollars had a good effect.
You know, before the promotion started, the total order quantity of "Knight" was only 2,000 yuan, but after these ten days of promotion, the sales volume increased by 8,000 units, and the turnover increased by 40 billion!
And the profit from this is close to 40 billion. After all, the pricing of Chen Mo, a "profiteer", cannot be described as inflated. It is simply a rip-off!
But from another perspective, the technological content and technical level contained in the "Knight" are definitely worth the price. Chen Mo has the ability and technology to produce ultra-high-performance cars at extremely low costs. This in itself is his
Ability, if he really sells food based on the real cost plus some profit, that would be really funny.
Of course, what we are talking about here is in the United States. If it is in China, it will naturally be a different situation. However, Chen Mo will not return to China in the short term, at least until he finds a way to completely cure his grandfather Chen Jingde.
The order of 8,000 "Knights" brought a profit of 40 billion. Compared with this huge number, the hundreds of millions of dollars spent on advertising are nothing. It can be said to be well worth the money!
Don't think that these hundreds of millions of dollars are not much. This is only half a month's advertising expenses within the United States. If we continue like this for a year, we will spend nearly 10 billion in the United States alone. Even if it is 100 billion in the world, it will not be enough.
live.
However, no matter how rich Chen Mo is, he cannot do this. Such high-intensity and high-density advertising bombing cannot be carried out for a long time, otherwise neither the cost nor the consumer experience will be good.
This time it was a strong dose of medicine, which established the Aegis Motor Company brand in one fell swoop, and then things continued slowly.
Seeing that this advertisement that he personally participated in the filming achieved such good results, Chen Mo couldn't help but think of the planner and director of this advertisement, his old classmate An Ran.
“Has the Cavalier used in the last shoot been repaired?”
"It's been repaired and it's parked in the garage now."
Last time, Chen Mo told her to put the car away after repairing it. He kept it for use, so after replacing damaged parts such as new body shells and bulletproof glass, it was parked in the company's garage. At this time, Chen Mo asked,
Amelia Su answered directly.
"Prepare a bonus for everyone on the advertising crew. Enron will not need it. I will give her this car and say that it cannot be sold after repairs. And I am very satisfied with her advertising. The sales volume of 'Knight' is huge."
If so, consider it a red envelope for her and look forward to new cooperation in the future.”
After all, An Ran is Chen Mo's old classmate. Judging from her reaction when she saw him for the first time, she obviously cares about him. Chen Mo also wants to take care of her more, but it can't be too obvious. It's better to continue to pretend to be a domineering president and take pictures of you.
If you are very satisfied with the advertisement, I will send you a car directly!
Moreover, this advertisement has brought a huge increase in sales to Aegis Motor Company. Giving a car as a gift is nothing but an advertising sponsorship.
Public security in the United States is not very good. Everyone can legally hold a gun. She is a girl in a foreign country, and having such a car can give her some added security.
Su Wan was not surprised by Chen Mo's generosity. Five million "knights" were unimaginable to others, but to Chen Mo it was just a matter of words. Just look at the Aegis Motor Company.
Already.
All high-level leaders above the company's minister level were assigned a Cavalier, and Su Wan, the boss's confidant who was called a life assistant and had more power than the general manager, was no exception. Even when she just arrived, she didn't even see Chen Mo.
The Anna who met me received a car with the title of administrative assistant.
Su Wan remembered that day when she drove her "Knight" to pick her up at the airport. Anna was envious and jealous along the way. When she got her car from the company, she had a shocked expression. Su Wan felt like it when she thought about it.
funny.
"How good is the treatment in our company? Are all the assistants who arrange cars worth five million?"
When Anna said this, Su Wan felt that her eyes were shining.
Su Wan was afraid of offending her, so she was embarrassed to say that she lived in a huge manor with an area of dozens of square kilometers, in a castle on the top of the mountain near the mountains and the sea, otherwise she would not know if she would turn into a rabbit with red eyes.
Although Anna is also Chen Mo's assistant, unlike Su Wan, she is neither 100% loyal to Su Wan nor responsible for Chen Mo's daily life, so she has no reason to live in the castle.
Actually, Chen Mo came to the company this time because he had something else to explain.
Taking out a mobile hard drive from the space and handing it to Su Wan, Chen Mo said slowly.
"This is the research and development information for the new model. I have already completed the core parts. I will leave the remaining details to the R&D department to complete as soon as possible and strive to complete all R&D work before the production line becomes idle."