Since the 1990s, the country has gradually liberalized commodity price controls and at the same time raised wages for employees in enterprises and institutions. This has resulted in substantial currency depreciation and price increases, and has also led to a strong consumption wave among citizens who have always emphasized savings.
Because money is becoming less and less valuable, and if you don’t spend it, you will lose money. It is better to exchange it for something in kind to preserve its value.
but......
One more but.
The biggest contradiction at that time was the growing consumer demand of the people and the generally backward social productivity. To put it simply, the people wanted 21-inch large color TVs, but the domestic production of color TVs was insufficient and there was a surplus of 14-inch black and white TVs.
Who wants that crap?
In the 1980s and 1990s, China spent huge amounts of foreign exchange to introduce excessive color TV production lines. As a result..., due to backward management and technology, coupled with the lack of a complete supply chain, the production lines alone were of no use.
For example, the core component of color TVs - color picture tubes - cannot be produced, and the shell can only be made domestically. It also has to spend foreign exchange to import it from abroad, and is cut off again and again. But where does the country come from so much foreign exchange?
Young people in the new century will not know that there was really no core technology in China at that time. Color tubes could not be produced, compressors for air conditioners and refrigerators could not be produced, and almost nothing in computers could be produced. They were basically imported and assembled.
Thirty years from now there will be a 'trade war', well-known big Vs like 'Short Big Tight' will be jumping up and down, and they will take 'pills and pills' all day long - ordinary people are not fish with a memory of only seven seconds. It was so bad in the 1990s.
I'll get over it if I don't.
In the 1990s, urban families had savings but limited income. They were very economical in daily consumption, but they did not hesitate to take action when faced with major matters. For example, many parents saved their entire life just to provide for their children's marriage.
Many workers only earn a few hundred yuan, and home appliances can easily cost thousands or tens of thousands. Everyone wants to buy but can't afford it, so they can only wait for the opportunity.
Now the opportunity has come.
‘Harmony Supermarket’, this name is actually quite weird to ordinary people nowadays. But the name doesn’t matter.
On the first day of opening, no one paid attention to the vegetables and fruits placed at the door of the store. Customers all crowded into the store to look at the home appliances. The store had made it clear that they were second-hand, but they were guaranteed to be returned or replaced under warranty.
Depending on the condition, the price of second-hand goods is generally one-third to one-fifth of the original price.
"10% off when you buy an order together. As long as two people buy together, it's 10% off." There were so many people in the store that the clerk had to stand on the counter and shout to remind customers that there were still discounts.
Today is a human society. There is no Internet, and telephones are not widely available. The reason why we engage in "buying orders" is entirely to attract people and expand our influence.
It means it is cheap, it means discount, it means it needs to be discounted, it means it means to squeeze out all the people's savings. After squeezing them out, they can be reinvested.
Customers who just entered the store just didn't want to see the sale. After all, they spent hundreds or even thousands of dollars and it was second-hand. They had to choose carefully and would not make decisions easily. But once they picked the products they liked, someone immediately shouted: "
I want this color TV, I want it."
There was a 24-inch color TV set in front of the counter, with the brand name "Changhong". No one understood why a "Changhong" was mixed into Mao's "imported second-hand goods", but the color TV was playing the news.
The flat surface is right-angled, the screen is flawless, the picture is beautiful, and the sound is full. Except for the casing being a bit broken, this color TV can be considered 90% new. Such a second-hand product only costs 2,400 yuan. It is definitely the most cost-effective one in the store.
New ones cost six to seven thousand!
A middle-aged man hugged the color TV directly, fearing that someone would grab it and yell. In fact, his hug aroused the curiosity and desire of shopping among the customers in the store. Many people crowded over and wanted to take a look at this TV.
How about color TV?
The middle-aged man was even more anxious and shouted to an acquaintance at the door: "Auntie, auntie, go tell my wife and ask her to go to the bank and withdraw 2,400 yuan. Our family bought this color TV."
It is difficult to find large-area stores in the city now. Harmony Supermarket can only rent a storefront of one to two hundred square meters as a sales venue. The internal space is used as much as possible. It is not like a supermarket, but like a convenience store.
The store clerk didn't expect so many people to come in right after the store opened. It was no use shouting because the store was too noisy. Moreover, a crowd gathered in one place, and people joining in the fun came in droves. The store was filled with howling ghosts and wolves.
To burst.
Yulan drove a car to inspect the newly opened shops in the city. She fully followed Zhou Qingfeng's request and wanted to set up a small supermarket model, but she didn't expect that when people entered the store, they would focus on the heavily discounted second-hand home appliances.
Too many people.
So many that it scares a person to death.
Something was bound to happen if things continued like this, and Yulan had not encountered such a situation. She quickly called Zhou Qingfeng for help. Without saying anything, Zhou Qingfeng asked Lin Wan to contact the Municipal Public Security Bureau and ask someone from the street police station to help maintain order.
'Shengguang Machinery' donated ten 'Chang'an Stars' to the city bureau in one breath - it is necessary to have a good relationship with the police uncles. 'Vans' may not be loved by the big leaders, but the grassroots police stations are
Definitely happy.
If you want to solve a problem, it is common for you to be unable to find the temple gate while carrying a pig's head, so it is important to find the key people.
Ten "Chang'an Stars" were donated generously.
The city bureau was happy to help. With just one phone call, the police came to the door of seven or eight "Harmony Supermarkets" that had just opened in the city. With a loud shout like thunder, all the people were startled, and the panicked people ran away.
.
Order at the door of the store was quickly restored, and the sweaty clerks breathed a sigh of relief. On a cold day in early spring, they were all covered in hot sweat.
After learning that the police were only here to maintain order and not to close the store, the people who gathered around breathed a sigh of relief. Their frenzied curiosity and enthusiasm for buying cooled down, and everyone began to shop in an orderly manner.
At the "CCB Store" of the trading company, the middle-aged man holding the big color TV had not let go, and the police were not afraid when they came. His wife rushed over in a panic, thinking that something serious had happened to her man.
"A 24-inch large color TV only costs NT$2,400. Look at the style and picture quality. I've been watching it for almost an hour. Except for the casing being a little broken, there's nothing wrong with it."
The middle-aged man kept urging his wife to get the money quickly. Although it was second-hand, the quality and price were really nothing to say. Even the police who arrived at the scene were greatly tempted. The man's wife was also overjoyed and turned around to go.
bank.
The clerk behind the counter quickly reminded: "You can get a 10% discount when you join the order. If you invite one more person to buy it, you can get another 240 yuan cheaper."
Can it get any cheaper?
Two hundred and forty yuan is a lot of money.
The man's wife made a quick decision and said to her husband: "Just watch, I'll go find someone right away."
No need to look for it anymore, someone in the store shouted, "I want this large double-door refrigerator. I'll fight this brother to order it, and I'll get a 10% discount too."
So two families who didn't know each other quickly got together to pay for the bill, but the latter family was so anxious that they couldn't come up with the money immediately. So the customer who was interested in the same refrigerator jumped out and shouted: "He can't pay.
I have already withdrawn the money. Let me put this deal together."
The two families refused to give in to each other and started to quarrel again. Until the clerk shouted: "Don't grab it, don't grab it. Our store has plenty of supplies. If you can't buy it today, there will be more tomorrow. Don't grab it."