I saw the GL8 disappearing at the corner of Dianhai West Road. Two people got out of a business car parked on the roadside.
The sound of crackling firecrackers can be heard vaguely in the distance, and the faces of pedestrians on the road are full of joy. The adults are carrying gifts, and the children are laughing and playing, and the atmosphere of the New Year is everywhere.
But these two people didn't look like they were celebrating the New Year at all.
I imagined the bearded man sitting slowly on the curb, looking at the China Overseas Electronics Mall, which was surrounded by many people.
"Director, I inquired with the workers inside and found out that they received this urgent job at the end of last month, and the pay was very handsome!"
The bearded bald man was also squatting aside.
The bearded man continued to look at Zhonghai without moving, "The foreigners who organized Tesla's annual meeting didn't leave either?"
"Yes, they are from the American Haiyun Ogilvy Company. They are the world's top level in planning. In addition, they have very close ties with the European and American entertainment industries!"
"Any more?"
The bald man nodded, "A few days ago, he was communicating with Kyoto TV about the live broadcast of Tesla's new product launch, but for some reason, Zhao Song stopped later."
"Do you know why?"
"I don't know!" The bald man shook his head, "The TV station didn't reject him. I found an acquaintance from the TV station, and he said that Zhao Song was also in communication with the city government at that time, but the superiors asked him to wait!"
"Wait a minute? What do you mean?"
The bearded man turned his head, frowned and scolded: "After all, why are there so many bad things!"
The bald man hesitated and said hurriedly: "Zhao Song may want to broadcast his new product launch conference globally!"
"..." The bearded man stood up again, pointed to the opposite side, and asked, "Can I go in and take a look?"
"No, there are security guards, and the supervision is very tight! When I asked the technical workers, they said that the exterior was to make an antique hall, but the inside was not clear. It was people from the Mingzhu Company and a group of foreigners who were working on it."
The bearded man nodded and headed for the business car, "Let's go, the president is treating us, don't be late."
The bald man followed up quickly and asked doubtfully: "Director, for this situation, it is certain that he started to arrange it during the memory war. How can he be so sure that he will win?"
"He's not sure!" The bearded man opened the car door and sat in. After the bald man also sat down, he continued: "At the last moment, he took out the mortgage loan after he divested all the subsidiaries under Tesla's name!"
"Then why are you spending money to plan these things now..."
"Because no matter whether he wins or loses, he is sure that he will stay there! I believe that no matter who takes over Tesla, they will not reject this offer, and that is Zhonghai Zhao Song!" He smiled self-deprecatingly, with a bearded look.
He glanced at Zhonghai again profoundly, "He has changed his plan. You can be sure that this time it is not just as simple as releasing a new TPOD!"
"What else could it be?"
"Is there any news from Pingchang District?" The bearded man did not immediately answer the bald man's question.
"...No." Baldhead said helplessly, "Not even a fly can get into that wretched place, and those people can't ask anything!"
The bearded man smiled and said softly: "Xiao Zhou, go back and put on the wig. This time, our marketing department is not only facing Dell, but there may be a more fierce enemy than Dell."
"What?" Bald Xiao Zhou touched his bald head embarrassedly, and then asked in surprise.
"Brand machine! Tesla's real brand machine is coming!"
……………
18:00 in the evening.
Dianhai District Beijing Olympic Sports Center, conference room.
Zhao Song slumped in his seat without any image. At this time, he was exhausted physically and mentally, his mouth was dry, and his head was exploding.
Weakly, he picked up a bottle of Coke and drank a few big gulps before Zhao Song let out a long breath.
"The shopping mall is opening..." Zhao Song paused, as if he was looking for some excuse for himself, and said to everyone in the conference room: "It's just like a normal shopping mall opening celebration, singing, dancing and so on.
, it’s just that the scene is a bit big, a bit similar to...the opening ceremony of a sports meeting?”
There were many people in the large conference room. As far as the eye could see, they were all densely packed with heads. Some foreigners with blond hair and blue eyes even wore headphones. In order to hold this overall meeting, Zhao Song even invited simultaneous interpretation.
'You're not just making it a little too big, you're making it too big!'
Everyone ignored the age of the young man on the stage, and even ignored his unreliable behavior of drinking Coke. All that was left was deep shock.
For more than two hours, this young man was talking. He took out all the things from the bottom of the boxes of some artists present, and then put them into a performance - a large-scale indoor live performance.
He did not explain the method, but only stated the effect to be achieved. After hearing this, the professionals present naturally understood how to do it.
If they can't do it, two blond and blue-eyed experts will come out and explain to them the latest performing arts technology and equipment in the world today - this guy invited Haiyun Ogilvy, a company that integrates performing arts, planning, public relations, and entertainment.
public relations planning company.
Not only that, he also invited Ogilvy International, the parent company of Haiyun Ogilvy and the world's number one public relations company!
This lineup, not to mention PR TV stations, is more than enough to PR the American government?
Tesla is really rich, not just ordinary rich!
A month ago, most of the artists present were summoned by administrative orders, but when they met the young Zhao Song, they were knocked unconscious by his generosity within five minutes.
If you have money, you are a master. This guy is not only rich, but he also wants to do a global live broadcast and keep the stuff at the bottom of the box. If he doesn’t release it now, how long will it take?
"Mr. Zhao!" a middle-aged man said hesitantly.
Zhao Song quickly bowed and replied: "Captain Zheng, just call me Zhao Song like these foreigners."
"..." There was silence in the earphones of the foreigners present, and there was no sound from the simultaneous interpretation this time.
Zhao Song has great respect for this middle-aged man. As the only flower grower in the dance industry who has won the title of 'Star of the Century', he has a program that has been suppressed for three and a half years. If there is no accident, he will
It will be pressed for another three and a half years until it is released at the closing ceremony of the 2004 Athens Olympics.
Zheng Jigang is the leader of the Song and Dance Ensemble of the General Political Department. His show is called "Avalokitesvara with Thousand Hands".
Not only him, there were many big names at the scene. A certain director named Zhang was sitting aside. The twelve members of the Women's Twelve Band could only huddle in a corner like quails.
"Zhao Song, some of the moves in my program were not done uniformly!"
Zhao Song waved his hand nonchalantly and said with a smile: "Captain Zheng, there were not many viewers at the live broadcast, it can even be said that there was no audience. When the time comes, the camera will be shot to the most complete part."
"How much time do we have?" Director Zhang Da asked. Putting aside his directing skills, this person is at least a color master now. Zhao Song's live broadcast requires color!
"On the second day of the first lunar month, the second day of the second lunar month, the day when the dragon raises its head."
"The time is a bit short~" the great director murmured.
"It's not short!" Zhao Song shook his head, "The programs are all ready-made, and the stage design and lighting require you to communicate with Ogilvy. They will fully cooperate with any of your requirements!
The rest is just a matter of working on scene transitions, communicating in advance on camera switching, and showing the best of everyone!"
After saying this, Zhao Song lowered his head and recalled carefully for a while. Impression of Sister Liu San was not the Impression of Shaolin Temple made by Director Zhang Da. In addition, he had already mentioned all the various real-life performances leaked on the Internet, and found that there was nothing left to think about.
Then he continued to sit quietly, waiting for other people to ask questions.
"The theme remains unchanged?"
"No change, the combination of ancient and modern, tradition and high technology!"
"What TV stations are there for the live broadcast?"
"If there are no surprises, the flower grower is Beijing Satellite TV, the island country is TV Tokyo. As for Europe and the United States, it will take some time to confirm."
"copyright……"
"Except for the main title of the program, your respective programs belong to you!" Zhao Song said with a smile, "The contract signed with everyone clearly states that it is only labor fees and does not include anything!"
After speaking, Zhao Song continued to ask: "Are there any other questions?"
"..." Some problems will become less problematic under the money offensive, and the field will become quiet again.
"Okay!" Zhao Song stood up and bowed seriously: "Thank you for your hard work in the next month!"
…………….
Ten minutes later, Zhao Song and a foreigner with blond hair and blue eyes walked towards the Olympic Sports Gate.
Zhao Song took out his mobile phone, typed a few numbers on it, gave it a look to the foreigner, and then said in his half-baked English: "Mr. Anderson, if the professionals at Haiyun Ogilvy can put aside the cultural differences between us,
Conflict, if you fully cooperate with Director Zhang, in addition to the labor fees in the contract, each of you will receive this amount of personal thanks!"
Anderson glanced at the phone screen, his eyes suddenly lit up, and he asked excitedly: "What does it mean to cooperate fully?"
"If you can satisfy Director Zhang, you will be fully cooperative."
Anderson thought for a while before extending his right hand to Zhao Song, "No problem!"
"Pa~"
After the high-five, Anderson turned and returned to the conference room.
…
"Zhao Song." Qin Hai came forward after the foreigner disappeared, "During the annual meeting, Ogilvy's stage was very good. Is it necessary to give benefits in private?"
"These people are so angry!" Zhao Song smacked his lips, "It's easy to take orders from a gardening director. I'm afraid they're hiding it."
Qin Hai thought for a moment before nodding, "I have never had any contact with foreigners. From the news in the past two years, there are quite a few cases where foreigners discriminate against us!"
"It's not about discrimination. They won't have trouble with money." Zhao Song shook his head and said a little worriedly: "The time is too short. Although some programs are shocking, they cannot reach the level of excellence, just like Team Leader Zheng.
As they said, they need time, but we don’t have time, so we can only make up for it later!”
"Later stage?" Qin Hai asked doubtfully, "But it was a live broadcast."
"That's right! The live broadcast will be delayed when the time comes. They are the best foreign team that Ogilvy has found. They know how to deal with it! I need them to do their best."
It's Ogilvy again. Qin Hai groaned with pain in his teeth, "Zhao Song, how much have we spent so far?"
Zhao Song glanced at Qin Hai, then looked back at the people who were listening attentively, and stood still.
"I spend money every day, and now I don't know whether it's more or less. Just to make "Thousand-Hand Guanyin" appear, I threw out 500 of them without even a receipt."
Glancing in the direction of the stadium, Zhao Song said leisurely: "Our Tesla is a company born from flower growers. What is our image abroad now..."
Pursing his lips, Zhao Song's gaze suddenly became much deeper, "Maybe in the hearts of those people, we still have that braid on our heads!"
"..." The scene was silent.
"Zhao Song!" Yin Mingyu, who had followed Yin Tian, came forward, "I heard that Tesla sells very well abroad."
"At that time, many foreign consumers didn't know that Tesla was a florist, and they didn't have that much time to understand so much!" Zhao Song said with certainty: "We relied on Tesla's brand and LOGO.
We took advantage, but in the future, even if we don’t publicize it, someone will do it for us! I believe this time won’t be too far away!”
"…….."
"So, this time, I want people from European and American countries to see what a flower grower is like and what kind of company Tesla is!" Zhao Song said firmly: "If 100 million is not enough, spend 200 million. If 200 million is not enough,
Just spend one billion, I have plenty of money now!"
"Of course, there is the most crucial point."
"What?"
"Apple is coming!"
……….
Apple is making a profit. Putting aside its debt of 500 million US dollars, the total funds it can use at present are 250 million US dollars. Converted to RMB, 2 billion!
Tesla relied on Zhao Song's stud in the memory war. After clearing the inventory in more than a month after the beginning of the new year, plus its own funds, Tesla may be worse than Apple, but it is not much worse.
This was a windfall. At that time, not only Tesla's opponents, but also the melon-eating public felt that this was a losing war. It was as if Zhao Song was betting on the third place in a desert that was dry every day.
There will definitely be a heavy rain the next day!
At that time, Zhao and Song were shaken! Chip disorder is irreversible, but it can be sorted out through the driver!
It's like a person with a big head, thick neck, and limbs of the same length can use the camera's algorithm to produce a nine-headed body effect!
Therefore, Zhao Song did not think that this was a windfall. He rejected the proposal of some people to continue jointly speculating on memory, and took his own share with peace of mind.
Coupled with the part of Shenzhou shares that were released, it can be said that Zhao Song is very rich and Tesla is even richer!
Ipod is a hard drive MP3 player with an LCD screen, with a research and development budget of 120 million US dollars, and tpod shulle has a research and development cost of nearly 50 million yuan.
The nearly twenty-fold difference will definitely be reflected in the products by then.
Zhao Song dared to invest 120 million U.S. dollars, nearly one billion yuan (2001 exchange rate), but he couldn't!
Crazy Joe is headstrong and arrogant, but he is still a CEO, a great CEO.
None of Apple's products were designed by him, and he didn't even have a clear product concept in mind.
But Apple's heritage can attract a group of geniuses, and Crazy Joe can use his unique personality charm to make these geniuses serve Apple wholeheartedly.
The father of IPOD only wanted to be an Apple consultant for 8 weeks, but after coming here, he stayed for ten years!
At Apple, there were countless talented designers like him. It wasn’t until Crazy Joe entered the Western Paradise that they left one after another.
Zhao Song doesn't know who the father of IPOD is. If he knew, he would have to spend a lot of money to recruit him in advance. He has his own team.
This world is like this. Some people are famous in front of the stage, but many things are not done by them.
Tesla has no background, Zhao Song... has a temperament of more than ten years and a wealthy career, plus the neurosis caused by the intersection of two time and space. I don't know if it counts as personality charm.
Apple's budget of 120 million will definitely include subsequent announcements.
Tesla's product quality cannot keep up with the publicity, but Zhao Song dares to follow suit, and dares to follow the big ones!