"It's okay, you don't have to worry about me, just take good care of the store."
"Senior Brother Xu Ce, you said we were shouting outside, so why doesn't anyone want to come to our porridge restaurant to eat?"
Xiaohai felt depressed. He worked in vain all night, which made him a little depressed.
Especially when I saw that Boss He's porridge shop was booming, my heart was filled with hatred.
Fei Bao also cast a questioning look. The two of them were too young. This was their first time doing business, and it was their first time they realized that people's hearts are sinister.
Xu Ce looked at the two of them, thought for a moment, and said:
"You want business to be as prosperous as the other person's?"
Feibao kept nodding and said:
"Absolutely. I'm still hoping that the porridge shop will make enough money to buy a betrothal gift to marry Xiao Zhu. If the business continues like it is today, let alone the betrothal gift for marrying Xiao Zhu, I estimate that even the ten ocean transfers that Master has worked so hard to save will be
You can’t even make back the money you spent coming to this porridge shop.”
"Senior Brother Xu Ce, do you have any ideas? Tell us and help us."
Xiaohai had a smart mind and asked questions with hope in his eyes. There was no way. This incident had hit them hard.
And my master has never done business, so if I ask them, I guess he will give them the same words as before. Pay close attention to them, and sooner or later, customers will come to eat porridge.
But Xu Ce is different. He is only a little older than them, and he has also traveled around the world. He has seen the world and has dealt with all kinds of people.
Maybe I can really give them some advice to reverse the predicament of no business.
Some marketing methods are still very easy for Xu Ce.
Even though he had not done any planning in his previous life, he had seen a lot of those cross-era marketing methods.
As the saying goes, if you haven’t eaten pork, you have seen pigs walking!
Xu Ce thought that it was still a long time before the third watch, and he had nothing to do anyway, so it would be okay to just tell them.
"Really want to hear it?"
Xu Ce looked at the two of them.
The two of them nodded repeatedly like chickens pecking at rice.
Ye Qian is also very curious about what kind of method Xu Ce can come up with to bring the porridge shop that has been in bleak business back to life.
Looking at Xu Ce's confident face, even before he said anything, he gave people a feeling of confidence, which made Ye Qian want to know even more.
"Actually, the method is very simple. First of all, you should realize why Boss He transferred the porridge shop to you and then opened a new one by himself. The business is so booming that he doesn't even have a single customer for you."
Xu Ce first asked a question to guide the two of them to think.
Fei Bao and Xiao Hai both frowned in thought, Xu Ce was not in a hurry or rushed, and waited for the two of them to think slowly.
After a while, Fei Bao replied:
"Senior Brother Xu Ce, what I'm thinking of is that Boss He has been running a porridge shop in this town all his life. Many people grew up eating snacks, just like me and Xiao Hai.
Although Xiao Hai and I spent money to buy the porridge shop, it was only superficial. The core of Xinji Porridge Shop lies in the boss He and the cook and the second brother in the shop.
They are all gone. Although the signboard above our heads has not changed, it is actually no longer the original porridge shop."
Xiaohai then added:
"Yes, yes, but there is one more thing that Senior Brother Abao didn't mention.
Also, that bastard, Boss He, is so stupid. The sign on the door of his new store is also the sign of Xinji Porridge Restaurant, and the word "genuine" is specially marked on the sign.
This gives people the feeling that his place is a long-established restaurant, and our place has become an imposter and crooked porridge restaurant!"
Xu Ce snapped his fingers and nodded with a smile. The two guys' minds are quite flexible. It's good to be able to figure this out in such a short time.
"To break the current predicament, senior brother, I will give you a trick."
"Senior Brother Xu Ce, please speak."
"The simple way is to create your own brand."
"My own brand?"
The two of them were puzzled. The word "brand" was still too advanced for them to understand.
Xu Ce raised his forehead, forgetting the limitations of the times, and said:
"What I mean is that you create a name for your own porridge shop, such as Abao Porridge Shop, Xiaohai Porridge Shop, etc.
As for the name of Xinji Porridge Shop left by Boss He, there is no benefit in discarding it and keeping it. Instead, it has become a reference to show that he is the real one, and it is used as his wedding dress for nothing."
The two fell into deep thought again. Previously, they only thought that they could make enough money in a short period of time by using the name of Xinji Porridge Shop.
They had never thought about changing the store's recruitment, but after Boss He's unethical behavior happened, the two of them were immediately confused.
If Xu Ce hadn't reminded him again, if there was no business for a few more days, the porridge shop that cost ten oceans to take over would have been abandoned.
You must know that porridge must be fresh every day, and if there is no business every day, not only time and labor will be lost, but the real bulk is food.
"Brother Xu Ce, if we really change the name of the store, can we still have business? Can the business be as good as Xinji?"
Fei Bao wanted to try it, but he didn't know what to do. Today was a big blow to him.
Xu Ce shook his head and smiled:
“There is definitely business, but it is still difficult to be the same as Xinji now and it will take time.
The population of Xinhe Town is limited, and it will take time for them to accept a new brand, especially with a colleague like Xinji.
Moreover, you are competing with Xinji for business, and you have to ensure that your porridge is clean and hygienic, and tastes no worse than theirs. Coupled with more attentive service, these are the competitiveness you can achieve."
“In the early days, business may not be very good, but it will definitely not be like today, with not a single customer. The new store sign at least means that your store is not crooked!
As the number of diners increases, it also takes time.
As long as the business is running stably, it will definitely not be worse than Xinji's business!
It won’t be too late when the money comes rolling in.”
After Xu Ce finished speaking, Fei Bao and Xiao Hai's eyes lit up, and their previous gloomy situation was swept away.
"Senior Brother Xu Ce, you are so amazing, you can think of all these things. We understand, this can be regarded as breaking the boat!
Okay! Let’s do what our senior brother told us and start a fight with Xinji! Huh, how dare you lie to us to make him look good!”
Fei Bao regained his energy.
"Yes, but Senior Brother Xu Ce, is there anything else besides these?"
Xiaohai asked again.
Xu Ce thought for a while and gave them the marketing methods commonly used by later generations of milk tea shops, such as half price for the second bowl...
At this time, a woman wearing white clothes walked over.
"Boss, I want a bowl of porridge."
Xu Ce narrowed his eyes slightly and looked at the woman in white. At the same time, the sound of the third watch sounded in his ears.