Just around 16:00 after the market closed in the afternoon, Rebus sent a major benefit.
Mr. Lei posted a message on his personal social media account: Xiaomi’s board of directors officially approved a resolution today, and the Xiaomi smart electric vehicle project was officially launched.
Half an hour later, Xiaomi Group issued an announcement announcing that it would build a car!
Xiaomi said in the announcement: The company's board of directors has officially approved the smart electric vehicle business project, and the company has established a wholly-owned subsidiary to be responsible for the smart electric vehicle business. The initial investment is 10 billion yuan, and the investment is expected to be 10 billion yuan in the next 10 years.
Dollar.
According to the information disclosed in this announcement, Mr. Lei will concurrently serve as the CEO of the smart electric vehicle business.
As soon as this news came out, there was a heated discussion on the Internet that day, and melon-eating netizens came to watch the spicy (si) review (bi).
"Xiaomi has its own cluster advantages in smart hardware. If it can be integrated with smart cars, the full-scenario intelligence brought to users will have unlimited room for imagination."
"In electronic products, Xiaomi entered the market as a disruptor and indeed set off a wave. Although even if it is not Xiaomi, there may be disruptors like Xiaomi, but it is indeed Xiaomi who introduced us to mobile phone electronic products.
There are more possibilities, and it is not an exaggeration to say that Xiaomi is a pioneer."
"It makes money, it's not shabby, I'm talking about the navy... [dog head saves life]"
“We support all domestically produced products!”
"I hope Xiaomi cars can be cheaper and more practical."
"Mr. Lei wants to slap you when you say this [facepalming]. Xiaomi is cheap. This impression makes Xiaomi repeatedly frustrated in her pursuit of high-end products. It's a bit like success and failure are both cost-effective and cost-effective."
"It seems that Xiaomi can't get rid of people's inherent impression of this brand. Buying Xiaomi products is just for the cost-effectiveness, but how can it afford the high-end market? It feels like Xiaomi has locked itself in
died."
"The spoiler? I would call him the backstabber."
"I don't like Xiaomi, but I don't hate it either. But to be honest, Mr. Lei announced that he will build a car at this time. He is a bit overwhelmed and has not caught up with the enthusiasm. The pattern of the new energy vehicle field has been formed, and Tianchi Technology has occupied 70% of the market.
With an industry market share of more than %, it has established its absolute leading position in the world and is almost unshakable."
"Indeed, there is Tesla abroad and Tianchi domestically. Xiaomi's entry into the game basically cannot disrupt the situation. It's not that I look down on Mr. Lei, but Tianchi's final boss is too powerful."
"The initial investment of 10 billion yuan and the investment of 10 billion US dollars in the next ten years are indeed astronomical figures, but there is no harm without comparison. At the previous press conference of Tianchi Technology, Mr. Zheng revealed the new model of 'Yunchi'
The research and development investment has exceeded 50 billion yuan, and when compared with it, I instantly feel that Xiaomi’s money is tight.”
"Tianchi technology has entered the top supercar club. The first-generation Tianchi supercar is a stepping stone to enter the world-class high-end brand and has been a great success. At present, the first-generation Tianchi supercar, which sells for more than 200 million yuan, is on display today.
It was sold out as soon as it came out.”
"Rebus: Damn it, why is it so easy for others to hit the high end?"
"I think what really makes colleagues feel powerless and even desperate about Tianchi supercar is that Tianchi's strong technical foundation is really forcibly supported by the first brother. Maybe it's a good thing that friends and businessmen don't know about it, but they know it.
I have woken up from the dream. From this point of view, Mr. Lei has resolutely joined the new car-making force, and I have to give him a thumbs up for his courage!"
…
It has to be said that Rebus is one of the top celebrities in the technology industry. When Xiaomi announced the car-building project, it became popular on the same day and sparked heated discussions on the entire Internet.
Of course, sparking heated discussions will inevitably lead to controversy.
Many people on the Internet said that Xiaomi's announcement to join a new car-making force at this time has completely missed the window period for new energy vehicles. This view is also recognized by many people. On the same day, Rebus posted a denial on his personal social media account.
This statement about missing the car building window:
[Tesla entered the electric vehicle industry more than 10 years earlier than Xiaomi, and Tianchi Technology entered the electric vehicle industry 5 years earlier than Xiaomi. Some people think that Xiaomi has missed the time window to enter the electric vehicle industry. I disagree with this.
, the game has just begun, I think Xiaomi still has many opportunities.】
After posting this blog post, Rebus also interacted with netizens in the comment area. He revealed in the comment area that Xiaomi intelligent autonomous driving project invested 3 billion yuan in R&D expenses in the first phase at the beginning of the year, and the secret R&D team has exceeded 500 people.
, by the end of this year, the overall size of the team is expected to exceed 600 people.
…
Xiaomi officially announced the cross-border smart electric vehicle track, and the news was all over the Internet. Naturally, it also reached the ears of Zheng Hongrui, the head of Tianchi Technology, and the big boss behind the scenes, Lu Ming.
At this moment, Zheng Hongrui was on the phone with Lu Ming, discussing the news about Xiaomi joining the new car-making force.
"Regarding the news that Xiaomi has entered the new energy electric vehicle industry, Lei is always a man who dances in the wind and follows the wind. At this moment, the hot spot is in the field of smart electric vehicles. Smart electric vehicles have become the key to the automotive industry and consumer electronics.
Fusion products, if you don't do it, you will fall behind the times." Lu Ming sat with his back on the boss's chair, crossing his legs quite comfortably.
He was sitting at his desk, communicating with Zheng Hongrui on his landline phone, while staring at the computer on his desk. What was displayed on the screen was the news about Xiaomi's announcement to enter the smart electric vehicle industry.
Lu Ming looked at the news headlines displayed on the screen and added with a smile: "Xiaomi builds cars just to chase the trend. It should also be a decision made due to the helplessness of the times. I believe it is not just Xiaomi who will join the new car-making forces.
, there will soon be big names from all walks of life crossing over to enter this industry, and the pure electric vehicle industry will be very lively in the future."
Zheng Hongrui on the other end of the phone also smiled and said: "Xiaomi announced a project to join a new car-making force, and the whole Internet is flooding the screen. I have to catch up with Mr. Lei's popularity."
Hearing this, Lu Ming couldn't help but smile.
Regarding Xiaomi's entry, both Lu Ming and Zheng Hongrui were relatively calm. They had expected it and were not worried.
Moreover, various major manufacturers have been trying to poach Tianchi Technology, but unfortunately the core backbone can hardly be poached. Tianchi can provide treatment that those major manufacturers cannot provide, and Tianchi can even provide more if it can afford it.
If nothing else, let’s talk about Tianchi Technology’s acquisition of some startup companies. Generally speaking, the technology developed by an entrepreneurial team happens to be favored by Tianchi Technology. The starting price is based on the number of heads of the founder team. One
Tens of millions of yuan was spent to acquire their company, and team members directly gained their first wealth accumulation and achieved financial freedom, and they were also able to serve as senior executives under Tianchi Technology.
Looking at other major domestic companies, not only are they unable to provide entrepreneurial teams with the conditions to accumulate wealth, even if the merger and acquisition ends with the disbandment of team members, it is simply a dream to join as a senior executive.
