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Chapter fifty-three

"Not to mention anything else. If we successfully shoot it, then according to the time, it will be just in time for the major film festivals that gather in the summer."

"I'm not talking about the domestic situation. We all know the domestic situation."

"I'm referring to foreign film festivals. I believe that in more inclusive foreign film festivals, Director Cheng's works will definitely be favored by more film critics."

"My plan is this. Director Cheng will contact experts in the industry for external promotion and distribution."

"Overseas, I will hire foreign professional film and television public relations to promote and heat it up, and strive to achieve the best results in several major film festivals. At least one or two awards should be won."

"After receiving the award, we will immediately heat up public opinion in the country."

"If the domestic public and media pay attention to this and become interested in it, we can edit the domestic version of the film and publicize and promote it through the publicity company."

"Some unpopular stalls in movie theaters and late-night stalls will be the forefront of our testing."

"We'll find some niche art-based film trolls and add some heat to them."

"Then those literary and artistic young people, decadent angry youths, film critics with nostalgic feelings, and audiences who still have feelings for that era will go into the cinema and buy a ticket to watch our film."

"And that's when the real test of this film comes."

"I believe that with Director Cheng's directing skills and the content of this film, it will definitely resonate with a small number of people."

"At that time, as long as the film's reputation reaches a certain level, it will drive what we artistic filmmakers crave most... box office and traffic."

"Only then can the dream of us niche filmmakers be realized."

"Let more people love it, encourage more people to watch it, have more people understand this small category of movies, and let people in the circle... really value the achievements of our artistic films and

future."

"Let them know, ah, it turns out that you can make money by making art films and low-budget films."

"This will form a virtuous circle, which can attract more capital investment for outstanding directors like us who are committed to the development of artistic films."

"Do you think this is true? Is this our ultimate goal?"

What he said made a large circle of people stunned.

I don’t know who reacted first, bang! He dropped the cigarette in his hand to the ground.

"Fuck, what you said is too good. This scene is so beautiful that it doesn't even look like the human world!"

"I said, you are only in your early twenties, right? How come you are more rational than us in terms of principles?"

"Did you really do research when you invested in this movie? Aren't you just a rich second generation who just wants to be the protagonist for fun and go out and brag!?"

I am wronged!

The corners of Mai Fan's mouth twitched twice.

Does he dare to tell this group of people the real reason for his investment?

Can he say that "Spring Romance" directed by Cheng Feng will be completed five years later?

At that time, director Cheng Feng had already directed two commercial blockbusters, which had achieved extremely high box office, and had established a firm foothold in the director circle. Only then did he film "Spring Beauty".

At that time, "Spring Blossom" was sent abroad to participate in major film festivals, just as Mai Fan had imagined.

It's a pity that in the film festival five years later, there will be too many excellent foreign works participating.

As a result... "Spring Day", which was nominated for at least one or two foreign excellent film awards in previous years, in the end... just missed out on major awards.

At that time, director Cheng Feng said regretfully in an interview: "This film was made at the wrong time. If I could have made it a few years earlier...that is, when I was most short of money, I could have made it."

"The film "Spring Day" won not only won the Grand Slam in the four major film festivals, but it also won at least two of the four major film festivals."

"And now...life is like this, it is always full of unknowns..."

Director Cheng's words are not bragging. This film has also been fully reflected in the subsequent testing of the film's commercial value.

On the first day that "Spring Day" was released, due to the limitations of the film's audience and classification, it only received unpopular treatment from a few theaters, less than a thousand screens, and a screening rate of less than 5%.

On the first day of its release, other than invited professional film critics, the film did not receive much publicity.

But even so, the box office of "Spring Day" showed an upward trend on that day.

In the end, the movie, which was shot by director Cheng Feng with only 5 million yuan of his own money, actually achieved a super high box office of 40 million+.

In one fell swoop, it broke the box office record of this type of film and became a legend and milestone among niche films.

Because special cases are always easy to remember, when Mai Fan was imagining the plan, he immediately thought of director Cheng Feng from this period.

Mai Fan also knows that certain historical events will have different results depending on the executors.

But based on his understanding of director Cheng Feng's guidance, even if the male protagonist of this movie was replaced by another person, he would definitely be a hit.

It was precisely because Mai Fan knew this that he found director Cheng Feng.

But the group of people squatting opposite him, including Director Cheng Feng, didn't know how cunning Mai Fan was.

At this time, they were extremely moved. They felt less like taking advantage of Mai Fan and felt more like a confidant.

This will be very beneficial to Maifan's future development.



After everyone finished chatting about the business and the scene management dismissed the case of starting the machine and burning incense, the entire crew set up the machine in the first scene.

The assistant director of the film, who is also Cheng Feng's buddy, came over and gave guidance while watching Mai Fan put on his makeup.

"Have you memorized the script? Have you done any character biographies? Once you are on set, you must listen to the director's instructions."

"I heard that you are a graduate of Beijing North Film Academy this time, and you are from a major. Don't embarrass the major."

"But the question comes back. Don't we all say that Nortel produces stars and CCTV produces actors?"

"Why don't you dream of becoming a big star? Why did you break into our art film industry?"

Mai Fan raised his face and let the makeup artist do his makeup, but he couldn't help but touch his chin with his hand, and smiled bitterly: "It's just my face."

"Do you think it fits the aesthetics of today's little girls?"


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