Wahaha's profit sharing activity has been going on for several days, and all the dealers are beaming with joy.
Wahaha's products were originally very popular, and with such a large profit-sharing activity, these dealers recommended it desperately. In less than a week, sales increased by 40%, and the market share increased linearly!
The 30 million funds prepared at the beginning have only been burned less than one-tenth.
According to the current progress, maybe even before the end of 30 million, Morning Food will perish due to Wahaha's rapid growth.
For a time, the entire Wahaha was filled with a jubilant atmosphere, just like the Chinese New Year, because everyone knew that if there were no unexpected events, not only would its rival Morning Foods go bankrupt, but Wahaha's overall market value would also increase a lot.
Last year, the market valued Wahaha at less than RMB 300 million. This year it is likely to reach RMB 1.5 billion. In just one year, a five-fold increase will make Wahaha the fastest-growing large-scale enterprise in the country.
Food companies.
Even Jianlibao can’t compare!
Many reporters even came to Wahaha's headquarters to interview Mr. Zong.
At this time, President Zong was walking out of the headquarters, and reporters squatting at the door immediately surrounded him.
"Mr. Zong, may I ask why your company offers so many discounts to consumers? Is it to compete with Morning Food?"
Upon hearing this, Mr. Zong replied with a smile: "I think you have misunderstood. Wahaha is a big company. Although Qingchen Food has risen very quickly, it is not the same size as us. Our goal at Wahaha is ambitious.
, our opponents will only be stronger than us!"
"Qingchen Food has recently launched a series of promotions, which are quite powerful. What do you think of this?
Do you think the other party’s behavior will endanger Wahaha’s market?”
"Hahahaha! You, a little reporter, are really funny."
Mr. Zong said with a smile, "I have made it very clear just now. Morning Food is not qualified to be our opponent at all. I don't care or care whether their discounts are strong or not."
"Mr. Zong, can you answer the question directly?"
"Well, since you asked, I will answer you seriously: early morning food promotions will not have any impact on our sales!"
…
Wahaha is full of fighting spirit. As for morning food, more people are actually not optimistic about it. Although its marketing methods and products are very competitive, for consumers, especially for the mainland market with a sluggish economy,
The most important thing is the price issue.
When the well-funded Wahaha throws out a lot of discounts, if Morning Food does not have the financial resources to keep up, all the previous efforts will disappear in an instant.
After all, no matter how good marketing and food positioning are, they can only be the icing on the cake and cannot provide help in times of need.
Although the marketing plan of Qingchen Food has been released, and it seems to be very powerful, the business community is more questioning how long Qingchen Food can persist in the face of this plan.
In the face of market doubts, the first batch of drinks with winning lids entered the market and were spread in proportion to the city's canteens, supply and marketing cooperatives and some small street shops.
Slowly, some people walked to the store, and the advertisement in front of the door about early morning food and drink prizes attracted them.
"Is there a prize for this thing?"
"As long as you win the lottery, you can exchange it for a bottle for 30 cents! And as long as it's a drink from the brand of Morning Food, you can exchange it for whatever you want."
"You mean, even if I spend 30 cents to buy this mineral water, if I win the lottery, I can use the 30 cents to exchange for the two yuan of melatonin?"
"Yes, that's it! Want a bottle?
The recent discounts are huge!
A few minutes later, a group of people were holding melatonin in their hands, with smiles on their faces.
They only spent one yuan and received two bottles of melatonin and a bottle of mineral water without a cap.
According to the market price, melatonin was two yuan. In 1989, this price was definitely a high-end drink. Even Jianlibao in a tin can was only 2.5 yuan.
Adding that melatonin is a milk drink, people's impression of it becomes even better.
So when these people discovered that thirty cents could be exchanged for a bottle of drink that they usually wouldn't even dare to look at, their faces burst into laughter.
This scene is happening all over the country, especially in the south. The winning rate is so high that you are almost guaranteed to win every time you buy!
Many people try to spend 30 cents to buy a bottle of mineral water, and then exchange the 30 cents and the winning cap for a bottle of melatonin, and they still feel that they have made a lot of money.
Since Melatonin is packed in a tinfoil box, the lottery mark is in the pocket containing the small card, and it will not affect the storage of the drink even after it is torn off.
This scene gradually spread to vast rural areas.
At a banquet, before serving the dishes, the host took out a pile of bulk melatonin and handed it to the guests at the table with a smile.
"Oh, Old Yangtou, you have become so prosperous recently. Is this melatonin worth two yuan a bottle?"
"I heard that this stuff is good for children's brains. I just bought a bottle of brain supplement for my daughter a week ago, and you're going to use it to hold a banquet?"
"You can't see this at ordinary times! Old Yangtou, when did you become rich and you didn't help your brothers?"
"Two yuan a bottle, how much does it cost?
This old Yangtou is usually very quiet!"
"How generous I am to treat you with such good things. It's much better than the one at my house! Come on, Lao Yangtou, I'll help you distribute it!"
Lao Yangtou was distributing drinks while enjoying the praises of the guests. The smile on his face flowed from the bottom of his heart, and he responded with a smile: "It's just a drink, as long as you can drink it."
In fact, only he himself knows that among his pile of melatonin, only five bottles were purchased at the original price, and the rest were obtained by winning Sanmao Lexiang and redeeming them with thirty cents.
Looking at a lot of Melatonin originally priced at two yuan, in fact, on average, the price of each bottle is less than 40 cents, which is cheaper than the sodas sold at roadside stalls on the street!
It was this cheap drink that raised his banquet to a whole new level, and he earned enough face!
A similar situation occurred in the canteen near the school.
A group of children held the mineral water in their hands, fearing the bottle cap, and noisily wanted to exchange it for melatonin.
For them, it doesn’t matter whether Melatonin replenishes the brain or not. What they care about is the card that comes with Melatonin!
A child tore open the small pocket of the bottle, took out a very beautiful Sun Wukong card from it, and immediately shouted excitedly: "I drew the Sun Wukong! I drew the Sun Wukong!"
"Tch, isn't it Sun Wukong? I got Tang Sanzang! Look! I am your master!"