The sudden suspension of preferential activities had a great impact on Wahaha's reputation, but the centipede is still alive. With strong public relations, Wahaha has stabilized the situation for the time being and has not continued to ferment.
Anyone with a discerning eye can tell that this fake bottle cap incident is caused by Morning Food, but everyone also knows that there is currently no evidence to accuse Morning Food.
Wahaha could only break its teeth and swallow it.
However, for Wahaha, the market situation continues to get worse. Although their discounts are greater than those of Qingchen Food, their sales are constantly overtaken by Qingchen Food, and there is no sign of a comeback.
The whole Wahaha was anxious, and Mr. Zong had no choice but to change the 20-cent Lexiang to 10-cent Lexiang, and the overall winning rate nationwide increased by 10%.
After a series of money burns, Wahaha's decline was barely stopped, with daily sales basically remaining at 5% lower than Morning Food.
However, the rate of burning money every day far exceeded their expectations.
In the conference room, Mr. Zong's face turned a little green.
"Mr. Zong, we only have 13 million left in our account now. At this rate of burning money, it will all be used up in two months at most! This is even if we are in arrears with wages. Now the factory workers
There are already opinions, and work efficiency has obviously dropped a lot."
The financial manager sighed and said.
Mr. Zong felt a chill in his back. He really didn't expect that he would be forced into a corner by a junior like Ye Chen.
"Let's talk to the bank. Mortgage a few factories in exchange for a loan of 20 million, and settle the employees' wages first."
Mr. Zong sighed and said, then lay back on the chair, looking a little tired.
He knew very well that the morning food now tasted too big to be poured.
Even if the next morning food reduces its activity and expands profits, it can still live very well with its own popularity.
Before the war started, he vowed to acquire the other party, but now it turned into a joke.
The only thing Mr. Zong feels lucky now is that Morning Food no longer has the funds to continue its activities.
If Morning Food has another 20 million in its hands at this time, the status of Wahaha and Morning Food will return to that of two months ago. The only difference is that the status of the two has been reversed.
Thinking of this, Mr. Zong sighed a little. Even if he won this time, he would have won by relying on his accumulation in the first half of his life, and Ye Chen was just a twenty-three-year-old young man.
According to the law, Ye Chen was not eligible to get married until last year.
However, he was beaten so hard that he could not find his way!
"It's a disgrace to win even if you win!"
Mr. Zong said to himself.
The atmosphere here is much better in the early morning when it comes to food.
"Mr. Ye, the discounts offered by Wahaha are much greater than ours. According to our market research, their winning rate is about 10% higher than ours. Moreover, we exchange drinks for 30 cents, while theirs is 10 cents.
Intuitively, the discount will be much higher than ours."
"I can implement a cascade winning system. For example, among all the winning bottle caps, the winning rate of 10 cents of Lexiang is 10%, the winning rate of 20 cents of Lexiang is 30%, and the winning rate of 30 cents of Lexiang is 6%.
ten."
Ye Chen said.
"Mr. Ye, I don't think we need to be like this. Wahaha's reputation is really bad now. Even though the discounts are greater than ours, the sales volume is still not as good as ours. Now we only have less than 10 million left in our books."
Already."
Xu Hong said worriedly.
"The memory of the masses is short. Now everyone still has some resentment towards Wahaha, but soon this resentment will be suppressed by the other party's preferential treatment. A business war is ultimately a money-splitting war!"
Ye Chen smoked a cigarette and said.
"But Mr. Ye, our funds are really not enough. Wahaha has started to mortgage the factory. It is said that there will be another 20 million in funds. The 10 million in our hands is really the last one.
It’s tens of millions, and that’s even if we are in arrears with project payments.”
Li Quanlin said with some embarrassment.
"Yes, Mr. Ye, if we don't have capital investment in the future, I'm afraid we won't be able to hold on to this market share."
Xu Hong also said.
"I will find a way to deal with money matters, you just have to do it."
Ye Chen sighed and said.
He knew very well that at this time, Qingchen Food was completely established in the market. As long as he didn't make any big mistakes and continued to invest money in it, he could keep beating Wahaha.
But the problem is to keep investing money!
Ye Chen believes that he has not made any mistakes since Qingchen Food was founded, and even made many strange moves, bringing the company to where it is today in less than half a year.
At this time, Qingchen Food will continue to make profits even if its discounts are reduced, but its sales volume may lag behind Wahaha.
In the eyes of the entire company and outsiders, Qingchen Food just needs to be stable now. In the next three to five years, it will inevitably become a major overlord of Chinese food companies.
However, Ye Chen couldn't wait so long. He had to speed up the pace of burning money and seize more markets before this winter, thereby raising the valuation of Qingchen Food and obtaining high-level financing.
So now we must invest more funds to increase our market share.
If he could still have 30 million more funds in hand, Ye Chen would be confident enough to make his market share twice that of Wahaha!
But the question is, where does the money come from?
"Sad!"
Ye Chen said helplessly.
The next day, Ye Chen came to Xu Hong and asked: "Do you know any wine parties recently?
It doesn’t matter whether you’re from this city or from other cities.”
"A lot, but it's not an important situation. But I heard that a manager from an investment company came from Hong Kong. He is now in the provincial capital. It is said that he wants to invest in some mainland companies."
"what's your name?"
"Ouyang Capital."
"Ouyang Capital?"
Ye Chen was stunned for a moment. In the 1990s, Hong Kong was in short supply of wealthy investment companies, and Ouyang Capital was one of the larger ones.
Since he came here to find investment targets, Qingchen Food happened to be short of money at this time, so Ye Chen naturally wouldn't let it go: "Buy a plane ticket and let's go to the provincial capital!"
"What are you going to do?"
"Borrow money!"
"But Mr. Ye, this kind of game usually requires tickets. If we go there like this, they probably won't let us in!"
"Isn't this simple?
Can't you just call Minister Xie and ask for a ticket?"
"Minister Xie?
Who is it?"
“Do you still remember the private entrepreneur exchange meeting we attended in the provincial capital last time?
It was the Vice Minister of Commerce who came to me and asked me to invest in the electronics industry."