The sales of Augustus soared, and the impact on the entire Walkman industry can be said to be devastating.
Brilliance Electronics, which was half-dead half a month ago, is now like a god of war, holding the sharp sword of Augst in its hand, and it has instantly knocked other companies into confusion.
At almost the same time, all major domestic electronics companies held special meetings because of this incident, not just the companies that make Walkmans, but all companies involved in electronics.
After discussion, everyone agreed that this was all a game, from Pan Meichen at the beginning, to autographs, to the wrong number of posters issued at the end, it was all a game.
The person who controls this situation is naturally the famous Ye Chen.
The impact of this incident was so huge that a detailed document was placed in the office of the chairman of Lenovo Group.
"What are you doing? So many companies have failed to suppress Brilliance Electronics?
What do their brains do for food?”
Liu Chuanzhi took a sip of the fine Longjing and said expressionlessly.
"Mr. Liu, Brilliance Electronics' marketing methods are indeed very good. If you don't follow common sense, you can still get unexpected results. Do you think we should spend a lot of money to recruit their marketing department?"
"Mr. Liu's face turned pale and he said coldly, "This matter was obviously handled by Ye Chen himself. What's the use of poaching their marketing department?"
"But..." the manager hesitated and said, "Since Ye Chen did these major things himself, why is he constantly poaching people?
It’s understandable to poach an engineer like Xu Zhiyuan, but what’s the purpose of poaching Mr. Liu?”
Liu Chuanzhi did not answer, but looked out the window, then at his glass of dark green Longjing, then put the documents on the table, sighed and said.
"Because he has realized that a blowout era in the electronics industry is coming. It is impossible for such an ambitious person to be satisfied with the Walkman. Large-scale high-tech electronic products are his destination.
If the Walkman succeeds, he will not hesitate to switch to other products. As the company gets bigger, the more talents it has, the better."
"This...Mr. Liu, do you mean that he is our potential competitor?"
"Being a competitor is a given, but not being a strong competitor is not enough. These days, having brains is not enough. The foundation is too weak to stand firm!"
After saying that, Liu Chuanzhi turned and walked towards the door without speaking.
While domestic electronics are on the sidelines, Sony and Aihua, two companies from the Japanese island countries, have also begun to discuss this matter.
Of course, all discussions are just private discussions. So far, no Chinese brand has caught their eye.
If it weren't for the tariff issue, all low-end and mid-range products would be dominated by their Japanese brands.
…
For several days, Augustu's goods were continuously sent to all parts of the country, the number of sales points in the north and south continued to increase, and the chassis expanded at a speed visible to the naked eye.
Some small Walkman players that were originally thinking of blocking and suppressing them have now been coming to us, hoping to be acquired by Brilliance Electronics.
If you are acquired, you can get some money at least. If you are forced to go bankrupt, you will be in debt, and you will never be able to repay it in your life.
Ye Chen is also willing to acquire it, because now even if Brilliance Electronics is at full strength, it cannot meet the sales volume.
Acquiring these small factories can not only share the production pressure of the headquarters, but also reduce some transportation costs to maximize profits.
Here at the Brilliance Electronics headquarters, the entire factory from top to bottom is as happy as the Chinese New Year.
"Mr. Ye, we shipped a total of 10,000 units yesterday, most of which were sold to other provinces and cities, and the Yangtze River Delta and North China are still urging shipments."
Liu Xiao said with a smile.
“What’s going on with the small factories we acquired?
When can the production line be renovated?”
Ye Chen asked calmly.
"This will happen very quickly. It will only take a week or two. So far, we have negotiated with four factories, and there are several small factories that have expressed their willingness to cooperate..."
"I don't want the ones at the back."
Ye Chen waved his hand and said, "I looked at the first four, and they are all not big or small, and the locations are suitable. They can supplement the output of our main factory. No more factories are needed."
“But our sales are still rising, right?
I don’t think the main factory plus four small factories is enough.”
"Our sales are basically at this level. Yesterday it was 10,000 units. In the past two days, it has risen to 15,000 units at most. But once the heat of this period is over, it will be very long for our sales to remain at 8,000 units.
Not bad.”
"Then what should we do next?"
"Now that the reputation has been established, the next thing to look at is the strength of the product."
Ye Chen stood up and continued.
"Yes, daily sales of 8,000 units is already the ceiling for domestic sales. If you want to increase sales, you can only steal from Japanese brands."
Liu Xiao said and couldn't help but sigh.
He knew very well that it was simply impossible to snatch meat from the Japanese Japanese.
Let’s not talk about the deeply rooted reliability of the Toyo brand. In terms of product strength alone, they cannot match it.
In other words, when Chinese companies make Walkmans, they can only do what Brilliance Electronics does.
Just as Liu Xiao was sighing, Ye Chen turned around and said, "It's a given to grab the meat and eat it. Not only do you have to grab it, but you also have to grab it so that he doesn't have any meat to eat. Do you understand?"
"Mr. Ye, don't be ridiculous. The difference between our products and theirs is really visible to the naked eye. The sound quality of our Walkman really can't match theirs."
"Sound quality?
You have a very pedantic mind and your sound quality is not comparable, so why can’t we overtake others in other areas?
Otherwise, do you think that the amount of money I invest in the R&D department every year is just for viewing?"
"Forget it, you are not a technical person. You don't understand even if you tell me. Just take care of the market. I will discuss technical matters with Xu Zhiyuan."
Ye Chen waved his hand and said.
Liu Xiao was speechless when he heard this, and muttered: "It sounds like you are just a technical person."
At night, Ye Chen quietly returned home, because it was already one o'clock in the morning, and Liu Lingya and Jing Jing were usually asleep at this time.
Katz…
The door opened, and the TV and the sound of Jingjing laughing came from the room.
Ye Chen was a little shocked: "Hey, you're not asleep yet?
It’s so late, Jingjing doesn’t plan to go up tomorrow?”
"Dad, what's wrong with you? Am I not on summer vacation?"
Jingjing asked with some dissatisfaction, holding the snacks produced by Morning Food in her hand.
Ye Chen suddenly slapped his forehead. He was really busy during this period. He came home either at midnight or early in the morning every day. He basically didn't care about the two of them. His daughter was on summer vacation, and he didn't even know it!