In the next few days, Brilliance Group continued to place advertisements in newspapers and on the streets to build momentum for the upcoming technology conference.
It's just that the public opinion environment is getting worse and worse for them. After all, many people really believe Sony and say that Brilliance Electronics was a sneak attack.
For several days in a row, not only did the sales of the fifth generation of Augstu be very poor, but some people even came into some specialty stores and insulted the clerks.
For a time, the two words plagiarism hung over Brilliance Electronics.
Sony was extremely happy when they found out, and even mentioned it during a regular meeting.
"Mr. Tanaka is indeed one of our elites in the East. Just one small word of plagiarism brought down Brilliance Electronics!"
"That's right, we haven't made any efforts here yet, we just spread rumors, and these Chinese people really believe it themselves!"
"As expected of an inferior nation, they do things without thinking. We can't produce any evidence here, yet they still believe it!"
"Not only do they believe it, but they also help outsiders deal with companies in their own country. In my opinion, this is hopeless!"
"Hahahaha! It's a pity that they are poor. Otherwise, with this kind of intelligence, it would be too easy for us to make money from them. It's a pity that they are too poor and can't make much money."
“We haven’t even started cutting prices yet, but the so-called fifth generation of Augstu’s sales have already been bleak. What’s the use of trying to advertise on CCTV prime time?
Just give me money!"
Tanaka Jiro, who was always cautious, did not refute when he heard these words, he just sat in his seat and smiled.
"The benefits of CCTV's prime time program are still very high. After all, this program is the government's official channel, and the people's recognition will not be low."
Sun Tong, who had been doing nothing for a long time, couldn't help but say.
"Indeed, the recognition is indeed very high."
Tanaka Jiro nodded and continued, "But it's of no use at all."
"Why?"
Sun Tong asked unconvinced.
"No matter what kind of TV program you are on, if you want others to see it, it must at least be based on the condition that the other party has a TV, right?"
"If the other party doesn't have a TV and can't see your ad at all, then what's the use of your ad no matter how subtle it is, whether it's played in the local area or not?"
"I suggest you investigate the number of TV sets per capita in China. If I remember correctly, it's less than one for a thousand people, right?"
“In this case, how many people do you think will see their ad?
How many of these people recognize the Augstu brand?”
"So after calculating various data, the effect of this so-called prime time of CCTV is only minimal."
After saying that, the people below applauded one after another, agreeing with Tanaka Jiro's opinion, and at the same time, the eyes looking at Sun Tong were full of contempt.
Tanaka Jiro was very proud when he saw this. He looked at Sun Tong and said meaningfully: "Mr. Sun, the company asked you to be the marketing director because it trusts your ability. I hope you won't always make mistakes on these common issues.
.”
"Yes, Mr. Tanaka."
Sun Tong nodded, but secretly cursed in his heart: "Idiot!"
"If everyone has nothing to say, then get off work! As for the matter of Brilliance Electronics, don't mention it again in future meetings."
"A small Chinese company has attracted enough of our attention. It's over here. It would be rude to continue."
"If nothing unexpected happens, we will receive news of the bankruptcy of Brilliance Electronics within three months."
"The meeting is dismissed!"
Everyone left with smiles on their faces, including Sun Tong.
It's just that his smile is different from others. Others smile proudly, but he smiles mockingly.
Because what Tanaka Jiro said just now is simply ridiculous.
The number of TV sets per capita in China is indeed very low now, but that doesn’t mean that there are fewer people watching it!
You know, in many rural areas, there may be only one TV set in the whole village, but people in the whole village will come to watch it together in the evening.
Moreover, CCTV prime-time advertisements are not only played on TVs, but also on radios!
Therefore, the per capita number of TV sets does not determine the results of CCTV’s prime-time propaganda. The reason why Tanaka Jiro feels this way is because he does not understand the public sentiment in China at this time, so he misjudged it.
And it is a very serious misjudgment!
These people don't know what CCTV's prime time means to many Chinese people.
It means trust, extremely high visibility and extremely fast spreading speed.
The so-called marketing manager of Sony China should have the responsibility to remind the other party, but after what happened last time, he has long lost interest.
This time I mentioned it symbolically, but the other party didn't pay attention. If there is any problem in the future, it will not be my responsibility.
Anyway, wages will be paid in two or three days. After receiving this month’s wages, the money on hand will be enough to treat my mother’s illness.
When the time comes, it doesn't matter whether the other party wants to fire me or whatever.
He had completely thought it through, why did he work so hard for the Japanese?
He came up with ideas and was scolded at the same time, screw you, do whatever you want, it’s not his company, and it has nothing to do with him whether you lose or win!
Thinking about this, Sun Tong walked leisurely to his office, delaying it for as long as a second.
As October comes to an end, early November has arrived as expected.
The advertising department of Brilliance Electronics also produced a one-minute advertisement. Ye Chen took a look at it and was not very satisfied, but he did not object. Anyway, these are not the highlight. The highlight is the technology conference in the next fourteen minutes.
Beijing, CCTV building, recording site.
"Mr. Ye, are you sure you want to live broadcast?
If something goes wrong on site, we have the right to suspend it at any time."
Tan Xisong asked worriedly.
Since she started working in the industry, she has shot countless commercials, large and small, but she has never seen this method before.
One minute of advertising and fourteen minutes of technology conference, but this technology conference was still conducted in the form of live broadcast.
"Yes, it's live broadcast, no recording required."
Ye Chen said straightforwardly.
"So are you ready with your lines?
I need to check if there are any words that cannot appear, so as not to cause unnecessary trouble."
Tan Xisong said.
"Line?
I don’t have any lines. It’s a live broadcast. I’m giving an impromptu speech. I can say whatever comes to my mind. Don’t worry, I’m in business, not politics. I won’t say a word that has nothing to do with business.”
"Compared with this, I think you should worry more about whether your projector is malfunctioning. I have saved all the videos to you."
Tan Xisong smiled after hearing this: "Don't worry, Mr. Ye, the equipment we have here is the best in the country. There is no chance of any problems, otherwise we wouldn't dare to charge so much money."
"As the saying goes, if you don't have diamonds, you wouldn't dare to do porcelain work!"