In the Liu's Beverage Factory, Liu Yang was drinking tea and thinking about his future food factory. Suddenly, Manager Liu knocked on the door and came in, saying: "Mr. Liu, over there for the early morning drinks..."
"B?
It can’t be so fast!”
"No, their drinks have very high sales!"
A few minutes later, Liu Yang put down the estimated nutrition front-line sales data and the morning newspaper in his hand, his face darkened, and an ominous premonition lingered in his mind.
Only then did he realize that the word "Nutrition First Line" in the newspapers three days ago meant this. The explosion of suspense undoubtedly made the reputation of "Nutrition First Line" instantly familiar in Los Angeles, and sales naturally increased.
This marketing method, I have to say, is high, really high!
The most important thing is that the idea of milk and juice is really good, the positioning is precise, and the advertising words are catchy, concise and eye-catching!
From creativity to marketing, this product is nothing short of amazing. This is obviously something that can only be accomplished by a top team!
Thinking of this, Liu Yang was still a little jealous. Ye Chen was really lucky. He actually got such a top team.
"Mr. Liu, there are obviously a lot fewer dealers coming to us today to buy goods. Although we specialize in soda and juice, we have still been greatly affected."
Manager Liu said.
"The product positioning is different. Once this storm passes, everything will naturally return to calm, and the impact on us will not be great."
"Now, go and sneak a peek at the marketing and R&D team of Morning Beverage to see if it's possible to recruit them."
When Manager Liu heard this, he suddenly felt a little embarrassed and said: "Mr. Liu, according to what my cousin said, the packaging, advertising words, and marketing methods of this product were all completed by Ye Chen. Other departments basically did not interfere. The only
The one who did the work was probably the R&D department."
"What?"
Liu Yang was shocked now. He really couldn't believe that such top-notch and perfect marketing was actually completed by Ye Chen alone!
Why didn't you see that this piece of trash had such incredible abilities before?
He even wondered if Ye Chen had been transferred by someone!
Suddenly, Liu Yang felt a deep sense of frustration. He vaguely remembered that when he started the business, he begged his father and grandma to let dealers come to buy goods, so that he could ensure that his income and expenses were basically equal.
If it weren’t for Liu Lingya’s mother, Liu’s drinks would have been gone!
Ye Chen became famous in just three or four days, which the arrogant Liu Yang couldn't accept at all!
"Immediately give a 10% profit to the dealers, so that they must ensure that our Liu's beverages are placed at the front of the container. If the dealer only sells Liu's beverages and not morning drinks, we will give a 20% profit!
"
"In addition, we will try our best to recruit the R&D team of the morning beverage to me, even if the price is twice as high as the market price!"
"I see that Ye Chen has lost his top R&D team. How can he compete with me just by relying on a nutrition front line? Also, use funds to give the marketing department, they advertise, and we should learn from it!"
"Yes, Mr. Liu, I'll do it now!"
Manager Liu said and backed out.
…
As for early morning drinks, Ye Chen did not go home after get off work. Instead, he asked the people in the R&D department to start developing soda and juice. As a result, Liu Lingya suddenly called and said that Jingjing was crying and making trouble at home. So I can only go home first.
As a result, as soon as I entered the house, I saw Jingjing sitting on the sofa, with a bruise on her face, crying non-stop.
Ye Chen immediately became angry, "Who the hell did this?"
Liu Lingya said complainingly: "She quarreled with her classmates, and they got into a fight. She was comparing herself to her father. Others said her father had a car, and so did you. People said her father was tall and handsome.
, she said you were too, and then she said... Oh, you ask yourself!"
Ye Chen heard this and muttered: "Tall and handsome, that's right!"
Then he walked over, comforted himself Jingjing, and asked: "Come on, good daughter, tell daddy what you said in the end. Don't worry, daddy will definitely give you this bad breath!"
When Jingjing heard this, she immediately stopped crying and asked softly: "Really?"
"Um!"
"He said his dad can eat poop, and I said you can too!"
Ye Chen's expression suddenly changed, and he slowly let go of Jingjing's hand, "It's gentle, it's a gentle beating. Your classmate is quite kind."
Liu Lingya was laughing beside her.
Then Ye Chen looked at Jingjing's bruises and found that the problem was not serious. After a few words of advice not to talk to his classmates, he went to eat with peace of mind.
When children fight, Ye Chen doesn't like to take care of them as long as it's not a big problem. Anyway, if the children fight today, they will work together to beat others tomorrow. He prefers to let the children learn to solve problems on their own.
What's more, this is also the fault of two people. What he doesn't like the most is that some parents see their children fighting and keep causing trouble for the school and the students. As for who is right and who is wrong, they don't care. This will only aggravate the children.
contradiction between.
Some teachers also like to get along with each other. What started out as a trivial matter ended up causing the two children to become lifelong enemies.
After eating, Ye Chen went to bed early. He has to accept a reporter's interview about his factory tomorrow!
Early the next morning, Ye Chen arrived at the factory early, and reporters were already waiting at the door.
These reporters were not invited by Ye Chen. It's just that yesterday's explosion of nutrition frontline in the beverage industry in Los Angeles attracted the attention of many newspapers. Naturally, some people wanted to interview him.
Several reporters, carrying cameras and other equipment, looked at Ye Chen expectantly. Everyone was surprised that the boss of the morning drinks was so young!
This was not the first time Ye Chen accepted this. He naturally led reporters around his factory and introduced
"Our factory is currently a national first-class beverage factory. We used to produce overseas, so you may not have heard of it. This time we come back to give back to the motherland and hometown. Making money is secondary. The purpose is to provide
Compatriots provide better quality products!”
"At the same time, our factory adopts the highest hygienic standards of the European Union. Our products have passed strict quality inspections and are approved for sale in markets in many countries, including the United States. People around the world have expressed high recognition of our world-class quality control level.
In terms of sales, we have successfully achieved zero complaints!”
"As for the nutritional front line of our new products, we use high-end biotechnology, especially adding probiotics such as Streptococcus thermophilus and Lactobacillus bulgaricus to change large molecule proteins into small molecule proteins, which are easier to be absorbed by the body..."
Xu Hong on the side was floating. He felt that he and Ye Chen were not working in the same factory at all.
When did the product that Ye Chen tasted while squatting on the ground four days ago have obtained the 'highest hygiene standards in Europe' and been 'sold in many countries'?
‘Highly recognized by people around the world’?
This is simply false sales!
And the ingredients in the product, aren't they just milk juice with a little thickening agent?
It's so lofty.
Li Quanlin in the back was obviously much calmer. He couldn't understand what Ye Chen was saying, but he was used to it.
Ye Chen just led the reporter all the way and boasted. The dilapidated factory building did not affect his bragging at all. What he said was not related to reality, but it could only be said that it had nothing to do with it.