Liu Yang spent a whole day inspecting the factory and found nothing abnormal. He concluded that the problem should be in the factory process. When he asked Sun Fugui, he found out that Ye Chen had changed the drinks!
Liu Yang was so angry that he overturned the table. He originally thought that Ye Chen had no choice but to be beaten passively, but in the end, he was waiting for him here.
And this guy is even more ruthless than him, who is this?
Liu Yang slapped Sun Fugui several times and fired him. Then he contacted a lawyer and took Morning Drink to court.
Sun Fugui also had a bitter look on his face. He never imagined that Ye Chen, who claimed to be from the sales department of Wanguo Mall, was actually the boss of a competitor!
But when I think about the 10,000 yuan in benefits, being beaten and expelled, it doesn't seem like such a loss.
…
Over morning drinks, Ye Chen and Xu Hong were discussing the current situation in the office.
"Mr. Ye, what if Liu Yang sues us?"
Xu Hong said worriedly.
"Just sue! How can Sun Fugui be so foolish as to die with us?
Even if it is, at most it will cost you some money, and when the lawsuit is over, the Liu family will collapse."
Ye Chen said nonchalantly.
"By the way, Mr. Ye, about the photo, why don't you put it on the street together with the small advertisement?"
Xu Hong suddenly remembered this and said.
"Now this news is exciting enough. No matter how much we continue to add fuel to the fire, it will be like that. We have to wait until the fire is almost extinguished, and then we can add more to it!"
Ye Chen said with a smile.
The public's memory is very short. No matter how big something happens, even if it is a public relations rubbish that explodes, Xiao will be forgotten by people and become a first-line star again.
Therefore, whether the people's memory is profound does not depend on how powerful the information is, but how long the information can continue to add new things!
"Xu Hong, take the people who came out of the market department now, and take advantage of the opportunity that Liu is busy with to take care of themselves, and push the nutritional frontline to the market for me!"
"Forty percent of the profit, if necessary, 50%, even the money will be pushed back!"
"Tomorrow and the day after tomorrow, our new products Qingda Soda and Qingyuan Juice will also be shipped out of the factory one after another. These two drinks are used to squeeze Willow Soda and Willow Juice!"
"Once consumers' drinking habits are formed, it is difficult to change. These two days are our best time!"
"We must take advantage of this moment to break up Liu's base, otherwise we will be too late when he comes to his senses."
"Go quickly, the battle has begun, there is no way back for us!"
"Okay, Mr. Ye, I'll go now."
Xu Hong agreed and hurried out.
I don’t know why, but after listening to Ye Chen’s words, he felt a little excited. This excitement prompted him to lead Qingchen, a grassroots company, under the encirclement and suppression of large groups such as Uni-President and Master Kong in the next ten years.
Invincible.
After Xu Hong went out, Ye Chen called several newspapers and asked them to write a report tomorrow, titled: A certain beverage factory operates illegally, and the environmental sanitation is shocking!
As a result, when the phone call came, they all said that the front page headlines had been bought by someone. Ye Chen knew with his feet that it was Liu Yang's PR tomorrow.
However, Ye Chen was not surprised. This kind of thing didn't need a front page anyway, it could just be placed in a conspicuous place.
At the same time, I also gave them all the previously developed photos.
After doing this, Ye Chen went home from get off work with peace of mind.
He knew very well that the only thing to do next was to thrive during this period, and let Liu Yang do the rest!
The next day, Liu Yang stayed up all night and went to the factory staring at the dark circles. Yesterday, he brought a bunch of reporters to visit his factory to publicize the factory's health issues. They gave him money and begged for mercy.
, I hope they can help with the pen.
In this era, newspapers are authoritative. As long as they write well enough and in sufficient numbers, the issue of expired drinks will soon be covered up.
Thinking of this, Liu Yang went to the factory very early to read the newspaper his secretary had prepared for him.
He picked up the newspaper and saw that the front page was an article by the reporter boasting about the cleanliness of Liu's Beverage Factory. However, the huge headline below the front page also caught his eye: "Title: A certain beverage factory operates illegally and the environmental hygiene is shocking.
!”
There are also many pictures on it: a production line, several workers, the machine is covered with yellow liquid, the surrounding raw materials are visibly dirty, and the workers don’t even have basic gloves when working!
The most important thing is that although the words on the workers' overalls are blurry, it is vaguely identifiable as "Liu's Beverage Factory"!
The key is that I just let reporters visit my factory, and these false pictures appeared the next day!
Isn't this a slap in the face?
At this time, Manager Liu also rushed in and was about to report what happened in the newspaper, "Mr. Liu..."
"I already know."
Liu Yang pinched his forehead and said helplessly, "There is no one else except Ye Chen, this bastard!"
"Mr. Liu, I did some research on the way to the factory, and now everyone's reputation for our Liu's beverage is extremely low!"
Manager Liu said.
Liu Yang was now slumped in his chair, completely unsure of what to do next. He was truly at his wits' end.
The only thing he can do is to constantly publish rumors in newspapers, but this method cannot be said to be of any use, it can only be said that it is not very useful.
In the end, it will take time to smooth things over, and this time will not be short. Within at least half a month, Liu's beverage sales will be reduced by at least half!
Not only will the market that has been reduced by more than half be firmly occupied by morning drinks, but the cost will also increase dramatically!
This means that the first round between him and Ye Chen ended in a disastrous defeat!
He couldn't bear to lose to a loser whom he once looked down upon, but there was nothing he could do about it.
"Our shipments in cities have temporarily decreased, but there is still a huge market in the vast rural areas. They are not well-informed and most people are illiterate. They don't know these bad things."
"Send all the people from the marketing department to me to sell in rural canteens, supply and marketing cooperatives, etc., and give me a 50% discount. If necessary, I can even give you a discount! Now that the urban market has temporarily lost some, the rural market cannot
Lose it again!”
In the past, Liu Yang really looked down on rural areas with low consumption power, but now and in the early morning life-and-death situation, every inch of land must be fought for!
"It's Mr. Liu, I'll go and do it now."
Manager Liu said that he was about to go out, but was stopped by Liu Yang.
"Wait a minute, what's going on with the developers of morning drinks?"
"He has been poached by us. He reported to you a few days ago and is now in the R&D room."
"Oh, I remembered it."
Liu Yang patted his head and said, "You go ahead and push the goods, I'll go take a look!"
"It's Mr. Liu."
After Manager Liu left, Liu Yang quickly got up and walked towards the R&D room.