There are special stickers in the same language, taking the English version as an example. Judging from the photos posted by netizens, there are a total of three special stickers.
These three types of special signatures have one thing in common, they are a combination of Chinese and English, the speech is in English and the signature is in Chinese.
The difference is the speech.
"Congratulations, lucky guy" "You were chosen by me" "Nice to meet you".
These speeches are very simple, but it seems that Zhang Zhong is setting a standard, a standard that has the flavor of this collector's edition.
This means that even if someone comes to Zhang Zhong to sign a collector's edition book in the future, they can still distinguish it from the signed book in this lucky prize.
This distinction makes this signature special.
…
There are not enough books to sell, and the one that is not enough to sell is of course not the single volume of "Speaker for the Dead", because for this record, Xu Yang has been very well prepared, and there will basically be no shortage.
What doesn't sell enough is the collector's edition.
A total of two million sets of the collector's edition were prepared. This was decided in advance and has not been changed since.
These two million sets include more than 30 languages, with an average of only tens of thousands of sets per language.
Of course, each language cannot be equally divided. Large languages such as Chinese and English naturally have more divisions, and Korean languages naturally have less divisions.
And considering the sales volume, only 3,000 sets were distributed in the entire Neon Country.
For a country with a population of more than 100 million, 3,000 units is indeed too few.
The two big markets of China and the United States are divided into 800,000 units and 300,000 units respectively, taking away more than half of the share.
As a result, other countries will naturally receive even less.
In fact, Zhang Zhong's works are available in nearly a hundred languages, but some languages are too niche and it would be a loss to issue collector's editions, so they will not be considered this time.
You must know that this new book "Speaker for the Dead" is released simultaneously in more than 60 languages around the world. That is to say, among these more than 60 languages, nearly half of the languages can only buy the single book "Speaker for the Dead", and
You can't buy the Collector's Edition set.
Two million sets, Xu Yang thought at first, would be unsaleable. He also reserved a lot of the two million copies as a buffer.
But what I didn't expect was that all two million units were sold out within one day.
The first one sold out was the official website.
Most of the books are handed over to the channel dealers for processing, and only a small part is retained on the official website, probably only 200,000 sets.
These 200,000 sets were sold out within a few hours of going on sale that day, and were out of stock the rest of the time.
Then distributors from various places called one after another to request the book. In the end, distributors from almost every place called, asking for the collector's edition for no other reason.
Moreover, most channel dealers open their mouths wide, opening their mouths to hundreds of thousands of copies...
If you are simply doing business, the best way at this time is of course to immediately release the purchase link on the official website. Anyway, the official website does not require ready stock, so readers can just pay for it first, and then slowly print it out and send it to them.
Physical bookstores, considering that there is only a points activity today, can also open pre-sales, and you can also enjoy the activity as long as you pay.
This is the best solution.
But this was not just a business. Yang Fan knew that if he printed more copies, he could indeed make a lot of money, but it might affect Zhang Zhong's image.
After much deliberation, Yang Fan still called Zhang Zhong.
When Zhang Zhong received the call, he was playing games with Pengpeng.
Pengpeng has recently become obsessed with who is the undercover agent. Today her family happened to be here, so she invited them to play the game together.
Zhang Zhong had just drawn a "lemon" card, and he was the first to speak, but Xu Yang's call came just in time. He said to Pengpeng and the others, "I'll answer the phone, you guys speak first, and I'll listen."
"Hey, what's the matter, Xu Yang?" Zhang Zhong answered the phone and asked.
Xu Yang said: "Now various regions have reported that the collector's edition is out of stock. I just want to ask you if I need to continue printing. If so, how much should I print?"
Hearing Xu Yang say that the collector's edition was out of stock, Zhang Zhong was a little surprised and said, "Is it out of stock now? Two million sets were printed before, right?"
"Yes, just a little more." Xu Yang replied.
Zhang Zhong calculated in his mind that there were more than 40 books in one set, and more than two million sets were close to or even more than 80 million books.
In other words, today’s sales have reached at least 80 million copies.
This sales volume has far exceeded his expectations.
When he thought about it, it was already very difficult to sell one million sets out of two million sets today. After all, it cost more than two thousand yuan, and most people were rarely willing to pay this amount.
And this is only the price here in China, it is more expensive in Europe and the United States.
But now it seems that he still underestimated the market and the appeal of collector's editions and points activities to readers.
"Boss?" Xu Yang didn't hear Zhang Zhong's reply on the other end of the phone for a long time, so he tried to ask again.
Zhang Zhong recovered his thoughts and said, "Since it is a collector's edition, let's not print it again and leave everyone with suspense. In the end, these things are just fried rice, so it is better not to let readers waste money."
Xu Yang had long known that Zhang Zhong would make such a decision, so he was not surprised at all, "I know, boss. Besides, it seems that the goal I set before can be achieved."
Zhang Zhong smiled and said, "Yes, we have achieved it. I will pay you a bonus later."
Xu Yang had previously set a goal of 100 million, but now it seems that it must have been exceeded. After all, one collector's edition alone sold 80 million. "Speaker of the Dead", "Cat City" and other books combined can't sell 2,000.
Ten thousand?
Zhang Zhong didn't just say bonuses casually. Colleagues in the company have been working very hard recently. Today's sales are at least six to seven billion. It would be unreasonable not to give some bonuses.
After hanging up Xu Yang's call, Zhang Zhong returned to the game. Pengpeng and the others had already spoken just now, and Zhang Zhong and Xu Yang were both on the phone.
But judging from their speeches, what they got should be tangerines or oranges.
Zhang Zhong looked at the "lemon" he got and said with a smile, "My thing is sometimes round, sometimes it is petal-shaped, sometimes it is green, and sometimes it is yellow.
"
When Pengpeng heard what Zhang Zhong said, she nodded repeatedly. Her expression probably said: Well, my father's is the same as mine.
Later in this round of the game, Zhang Zhong won as an undercover agent, but Pengpeng still looked in disbelief.