"Wahaha" was a miracle in China's beverage sales industry in its previous life.
As the fifth largest food and beverage manufacturer in the world, this private enterprise started in 1987 with three people and a loan of 140,000 yuan. It relied on a bottle of "Wahaha" yogurt that can help children solve anorexia and partial eclipse, completely opening up the beverage market.
So as to get rid of the dust.
Since then, Wahaha has not only created its own golden brand, but also dabbled in other tea beverages, health foods, canned foods, and snack foods, thus creating a huge food and beverage empire.
It is precisely because of knowing this that Shi Zhijian is so confident about the newly created drink he just created.
In fact, many yogurts have the function of appetizing and aiding digestion. The reason why Wahaha is successful is mainly to capture the target group, and the other is the "functionality" of the drink.
For a long time, in the eyes of the public, drinks were only used to quench thirst, and their functionality was never imagined.
In the future, in addition to "Wahaha", there will also be "Red Bull", "Gastrodynamics" and so on that will make a lot of money by relying on "functionality".
At this moment, Shi Zhijian ignored everyone's surprised looks.
“The main target group and consumer group I invented for Wahaha is teenagers and children! Our ultimate goal is to rely on Wahaha probiotics and the appetizing function of yogurt to help children solve the problem of partial eclipse and anorexia!
Therefore, our advertising slogan for this drink is: Drink Wahaha, and your rice will taste delicious!"
After Shi Zhijian's words fell, Liu Jianxiong, Fatty Kun, Qi Shu and others fell into deep thought.
They didn't think so much when developing drinks, they just wanted to taste good and drink well.
Now when I hear Shi Zhijian's conception and design, I just feel like the sky and the earth are changing.
They have even targeted the target group and even thought up the advertising slogan.
The boss is nothing less than a boss!
How does this brain grow?
But Dai Fengni couldn't help but sneered.
"Vulgar! I can't bear to be vulgar! I want to see how you can revitalize our Yongkang with this ghost 'Wahaha'!"
Shi Zhijian smiled: "It's simple! Practice will bring you true knowledge, and you will see the truth in three days! If my Wahaha sales cannot exceed 10,000 within three days, I will lose!"
"Brother Jian, no!"
"Boss, be careful!"
Liu Jianxiong, Fatty Kun and others felt that Shi Zhijian's decision was too hasty.
In Hong Kong, a place with a total population of four million, the competition for various drinks is very fierce. Basically, three or four new drinks are released every day. If a drink like "Wahaha" wants to achieve sales exceeding 10,000 in three days, unless a miracle happens
.
Dai Fengni would not miss such a good opportunity.
"Okay! Shi Zhijian! You are beginning to impress me! If I lose, I will kneel down and kowtow to you in person to apologize. From now on, Yongkang will never have second thoughts and I will do whatever you want!"
After speaking, Dai Fengni got up from the boss's chair, put on her red suit jacket, and said with a proud look on her face: "But if you lose, Shi Zhijian, I don't ask much, just lick my toes! Hahaha!"
Dai Fengni laughed wantonly and left with Master Su and Chen Biao.
"It's over! Sales exceeded 10,000 in three days? How is that possible?" Everyone looked at Shi Zhijian.
However, Shi Zhijian took his time and walked to the boss's chair and sat down like Dai Fengni, vowing: "Go ahead and advertise for Wahaha! I want all Hong Kong newspapers, radio stations, TVs, and our movies to have Wahaha."
The slogan - after drinking Wahaha, the food will taste delicious!"
Shi Zhijian’s eyes were blazing: “I want to brainwash Hong Kong people!”
…
Liu Jianxiong and others took the order and went down.
Although Shi Zhijian has decided to vigorously promote this "Wow Haha", they still don't have much confidence.
"The boss hasn't been involved in the food and beverage business for a long time, so maybe he underestimates the enemy." Fatty Kun said.
"Yeah, I worked hard for three months to develop a drink, and the boss finished it in three minutes, and he said the sales exceeded 10,000 in three days! If this is really the case, what do we, the R&D department, need to do?" Uncle Qi also shook his head.
.
Liu Jianxiong didn't say anything. He knew that Shi Zhijian took action this time to help him, but why did he feel uncomfortable?
Every time Shi Zhijian takes action, it must be a miracle, could it be the same this time?
"Impossible!" Liu Jianxiong shook his head, "If this is really the case, it would be terrible!"
…
Seeing everyone leaving the office, Shi Zhijian breathed a sigh of relief. He leaned back behind the boss's chair, took out a cigarette from his arms and bit it in his mouth. He then took out a match and wanted to light it and take a puff. Suddenly he felt something under his butt.
Something's wrong.
Shi Zhijian frowned, stood up and looked at the chair, only to see that the chair had become wet at some point.
The small peach-like wet marks looked very eye-catching on the black boss chair.
Shi Zhijian couldn't remember when he wet the chair.
Tea was spilled?
Not in memory.
Shi Zhijian couldn't help but stretched out his hand to wipe the wet stain, brought it to his nose and smelled it, and a strange smell hit his nostrils.
Shi Zhijian was startled, and then remembered that Dai Fengni, the crazy woman, had been sitting on the chair with her legs clamped and refused to get up——
"pick!"
Shi Zhijian understood what this was.
…
"Miss, are you okay? Were you bullied by that person named Shi just now?" Master Su asked Dai Fengni with great concern.
Dai Fengni kept silent and went straight into the car.
Master Su hurriedly followed and said to Chen Biao: "Hurry up, why don't you drive?"
Chen Biao started the car and was about to start it.
Dai Fengni glanced at Master Su, who was sitting next to her, and scolded: "Go out and sit in front!"
"Uh, why? Miss, I'll be closer to you so I can serve you better!"
"Get to the front!"
"Hey!" Master Su obeyed obediently and ran to the front passenger seat.
Dai Fengni sat in the back row, took off her red suit jacket and covered her legs.
"Miss, you haven't answered me yet. Have you ever been bullied by someone named Shi? If so, I will avenge you!" Master Su, who was sitting in front, was still being dishonest and started to turn his head and beep at Dai Fengni again.
"Revenge? What revenge do you want? Since you care about me so much, why didn't you take action just now?"
"Ahem, I can't move if the enemy can't do it! Besides, eldest lady, you didn't even wink at me!" Master Su Na said, "It's all Chen Biao who rushes to the street. Being so big can only be used for ghosts! eldest lady, you are being bullied.
He only knows how to stand aside and watch and laugh!"
Master Su hurriedly pointed his gun at Chen Biao.
Chen Biao drove the car and glared at him.
"Why are you staring at me? Did I make a mistake?"
"Shut up, everyone!" Dai Fengni said impatiently.
"Hey, okay young lady!" Master Su immediately became honest and said after a moment: "I'm sorry, young lady, can I ask one more question? Why does this car smell like shit?"
