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Chapter 1037: Like facing a formidable enemy

Although it is just a trailer, the trailer is good, but it may not necessarily mean that the movie is like the trailer, or that it is more exciting than what the trailer shows.

But you can see the whole thing at a glance. Other people's movies may have the kind of trailers that are shocking. As a result, the best parts of the movie are all in the trailers, but Li Yi is different.

No matter what, Wang Changlin and Wang Changsen would never bet that the real essence of Li Yi's movie is in the trailer.

Therefore, the first reaction of the two people was that the dog director was really not a human being.

Both of them are old people in the film and television industry. For such a movie, even the trailer, even people of their age and with rich experience, can feel a trace of emotional resonance, let alone other movies.

General audience.

The key is, pattern!

For the same rescue, "Wolf Warrior" and "Rapid Rescue" are two completely different patterns.

At the same time, in terms of movie scenes, although "Wolf Warrior" is just a trailer, it can be seen that this movie is definitely not comparable to movies like "Rescue".

Tanks, artillery, warships, aircraft, and even missile launches, etc. It can be said that in "Rapid Rescue", they probably account for the first place.

Because the two movies themselves have different environments. The story of "Wolf Warrior" takes place in a war-torn country, while the story of "Rapid Rescue" takes place in a big city.

Of course, this does not mean that a big scene will necessarily make a good movie, but the problem is that the visual impact of a big scene is definitely stronger.

Besides, do we still need to worry about Li Yi’s movie being a bad movie?

This kind of commercial blockbusters actually have lower requirements in terms of word-of-mouth compared to dramatic and artistic films.

For drama films, it can be said that if the reputation is lower than 8 points, it is not considered a success, because you rely on the plot to win, and the selling point is also the plot.

Therefore, in terms of plot, there will definitely be higher requirements, but for commercial blockbusters such as "Wolf Warrior" and "Rescue", as long as the audience enjoys watching it and as long as the plot does not have too many logical bugs, some flaws will also

Automatically ignored, harmless.

For this reason, although it was just a trailer, Wang Changlin and Wang Changsen felt tremendous pressure.

However, the cost of changing the schedule was too high, which made them unable to make a decision for a while.

At the same time, "Wolf Warrior", Li Yi's much-anticipated new film, finally revealed the tip of the iceberg.

Although it is just a trailer, it still makes many fans who have been waiting for it excited for a long time.

"Damn it, it was so explosive. The scene when we finally passed the battle zone, I was so proud, weren't I?"

"Although the trailer is a bit scratchy and the more itchy it gets, I have to say that I'm looking forward to its release!"

"I still remember the previous evacuation incident. At that time, I felt extremely proud of the strength of our motherland. I didn't expect it to be adapted into a movie. I give it a thumbs up. It will be a must-see when the movie is released!"

"Adapted from real events, a must-see during the Spring Festival!"

"Director Dog finally stopped tinkering with art films, and I must support him just for this."

"That's right, although literary and artistic films have a good reputation, I just don't like them. If I don't like them, I just don't like them. It's better to watch blockbusters like this that make adrenaline soar!"

"Looking at the trailer, it's obvious that they put their heart into it. At least there will be big scenes. It is said that there is an underwater fight scene that is very interesting, but it is a pity that the movie trailer did not show it."

"I have seen the trailer before. It is said that one scene took a month to complete. Wu Qianjun almost drowned. I don't know what the scene is. I am looking forward to it!"

The feedback from movie fans has been very enthusiastic.

In fact, many times, movie fans do not have that high requirements for commercial blockbusters.

Generally speaking, commercial films, especially gun battle action films, are good-looking, the scenes are powerful enough, the plot is a little weak, and a few flaws won't have much impact.

Therefore, the effect shown in the trailer is enough to make people look forward to this movie.

At the same time, Wang Changlin and Wang Changsen also held a meeting at Feitian Entertainment.

The content is mainly about whether the schedule of "Rapid Rescue" will be changed during the Spring Festival, and if the schedule is not changed, how to deal with the menacing "Wolf Warrior" memories.

"I believe everyone has seen the trailer of "Wolf Warrior", right? Tell us your opinions." Wang Changlin took the lead.

There are too many factors that affect a movie's release and its success. Not only the quality of the movie itself, but also the schedule, promotion, and competitors are equally important.

Especially for popular periods like the Spring Festival. No, it should be said that after years of cultivation, the Spring Festival has now become the most popular period throughout the year, because the Spring Festival is different from other periods. This period can be said to be truly

It is the time period with the strongest concentrated explosive power.

In seven days, it can even win more box office than other schedules in one month.

This era is not an era when movies could be shown for a long time in the early years, but an era where explosive power is important.

In the early years of Hollywood, it was common for a movie to be released for more than half a year, and even such a long period still did not hinder the box office harvest.

But now it doesn't work.

There are many reasons, but the most critical one is that it is difficult for a movie to maintain its popularity for too long.

Another is that most of the audience prefers the new and hates the old. If your movie is not popular at the beginning, then a large number of new movies will be released later, which can take away the little attention in an instant, which naturally makes the long-term screening strategy impossible to work.

Therefore, how to maximize the box office potential in the early stage is an issue that all film distribution companies need to consider.

As a result, various vehicles came into being, such as the screening strategy, which is to release word-of-mouth in advance, and then explode directly after the official large-scale release.

Various marketing strategies, especially in the month or even a week before the release, are concentrated. Publicity and distribution requires money, and it is impossible to do such large-scale publicity all the time.

What's more, in other schedules, you may be able to wait for word of mouth to spread, but during the Spring Festival schedule, you really don't have that much time to wait, because the outbreak period is only seven days in total. After reworking later, no matter how good the reputation is, it will be difficult to withstand the sharp shrinkage of the audience group.

objective reasons.

"It is not appropriate to change the schedule now. We have invested a lot in the early stage of promotion. Once the schedule is changed, the previous promotions will be completely in vain. Moreover, the promotion also requires the cooperation of the starring stars. Their schedules, especially Cheng Hu and the others

It’s not that easy to change the schedule.” Ouyang Xian, the head of Feitian Entertainment’s publicity department, shook his head.

"Not only that, but also, why are we avoiding the Spring Festival schedule? Wouldn't it be a signal to the outside world that we have no confidence in the film? Once it is caught by competitors, then..." Luo Teng also does not think that changing the schedule is a sign.

What a good thing.

The most important thing is that the time distance is too close.


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