Chapter 388: Flowers bloom outside the wall and are fragrant inside and outside
After Li Yi’s trip to UCLA.
With the full promotion of Dean Pictures, it quickly became popular on North American social networks.
It began to be forwarded by countless people. This short video, which was less than two minutes long, amazed many people.
Especially the second creation based on this short film has made many netizens marvel at Li Yi's ability to turn decay into magic and mediocrity into astonishment.
No matter how high the traffic of a short film is, its monetization ability is very limited, but this time, it is different.
Because it has boosted Li Yi's fame in North America, and the movies that are currently being shown are also produced by Li Yi, he naturally became the biggest beneficiary of the traffic he brought.
After the film was screened for five days and released for a week, and the following week after the expanded screening, although the box office inevitably declined on weekdays, the decline was only about 30%.
It is truly as stable as a dog.
For this reason, I don’t know if it is a coincidence or not, but before Li Yi returned to China, it was officially announced that the box office exceeded 100 million!
Previously, the box office of US$85 million in the first week and the box office of over 100 million US dollars can be said to be completely different concepts in terms of publicity.
Therefore, when the news that the box office exceeded 100 million was spread back to China, it happened to coincide with its domestic premiere. It can be said that it was a blessing in disguise!
But for other movies of the same period, it's very uncomfortable.
Li Yi himself is the well-deserved leader in commercial films in China, not to mention that this time he is taking an international route.
Moreover, starting with North America and then China, it can be said that Li Yi does not talk about martial ethics!
In Li Yi's memory, the box office in China in that world was not particularly high, only more than 600 million Chinese dollars.
But here, it can be said that they are two completely different concepts.
Because, first of all, it is no longer just a Hollywood movie, but a co-production. The key is that the male protagonist is still a Chinese actor.
Secondly, the influence and appeal of the film's director Li Yi in China cannot be matched by directors from another world.
In addition, it was unexpectedly released early in North America. Before its domestic release, the box office had just exceeded the US$100 million mark, which further boosted the popularity and expectations of this movie.
This can be seen from the movie theater schedule.
Although both Luo Teng's new film and Zhao Zheng's new film can be said to be no worse than Li Yi's in terms of cost.
The cast is not weak, and it is a main theme movie, which is very suitable for the National Day schedule.
Unfortunately, according to a certain theater manager, main theme movies are indeed more suitable for the National Day schedule, but domestic main theme movies can be divided into main theme movies directed by Li Yi and main theme movies directed by other directors.
Obviously, for Luo Teng and Zhao Zheng's main theme film, they did not receive the same treatment as Li Yi!
As for the exposure and the popularity of the topic, whether it is good or bad, it is difficult to compare with it.
Therefore, in terms of arranging films, he is actually at a disadvantage!
The results were not beyond everyone's expectations.
On September 30, the three movies premiered at the same time.
The result continues Li Yi's usual style. Although the reputation is not as good as that of Li Yi's first dog movie, the reputation of this movie is also very good, with a score of 8.8 points, ranking first among the same period!
And facts have proven that not all main themes are the same.
Also continuing Luo Teng's style of bad movies, this movie is about China's aviation theme.
It's a pity that Roten's usual style is once again vividly displayed in this movie.
The rating on Popular Film Critics Online was only 6 points!
On the other hand, Zhao Zheng's film has a good reputation, with a score of 7.8 on Popular Film Critics.com.
As a result, the first-day box office of the three films was released, and they ranked first with a first-day box office of 110 million yuan.
It ranked second with a box office of 62 million, and the worst thing is that the box office on the first day was only less than 50 million Chinese dollars!
On National Day, all three movies had significant box office gains.
The largest increase, the single-day box office actually exceeded 100 million.
In this regard, as long as the main theme movies are well shot, they do have a great advantage in the National Day schedule.
The box office has also increased, continuing to lead the way with a box office of 130 million.
Although there was a lot of publicity, the quality of the movie was not good. Although there was an increase, the box office on National Day was only 60 million.
Compared with Luo Teng, who was about to cry without tears, and whose intestines were filled with regret, Huang Zhenyi, who had moved the schedule in advance, Tang Lu, who had postponed it later, and Ping Xiaosi, who had decisively moved out of the way as soon as he saw the news, all breathed a sigh of relief.
In the following time, although the box office was not as exaggerated.
However, with the addition of September 30 during the seven-day National Day holiday, the domestic box office has successfully pushed to 1 billion Chinese dollars!
In North America, after successfully breaking 100 million in the first ten days, the domestic National Day week continued to make steady progress in North America, with a box office of nearly 50 million.
The total box office in North America reached 150 million US dollars.
And this is a co-production.
It can be said that the successive successes in China and North America have also caused companies that have always wanted to make co-productions to focus on this type of animal movie theme.
In fact, I don’t blame them for thinking this way. The main reason is that Li Yi’s movies have not only flourished in China and North America, but also although the previous ones did not go to theaters in North America, their DVD sales were also very high.
So, there are traces to follow.
With the cooperation, it can be said that Dean Pictures is very eager to continue to cooperate with Li Yi, and they are even thinking about whether they can start filming the second part.
Fanhai Pictures, Dean Pictures, and even China Film Group are trying their best to persuade Li Yi to start the sequel.
After all, it is really profitable, and the key point is that this is a rare case of a Sino-US co-production that has exploded in both markets.
But Li Yi had no such idea at all.
Because in his opinion, the story has been told, and making a sequel will just be a similar story. It will be difficult to surpass the first one, and he has new ideas.
