Chapter 426: What does a movie full of advertisements look like?
You know, if the box office of a movie is calculated as 1 billion, the box office split will not reach the level of 420 million.
And this 420 million is the revenue before the movie is released.
I can only say that this world is too crazy.
And Li Yi also used this exaggerated advertising sponsorship to explain what appeal means!
Maybe fans, movie fans, etc., or maybe they are just fake.
But the fact that so many top brands from all walks of life are willing to spend so much money on Li Yi's movies is enough to illustrate the terrifying influence of Li Yi.
After all, it was an investment of real money, and it was a sponsorship fee, not a film investment.
Of course, the money is a lot of money, but it's not that easy to get. Once Li Yi's new film hits the streets, the backlash will be equally terrifying.
However, Li Yi is not worried at all, even though there are many envious people in the outside world who are disparaging his new movie.
"It's just another "Nine Swords". The movie has already made money before it was made, so who would be willing to work hard to make a movie?"
"With so many product placements, do you really think the audience is a fool?"
"This is overdrafting your credibility and influence!"
“It’s completely unimaginable what kind of movie it would be with so many advertisements!”
But whether you are optimistic or not optimistic, whether you are envious or jealous, there is at least one thing that no one can deny.
That is, this movie, whose name is not even known yet, has successfully attracted enough attention.
Even if you are not optimistic about it, you will definitely be curious in your heart about what kind of movie can attract so many wealthy investors to spend so much money on it.
This is really giving money, old man!
Of course, these companies are not stupid. There are conditions for taking all the money.
However, the requirements are not high compared to Li Yi's past achievements, 1 billion Chinese dollars in China and 100 million US dollars in North America!
That's the only condition.
Originally, these companies also wanted to negotiate higher conditions, but it was obvious that Lou Jianjun could not agree. Even at the beginning, Lou Jianjun only proposed global 1 billion.
Some people may be surprised that with such a small box office requirement, it seems that product placement won’t lead to such a sky-high price, right?
But don't forget, since this movie is an advertising movie, if it can reach a box office of 1 billion, it already shows that the movie's reputation is at least good.
A movie that has been complained about by countless people, a bad movie, may be able to get a few hundred million at the box office with Li Yi's appeal, but it is almost impossible to exceed 1 billion. 1 billion at the box office is
A watershed! And the US$100 million in North America is also a watershed.
This condition can be said to prove Li Yi's confidence.
Because there is only one condition, if it is not met, Li Yi will directly refund all sponsorship fees.
This also gives these brand manufacturers a reassurance.
...
The outside world is noisy and hotly debated.
But Li Yi is not in a hurry at all. "Artificial Intelligence" has been released in China and North America. Domestically, the box office of this movie is actually compared to Li Yi's earlier "Garland Under the Mountain" and "I'm Not the God of Medicine"
Come on, it's still a bit off, but for others, it's already a rare hit, not to mention it's a science fiction movie.
Domestic 2.2 billion, North America 280 million US dollars!
This kind of answer is even more reassuring for those brand companies that have invested heavily in Li Yi's new film.
In fact, it's not a big gamble, because if the box office passes the line, then they will naturally be willing to spend the money, and at most they will make no profit and no loss, and if the movie is messed up, then they can also get back the sponsorship fee, so a certain
To a certain extent, the outside world says that they are stupid and have too much money, but how can they really give money in vain?
Li Yi quickly "copied" the script of the movie.
To be honest, Li Yi himself couldn't put it down the movie "The Truman Show". This movie is so special.
In fact, not only the outside world is curious about what Li Yi's "unprecedented" and "weird" movie is like.
Li Yi's relatives and friends are also extremely curious about Li Yi's movie.
Especially Mu Qing, when she and Li Yi attended the premiere of "Nine Swords" earlier, she thought Li Yi was just talking, but she didn't expect that Li Yi actually acted in such an exaggerated way.
Come.
Therefore, based on the idea of first come first served, or perhaps out of curiosity, Director Mu had no intention of making a movie, so he rushed over eagerly: "Has the script been released?"
In fact, Li Yi has heard this sentence several times.
Among them were Chen Wen, Zhou Guo, Li Zhanshan, etc., who all specially called to ask.
Everyone was so curious that Li Yi simply stopped talking one by one and called everyone over to have a small gathering.
"Hurry up, my curiosity keeps me awake at night. You are so good at tempting people to create such a big battle!" As soon as Chen Wen saw Li Yi, he couldn't help but couldn't wait to reach out and ask Li Yi for the script.
Not just Chen asked, in fact, everyone had to be curious.
How can Li Yi legitimately implant advertisements, and even directly tell the audience which advertisements I have implanted?
It's so straightforward that it's hard not to feel irritated. What kind of movie can make Li Yi so arrogant?
Li Yi had already prepared and sent the scripts he had written to his relatives and friends one by one.
Everyone took the script and sat down to read it.
When "The Truman Show" ("TURE MAN") was renamed in both Chinese and English, everyone was still confused.
Then, very quickly, everyone was dumbfounded and exclaimed in surprise.
Because the creativity of this script is simply... great!
Moreover, they finally understood why Li Yi dared to tell everyone directly that I wanted to embed advertisements in the movie, and the implantation was very obvious, and I would not cover up these advertisements at all.
Before reading the script, they racked their brains and couldn't figure out what kind of movie Li Yi was going to make.
But after seeing this story.
Everyone was shocked.
Because advertising is also an integral part of this movie.
In a super reality show, isn’t it normal to place ads?
And the way these product placements appear is really straightforward advertising.
Chen Wen closed the script and looked at Li Yi with something wrong.
Then, he cursed, raised a thumbs up and said to Li Yi: "Fuck, you're awesome!"
No one else's reaction was any better than Chen Wen's. This script was really shocking.
Especially the way Director Mu looked at Li Yi was so intense that Li Yi couldn't help but feel distracted.
Why do people always like to describe couples as talented men and beautiful women?
Because sometimes talent is really better than the effects of Chun drugs.
