I don't know if it was because of "The Wind and Dragon Roar" and "The Nian Beast" because of "The Pursuit of Happiness" or because of the great pressure put on them by the Great Demon King Li Yi.
As a result, the two companies actually collaborated on a movie that almost made their brains burn.
Moreover, we have even launched a bundling strategy of package discounts in some areas.
At the same time, "The Pursuit of Happiness" has officially begun its screening tour.
Unlike movies like "The Nian Beast" and "The Wind and the Dragon" which focus on special effects, movies like "The Pursuit of Happiness" actually have no advantages.
Even if there is, it's just because Li Yi's sign is loud enough.
But the audience will not choose to watch this movie just because it is directed by Li Yi, right?
Therefore, it is still very necessary to use point-of-view to release word-of-mouth.
Especially during the Spring Festival period, the outbreak period is very concentrated, so preheating and releasing word-of-mouth in advance is also the best way to release a movie like "The Pursuit of Happiness".
The popularity is not bad and the attention is not lacking, so the only thing missing is word-of-mouth. Once the word-of-mouth is supplemented, then this kind of drama will truly be invincible.
Zhonghai Wenhua Cinema City.
There is a special screening of "The Pursuit of Happiness" here today.
In fact, many people may think that inspirational videos have very general themes upon hearing them.
But what about in reality?
Looking at today's Chinese market, if you really want to name one or two excellent inspirational films, you will find that there are really no decent and reliable ones!
It can even be said, no!
Yes, it’s that outrageous!
Ordinary movie fans may not feel it yet, but think it is inspirational. Aren't there many movies like this?
But if you really think about it, you will find that even if you rack your brains, you can find one or two among the dusty movies.
Oh, that's not bad. For example, "The King of Comedy" can be considered inspirational to a certain extent.
Li Yi also once thought about why "The Pursuit of Happiness" has such a high rating in the other world in memory?
Thinking about it now, could it be because there are so few such movies in China?
Back to business.
Today is the first screening of "The Pursuit of Happyness" exclusively for film critics and media people.
Many of Li Yi's old acquaintances came, such as Li Wen from Penguin Entertainment, Zhou Qingquan from Film Weekly, film critics Du Xianghai, Fang Long, die-hard movie fans Liu Fei, Chen Jingning, etc.
"Inspirational movies, there are very few such movies in China." Du Xianghai couldn't help but smile.
"No, it's inspirational... Well, when you say it like that, it seems like it's true!" Fang Long was startled for a moment, and after thinking about it carefully, he really couldn't find a few masterpieces of inspirational movies, it's just a bit
Shocked.
"But this is very Li Yi, isn't it?" Fang Long then said with a smile.
Du Xianghai was also stunned for a moment, and then he couldn't help but smile a little: "It's really true!"
Watch it, right? For many of Li Yi's movies, you will find it difficult to find similar movies in China.
"The Truman Show" is like this, "Su Yuan" is like this, and the current "Happiness Comes Knocking on the Door" is actually like this too!
Soon the lights in the cinema dimmed. The two stopped talking and turned their attention to the big screen.
The movie officially started screening.
"Director Li Yi's work!"
The beginning of the movie is about explaining the background.
The male protagonist played by Chen Wen supports his wife and son by working as a salesman.
It starts with a daily routine, which is naturally different from the original version. After all, the background is set in China.
Chen Wen woke up his son early in the morning, took him to kindergarten, and then took the bus to start his day's work - selling a medical testing machine!
It's just a pity that his work was not going smoothly. He ran around all day long and talked about it, but he didn't sell any one.
Chen Wen's wife works two jobs every day for the sake of the family, but even so, they still live an extremely difficult life in this city.
Chen Wen needs to sell two machines every month to have money to pay for his son's kindergarten tuition and rent.
And he hasn't sold any such machine for a long time.
The family’s finances are no longer making ends meet!
This kind of opening can be said to be very common, or it can be said to be the most common routine opening in inspirational movies.
Inspirational movies actually have routines.
From the trough to the peak, this is an inspirational movie.
Simply put, inspirational movies are the beginning of a stream of online mortals cultivating immortality.
From ordinary to extraordinary!
Then the film's first crucial turning point occurs.
Chen Wen, who continued to work day after day to sell medical equipment that could not be sold, showed his first trait.
courage!
He saw a man driving a sports car get out of the car.
Wearing a suit and tie, he looks like a successful person.
He took the initiative to ask: "Can I ask you two questions? What do you do? How do you do it?"
The other party told him: "I am a stockbroker!"
Chen Wen said with envy and disappointment: "You have to go to college to be a stockbroker, right?"
I envy the other person for having a job that allows him to live a superior life, but what is disappointing is that he does not have such a high level of education.
But in the end, the other party gave him an answer that quite surprised him.
"No, no need. As long as you are proficient in numbers and know how to behave, it will be ok!"
This conversation was like opening the door to his world.
It turns out that many things are not what he thought. For example, as a stockbroker, he originally thought that he must have a college degree to do this job, but it turned out not to be the case.
He looked at the people coming in and out of the Financial Street and the Securities Building, with happy smiles on their faces. He couldn't help but ask himself, why can't I also be happy?
When he got up the next morning, while brushing his teeth, he told his wife that he wanted to go to a securities company today to see if there was any job suitable for him.
The wife asked in surprise: "What job?"
He said: "I have inquired about the job of a stockbroker. There is no diploma requirement for this job, as long as you are sensitive to numbers. You know, I was actually very good in mathematics when I was a child."
As a result, his wife asked him in turn: "Stockbroker? Are you sure you're not an astronaut?"
She seemed unable to understand why her husband was so whimsical!
Chen Wen is eager to get his wife's support. He just wants to change the status quo. He also hopes to bring happiness to his wife and son.
But his wife asked him more realistically: "Do you still remember that you have to pay the rent next week? We have been in arrears with rent for two months. This is the third month. I have worked two jobs in a row for four months."
It's been months, how about you hurry up and sell out the amount stipulated in the contract, and then think about the job of a stockbroker or an astronaut?"
Seeing this, everyone couldn't help but booed.
Was the wife actually wrong?
She was right, the heavy pressure of life made her no longer think about other things.
Chen Wen's idea seemed to her to be just whimsical!
Wearing suits and leather shoes, sitting in a spacious office, and entering and exiting high-end office buildings, that kind of work, in her opinion, is an unrealistic idea for her or her husband who has no diploma.
