Several major domestic video websites have always been competing for users and traffic.
Make a homemade variety show over there, and other companies will catch up immediately.
The involution can be said to be quite serious.
After all, no one can stand it.
The Penguin Cup Micro Film Competition organized by Penguin Video is actually not the first of its kind.
Because the Penguin Cup Micro Film Competition is the first this year, while the Cool Cat Video next door is already the fourth.
Since Kumao was the first video website to develop the concept of micro-movies in China, it naturally promoted micro-movies.
He has won over many "direct lineage" micro-film directors.
Many of these micro-film directors have stood out and have successfully entered either the online film industry or the mainstream film industry through the Kumao Video platform and the micro-film competition.
Therefore, when Cool Cat holds a micro-film competition, if it sends invitations to them, some of these people will still support it.
Compared with other major video websites such as Kumao Video, Penguin Video relies on Penguin Group, but after all, its establishment time is too short.
In this regard, the shortcomings are very obvious.
Although there is a lot of investment, most of it is used to purchase the copyrights of various film and television works.
In launching this micro-film competition this year, Penguin Video also wants to invite some famous directors to bring their works to attract traffic and increase influence.
But the result was not satisfactory.
After all, Penguin Video will definitely not be able to invite many truly great directors. It is not a question of money, but a question of quality.
In fact, Cool Cat can’t even invite real big directors to make any short films.
But KuMao’s strength lies in the fact that this is not the first time that it has held such a competition.
For this reason, although Penguin Video has held the Penguin Cup Micro Film Contest for more than half a month, its influence and traffic have basically been crushed by the Cool Cat Micro Film Contest held by Cool Cat!
As for Penguin Video, the works of "famous directors" released out of desperation turned out to be "advertising films"!
For this reason, the goal was not achieved, but instead many netizens complained that Penguin Video's so-called screening of famous directors' works was completely "advertising film screening"!
Therefore, the works registered for the competition were also affected, and some of the better quality works went to Cool Cat.
This made Yan Wenwei very anxious.
After all, so many resources have been invested, but there are only three or two kittens in the end. Then this so-called first session may become the last one.
Yan Wenwei is also under great pressure.
But he really doesn’t have many cards in his hand.
If this continues, it can be said that the first Penguin Cup Micro Film Contest will become a laughing stock.
In fact, another reason for this result is that it was Yan Wenwei's first time to engage in such a project and he was not fully prepared.
I thought that relying on the size and resources of Penguin Video, I wouldn’t be afraid that no one would come.
But the result gave him a hard blow. Someone came, but the quality of the people who came was really incomparable to that of Cool Cat.
There is traffic, but it is useless, because when it comes to showing the works of the same famous artists, Coolcat has produced several very good hits. Although it is not said to be popular on the entire Internet, at least, in terms of quality, they are real.
A micro-movie, not a commercial short film like the famous director’s work on Penguin Video.
It’s not that advertising short films don’t have excellent content. The problem is that at this stage, domestic so-called advertising blockbusters cannot be compared with those real advertising blockbusters abroad.
Another thing is that the temperament is obviously not suitable for the micro film competition.
And once it is labeled as an advertisement, it will naturally cause the audience to automatically put on a layer of filters when watching it.
"What's going on with Director Li Yi? When will the film be ready?" Yan Wenwei urged An Xiaojuan for the third time.
An Xiaojuan was also helpless. During this time, she had been calling there a lot, but Li Yi was not just making micro-movies. He was also filming the movie "Mom Love Me Again", so naturally he wouldn't
Because Penguin Video is in a hurry, they make short films first and then movies, which is putting the cart before the horse.
"Li Wen from Penguin Entertainment has been watching. He started filming the short film last week. I'll call and ask again." An Xiaojuan also knew why Yan Wenwei was so eager. It was actually because the company had recently
There are already many internal voices dissatisfied with Yan Wenwei.
In fact, to put it bluntly, at this stage, it is almost impossible to surpass Kumao Video in this kind of micro-film competition, but if there is a hit, then even if you lose, it will not be so ugly. Li Yi's short film became Yan Wenwei's last life-saving straw.
Soon An Xiaojuan called Li Wen, who was stationed in Li Yi's crew.
After hanging up the phone, An Xiaojuan beamed with joy and said: "Good news, the short film was completed yesterday. But for the final refinement, Li Wen said that if there are no accidents, it can be sent tonight.
."
"Okay! I hope this short film directed by Li Yi can make a difference! Oh, it's still too hasty!" Yan Wenwei also applauded loudly at first, but then sighed.
The waiting time is excruciating.
Yan Wenwei can't help but refresh his mailbox every once in a while.
Compared with movies, micro-movies do not require so much confidentiality, so Li Yi had promised before that as soon as the film was completed, it would be mailed directly to Yan Wenwei.
Until 5 p.m.
Yan Wenwei finally saw the new email that appeared in the email after a long time.
It was the email from Li Yi about the short film.
Yan Wenwei downloaded it immediately. Fortunately, as a video website, the company's Internet speed is very fast.
Soon, Yan Wenwei downloaded the file.
He couldn't wait to click on it.
Just looking at the timeline, it was only about six minutes, and Yan Wenwei felt as if he had been poured cold water on him.
Although micro-movies do not specify any regulations on the length of the film, since most micro-movies are movies, even if they have the prefix "micro", most common micro-movies are more than ten minutes long.
.
Of course, except for those commercial short films.
The reason why advertising short films have never been considered micro-movies is because they are usually not long.
After all, commercial short films are advertisements first and then everything else.
However, Yan Wenwei still patiently began to read.
At first, Yan Wenwei didn't have any particularly deep feelings. He just felt that the picture quality was good and it was worthy of being a short film shot directly from a movie.
Other than that, he doesn't think there's anything special.
But gradually, Yan Wenwei didn't know why, but he felt a little blocked in his heart.
When watching the end, even people like Yan Wenwei who thought they would not be easily touched could not help but have red eyes.
Especially when the little girl said those words at the end, the thick defensive wall in his heart collapsed.