The incident happened in the middle of the night. Li Yi was sleeping with Director Mu in his arms at that time. It was already the next day when he learned the news.
To be honest, Li Yi didn't know whether to laugh or cry. He never expected that the other party would make such a low-level mistake.
Control reviews, control reviews, what kind of comments are you controlling?
Li Yi returned to the crew.
Everyone is discussing what happened last night.
Obviously, "Police Heroes: Wise and Brave Couples" is really popular this time.
The irony is that as glorious as the previous premiere was, it was so embarrassing this time.
In particular, the media is also bad. On the front page, the headline is still the report of "Police Heroes: Wise and Brave Couples".
"The Hong Kong police and gangster film directed by the famous director Chen Keming and starring Cheng Hu and Lin Nanbin, two kung fu superstars, held its premiere yesterday..."
Then the following is "Embarrassing! "Police Heroes: The Wise and Brave Couple" made a huge publicity mistake!"
Not only print media, but also online media. Not only online media, many video media also put the two things together.
If the reviews on Popular Film Criticism Network may not affect too many viewers, then these reports, TV, Internet, print media, etc., will have an all-round impact on the audience!
If it is a film that no one cares about, then this black and red is also red, but for a film like "Police Heroes: Wise and Brave" that is already hugely famous and has huge ambitions
, definitely not a good thing!
It’s just that things have come to this point, and it’s hard to recover!
Three days flew by.
"Police Heroes: The Wise and Brave Heroes" is released as scheduled.
It's just a pity that the movie itself does have flaws in the plot. Coupled with the previous unfavorable film review incident, it still affected the movie to some extent!
As a result, on the day of the release, the rating on the popular film review website plummeted, from the initial 8.8 points to 6.8 points!
And the response from the film critics can also be imagined.
I had so much expectations before, but now I am so disappointed!
If it were simply a Hong Kong police movie, the audience would actually not be so disappointed, because compared to those bad movies, although this movie has some flaws in the plot, it is still a passable movie that can be watched.
It's a pity that this film had great ambitions from the beginning, as if it was going to be the first shot at the revival of Hong Kong films. As a result, the audience had been waiting for a long time, and then they realized that this?
It's like a person wants to give another person a gift. If he doesn't say it, when the time comes, even if he gives an ordinary rose, it will be a surprise.
But if you tell the other party in advance that you want to give her a surprise, then the other party will definitely be looking forward to it. When the time comes, the girl is waiting for the surprise with expectation, and then the gift box is opened. As a result, there is an ordinary flower inside.
Rose, where's the surprise?
Is this what you call a surprise?
The results can be imagined!
This is the case in "Police Heroes: Wise and Brave Heroes" at this moment. In fact, to be honest, Li Yi is a little confused about what the other party is thinking?
After all, with such a large lineup and two Kung Fu superstars, you can just shoot it normally and promote it normally without any lack of gimmicks. You have to hold high the name of the revival of Hong Kong films. Isn't this asking for trouble?
As a result, the box office of "Police Heroes: The Brave Couple" on the first day was 86 million. For other movies, it is definitely a big hit, but you must know that "Police Heroes: The Wise and Brave Couple" is really a big hit in terms of cost.
It's an out-and-out big production.
The total salary of the two Kung Fu superstars alone is 150 million!
The total cost is at least more than 200 million Chinese dollars, not to mention such a high-intensity publicity, which will cost at least tens of millions.
Therefore, the box office is really not high!
The key thing is that the reputation is really bad!
In this case, Li Yi wouldn't be polite.
"Mr. Mu, it's time to start!" Li Yi called Mu Nanxing.
In fact, it’s nothing special. The first trailer of “Infernal Affairs” was released the day after “The Brave Cops” was released!
Li Yi's movies never lack attention.
Especially after the box office of "The Brave Cop" was released on the first day and received poor reviews, everyone will naturally turn their attention to "Infernal Affairs". After all, "Infernal Affairs" was the first to promote the revival of Hong Kong police and gangster films.
flag.
As a result, the other party picked the peach, but now it has been proved that "Police Heroes" cannot carry such a banner, so what about "Infernal Affairs"?
The first trailer of "Infernal Affairs" was released at this time. To be honest, it does seem to add fuel to the fire.
However, Li Yi is not CARE at all!
You are allowed to pick peaches, but I am not allowed to stab them?
Even though Li Yi said he didn't care before and said it was a good thing, he would still feel unhappy in his heart. Is it really nice for you to pick my hair out?
If the quality of "Police Heroes: The Wise and Brave Couple" is good, then forget it, but it is a rushed work. It is obviously just trying to pick peaches, so I'm sorry. I, Li Yi, am so petty, that's all.
Don’t talk about martial ethics!
As the saying goes, there is no harm without comparison. Don’t you like bundling propaganda?
Don’t you like to let the audience make comparisons?
That will satisfy you!
The first trailer of "Infernal Affairs" is released on all platforms.
Platforms such as Penguin Video and Kumao Video are all publicity partners for Li Yi's "Infernal Affairs". In addition, this is not the first time we have cooperated, so the publicity resources provided are quite good.
Li Yi also announced on his official Weibo that the first trailer of "Infernal Affairs" will be launched at 8pm.
It immediately attracted the attention of countless movie fans.
Zhao Xing is one of them.
As a die-hard fan of old Hong Kong films, Zhao Xing has higher expectations for "Infernal Affairs", especially after "Police Heroes" disappointed him, all expectations turned to Li Yi's "Infernal Affairs"
!
After all, no matter how you look at it, Li Kui is more reliable than Li Gui, right?
Genuine copies are better than pirated copies, right?
eight pm.
Zhao Xing opened Penguin Video on time and found the link to the first trailer of "Infernal Affairs" on the homepage.
"As expected of a dog director, he's as cool as ever!"
No wonder Zhao Xing was so impressed, the main reason is that not many directors in China can get this kind of treatment.
But Li Yi can almost be said to be a daily routine.
Penguin Video, Cool Cat Video, etc., many times will proactively give recommendations for key locations on the homepage.
From the earliest short film "The Deal" to the first trailer of "Infernal Affairs", it's always the same!
I don't know why, but Zhao Xing is looking forward to it more and more. After all, although the dog director is a dog, he is still the same as before and has never changed!
"The Romance of Fairy Wood"
Soon he came to the page of the first trailer of "Infernal Affairs".
As a member, you naturally don’t need to watch ads.
"Volume 19 of the Nirvana Sutra: The most of the eight hells, which means suffering great suffering without interruption!"
Just the analysis of "Infernal Affairs" at the beginning made Zhao Xing excited.