Sister Xi is going to Italy with Simon Yam tonight, and Sun Dahai is here to see them off.
Gabriel is busy coordinating the release of "The Last Emperor" in Hong Kong next week, so he has no time to go to Europe. Sister Fen is even busier. She has to manage the daily work of the company and handle the preliminary preparations for the star gas station.
However, as an investor, the company had to send senior executives to attend the world premiere of "The Last Emperor" out of both emotions and reasons. No one else could leave, so Sister Xi had to accompany Simon Yam to Europe.
Sister Xi will not stay in Europe for too long and will come back after the premiere in Italy. The three of them are mainly responsible for the company's film and television songs. If they really want to operate at full speed, the manpower is still a bit stretched.
Fang Ying has officially taken office as the director of the business development department of Youlian Brokerage Company.
In just over a month, she not only secured advertisements, activities and endorsement contracts for many companies, but also successfully secured Leslie Cheung a huge contract as the "Pepsi-Cola Asian Superstar Spokesperson".
As a result, Leslie Cheung became the first Chinese-American star to receive this honor, establishing his status as an Asian superstar in one fell swoop.
For this reason, Fang Ying has also firmly secured her position as Minister of Business Development.
At the same time, Fang Ying also successfully reached a comprehensive package agreement with Versace, one of the eight red-blooded aristocratic brands in the future, with the help of Helena, the designer of Lansili Clothing Company.
Italian football talent Roberto Baggio will also serve as the first global spokesperson for the Versace men's clothing brand.
This endorsement is the first player business contract Lenny has obtained from the company after cooperating with Sun Dahai. He is very happy. Lenny's ability and energy are mainly concentrated on the players and the club. Business development is really not his thing.
strengths.
Versace is still just a regional design company, far from the popularity it had as a first-tier international brand in its previous life, let alone one of the eight red-blooded aristocrats.
But there is an unscrupulous reborn person who knows the future development potential of Versace, so he took action on it early.
Since it is said to be a package cooperation plan, it is naturally more than just an endorsement contract. Under the instruction of the unscrupulous boss Sun Dahai, Fang Ying has seized all the cooperation opportunities that Versace can currently provide.
First, Establishment Future Investment Company will acquire 20% restricted shares of Versace for US$3 million in cash.
The Future Investment Company promises that these shares will not be transferred within ten years, and will only enjoy dividend rights, financial supervision rights, and follow-up investment rights when the shares change.
Jiahua Investment Company will reach a strategic partnership with Versace. All hotels and resorts under Jiahua (including the Silicon Valley Blue Ocean Project) will open Versace-Jiahua with a business area of no less than 300 square meters in their respective properties.
Hua specialty store.
Versace's entire line of products can be sold in specialty stores and implement global unified pricing.
Lansili Clothing Company will also launch in-depth cooperation with Versace.
Versace Company will establish a new sub-brand Versace - Lansili. This brand is tentatively designated as Versace's second-tier brand. Its product range is high-end ready-to-wear for young and middle-aged men and women, and its customers are urban white-collar workers and successful people.
This brand is in charge of Donatara Versace, the sister of chief designer Gianni Versace, and Helena, Lansley's chief costume designer, is the first designer.
Versace-Lansili's initial plan is to establish a foothold in the high-end garment market in mainland China, Hong Kong and the pan-Chinese area, and gain a leading advantage, and then gradually expand its business to the world.
In other words, this sub-brand is actually a disguised OEM, but through the exchange of interests, it has its own brand.
The specific design will be based on Helena and Kormi studios, combined with Versace's creative concepts, to design to meet the clothing requirements of high-end Asian people for business and leisure activities.
In addition, Landa Garment Factory, a subsidiary of Lansili, will continue to expand its production scale. It will not only open an independent Versace-Lansili production workshop, but also add two production lines to produce clothing for other brands of Versace.
work.
This is actually a win-win situation, and Versace has also gained huge benefits from it. For Versace, a company that is somewhat famous but not even a first-line brand in its home country of Italy, being able to introduce strategic partners to set up a future investment company is not just about increasing investment.
The issue of liquidity will be of great benefit to its future expansion.
Versace is still in the stage of building its reputation, and chief designer Gianni often participates in some competitive design projects to increase the company's reputation.
However, now Youlian Company has provided him with a bigger stage. Simon Yam will use Versace's custom-made clothing for this promotional tour.
When Simon Yam arrives in Italy tomorrow, Gianni will rush to Simon Yam's hotel as soon as possible to personally measure his body and design clothes and matching for various occasions.
If "The Last Emperor" is nominated for the Oscars as hoped, Simon Yam will wear a custom-made Versace dress to attend the ceremony. The Versace company will also take this opportunity to become famous.
Gianni will take time to come to Hong Kong soon, and he will serve as the honorary image director of Youlian Brokerage Company.
Sun Dahai and Sister Fen discussed with Fang Ying and planned to recommend Leslie Cheung and Hong Gu to Gianni. The personality and elegance of Versace's first-line men's clothing and the sexiness and enthusiasm of women's clothing complement the characteristics of Leslie Cheung and Hong Gu.
Fa Ge's contract is still with Wireless, and it is not convenient for Sun Dahai to introduce him to commercial endorsements, because that will make TVB people very resistant.
Leslie Cheung's contract has been transferred to Sister Fen, and he is from Youlian. Hong Gu only signed a movie contract, so there is no problem in introducing commercial endorsements to them.
Sun Dahai sent away Simon Yam and his party of four. In addition to Sister Xi, Simon Yam and Simon Yam's assistant Xiaolan, there was also an agent temporarily arranged for Simon Yam.
When they arrive in Italy, they will meet the Italian translator and security personnel arranged for them by Lenny.
The crew of "The Last Emperor" is not responsible for this, but Sun Dahai asked general manager Landico to use this event as a model.
In the future, stars under Youlian will have more opportunities to participate in various activities outside. Now it is necessary to form a complete coordination mechanism among various departments of the company.
After seeing off Ren Dalei, Sun Dahai held a small meeting with Landico and other senior executives of Youlian and listened to their detailed arrangements for the Star Gas Station project.
Sun Dahai specifically pointed out that advance planning (betting) can currently be carried out based on the Repulse Bay land drawings provided by UBS, but the specific actual measurement and design will still have to wait until the end of the bet at the end of the month.