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Chapter 821 Radical Huaxin

"Of course. At that time, I chose to let Taotie House open a pilot project in Daocheng, not only because there happened to be a suitable store (shop building) there. More importantly, the investment promotion work in Daocheng and surrounding cities was carried out very well.

, there are currently a large number of small and medium-sized enterprises from Japan and South Korea gathered to set up factories.

They come to Daocheng to invest not only because the investment environment and policies in Daocheng or Dongshan Province are suitable for them, but also because of the geographical location. Daocheng and its surrounding cities are very close to Japan and South Korea.

With the continuous deepening of investment promotion, these Japanese and Korean business owners, as well as the executives and technical personnel they brought from home countries, gradually formed a large group with relatively strong spending power in the island city and its surrounding cities.

.

In order to meet their own needs and business entertainment needs, they have a rigid demand for mid-to-high-end restaurants that meet their eating habits.

The current dishes of Taotie House are mainly Chinese, Japanese, French and Italian dishes. Many of the dishes are improved from Japanese dishes, so it is very easy for them to accept them.

Moreover, the price of Taotie House is relatively expensive for ordinary people in China. But for Japanese and Koreans with developed economies and higher living costs, it is a normal or even low price.

For them, Taotie Home Daocheng Store can not only be a place to improve their food, but also the best choice for them to receive important customers and complete business entertainment.

The biggest advantage of a complex buffet like Taotie House is that it has a wide variety of dishes and styles, which can adapt to the tastes of most people.

Therefore, I think this is the main reason why the current performance of the Daocheng store far exceeds our expectations."

Ouyang Huihui thought for a while and said: "Listen to what you said and analyze it carefully, it does make sense.

However, since the annual financial statements of the Daocheng store were released, people from Huaxin have contacted me many times, hoping to increase investment and strive to open more branches as soon as possible.

I don’t have a direct answer, so I’ll put it off for now. I believe Old William has also received similar requests from them, right?”

Old William smiled and said: "Yes, they have been contacting me in the past few days, and have also approached Qiao Hongwei. I told them on the phone that after all the information is compiled, I will find time to hold a shareholders' meeting around the Spring Festival.

dedicated to discussing this issue.

I guess Xiao Qiao also gave them a similar reply. It seems that they are really motivated to do something big now."

Old William was right.

During this period, several powerful leaders from the CEFC headquarters have successively met with Mr. Zhao and Mr. Fan, and have held multiple internal meetings for this purpose.

It stands to reason that a company with an estimated investment of 25 million Hong Kong dollars but an actual investment of only 10 million Hong Kong dollars would not be able to catch the eye of the leaders.

However, when several directors of the company held a meeting in Daocheng at the end of the year and accidentally dined at the Taotie Home Daocheng store, everything changed.

Several directors gave very high praise to the Taotie Home Daocheng store's business methods, service quality and the quality of its dishes.

The assistant who accompanied them on the trip immediately conducted verification and found out that the company behind the store actually had its own company as a shareholder.

They also keep an eye on the attendance at the Daocheng store and the reputation of the customers when dining, and know it well.

So, during a certain board meeting held at the headquarters, several people praised Huaxin Trading Company and Huaxin Travel Company by name on this issue.

Several directors spoke together, and then the leaders of the headquarters learned that two of their subordinate companies actually had investment projects that had been recognized by the superiors. However, this project had been ignored by them.

It’s no wonder that Huaxin is a very large comprehensive enterprise, with its business scope spanning finance, trade, tourism, engineering, leasing and other fields.

Although CEFC was founded in 1979 and has not been established for a long time, judging from its development trend, the prototype of a future giant in the Chinese corporate world has already emerged.

The newly established Taotie House Catering Investment Company has a total share capital of only HK$25 million.

At present, 10 million Hong Kong dollars have been actually received, half of which is used for the company's operations, and the other half is invested in the establishment and operation of the Daocheng store.

The remaining 15 million Hong Kong dollars is the investment amount expected to build three new branches this year. This amount is only an estimate, and the specific number will be determined based on the actual budget for building the branches.

At that time, this investment amount will be allocated to the company's account within the specified time by each shareholder according to the shareholding ratio.

Huaxin Trading Company and Huaxin Travel Company each hold 5% of the shares of Taotie House. Not to mention that each company has only invested 500,000 Hong Kong dollars. Even if it is fully invested, each company will only share more than one million Hong Kong dollars.

More than one million Hong Kong dollars, which is equivalent to US$160,000 or US$70,000. It is inevitable that the leaders at the headquarters will not see such a small investment.

However, now that the directors have spoken, the leaders of the headquarters will naturally respond.

So, while Sun Dahai was eating, drinking and having fun at the resort, Huaxin had constant meetings and conferences, and Mr. Zhao and Mr. Fan were almost put on the stove.

As a last resort, they kept in contact with the shareholders of Taotie Home, hoping to increase the scale of investment and expand the plan to build new branches.

Only after Ouyang Huihui and William talked about it did Sun Dahai know about it. He estimated that Jiang Xiuping was also disturbed by them.

But Sun Dahai will not blindly follow other people's intentions. Especially in this kind of project involving multiple shareholders, everyone has different demands.

Sun Dahai can appropriately accommodate the requirements of other shareholders if conditions permit, but the general direction and principles cannot be changed easily.

"Old William, has CEFC proposed a new investment plan or a relatively clear goal?" Sun Dahai asked.

"There are no specific plans. But from what they say, it seems that they hope to build fifteen to twenty new branches within two years starting from this year, covering all large cities with relatively developed coastal economies.

From what they said, it seems that the CEFC headquarters is very supportive of them and provided them with a large sum of money for the expansion plan of Taotie House."

Sun Dahai frowned and said, "Isn't that too radical? Our plan is to complete one plus three within three years, that is, we built the first island city store last year, and will build three more branches this year and next.

If we follow what they say, the funds will be okay. We and they are both short of money, but the pressure on personnel is too great. The training and internship of new employees require sufficient time and space.

Mainland China currently does not have corresponding training institutions and sufficient reserves of professionals, so we cannot recruit all from Hong Kong or abroad."


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