The higher the investment and the lower the box office, the more attention will be paid to the income from movie peripherals and derivatives. This part of the income accounts for the majority of the total income of the film, and is the key to whether the film can recover its costs or even make a profit.
Historical biopics are representative of this situation.
Sales revenue from movie soundtracks (albums), revenue from the sale and rental of video tapes, revenue from television broadcast licenses, sales revenue from various merchandise authorized by the film, etc.
These revenues will continue to provide investors with profits for many years to come. On average, they are much higher than the net profits from box office.
A historical biographical film like "The Last Emperor" will appear almost every one or two years, and they are all big productions.
This is not because the film companies made poor investment decisions, or that they were just spending money to buy awards.
Because for films with this type of theme, the final income brought by the movie box office to investors is less than half of the total income.
Through simple financial means, producers can easily isolate themselves from ordinary investors and sponsors, and use costs, including book losses, to offset box office profits.
As for whether investors can obtain investment returns, they can only leave it to fate and have little to do with the producers.
Producers mainly earn income from outside the box office, that is, income from movie peripherals and derivative products. Ordinary investors cannot share this part of income.
Sun Dahai only agreed to take over the filming of "The Last Emperor" after there was a big gap in funding.
As a savior, Sun Dahai did not put forward excessive demands for the film's copyright, distribution rights, and dividend ratio. Instead, he proposed that participating films receive dividends from all channels as a prerequisite for filling the financial gap.
After intense discussions, several producers finally agreed to Sun Dahai's request.
Therefore, when everyone was discussing whether the global box office revenue could allow all parties investing in this film to maintain their capital, Sun Dahai already knew that this investment was stable.
After these two movies, there is "God of Gamblers".
Chen Xinjian is a policeman, so he has a special liking for police movies or similar movies. But he never thought that he could actually use "gambling" as the theme to complete a classic movie and create a new movie type.
Due to the limitation of the subject matter, "God of Gamblers" has a smaller audience. Although it became the second film in the history of Hong Kong movies to have a local box office exceeding 40 million Hong Kong dollars, it was hundreds of thousands of Hong Kong dollars behind "A Better Tomorrow". Unfortunately, it failed to do so.
Become the box office champion in history.
However, from a movie perspective alone, is "God of Gamblers" necessarily worse than "A Better Tomorrow"?
Nowadays, the movie market is flooded with a large number of gambling movies, and there are not many brotherly romance movies that followed the trend after "A Better Tomorrow".
During the winter vacation this year, another feature film "A Lang's Story" wholly owned by Youlian was released in theaters in Hong Kong. It not only broke the box office record of Hong Kong literary films set by "Autumn Fairy Tale", but also narrowly missed the top four.
The threshold of 10 million Hong Kong dollars.
A family ethics drama with a simple plot was made so sensational that many viewers left with tears in their eyes. No wonder this inconspicuous movie can achieve such a high box office.
It's just that what Youlian did has made those film and television companies and investors who don't care about the box office of literary films and blindly invest in commercial films feel so embarrassed!
Chen Xinjian carefully studied the development history of Youlian. He was numb from one shock to another. So much so that projects like "A Better Tomorrow 2" and "Eight Star Announcement" were no longer considered by him.
In my eyes.
Chen Xinjian remembers that after he started working in movies for a few years, a group of talented filmmakers formed New Art City. Through their popular masterpieces, New Art City quickly reached the top of the Hong Kong film industry.
Although Youlian at this time had almost nothing in common with New Art City, Chen Xinjian felt that it was the next New Art City, or the next overlord of the Hong Kong film industry.
With the help of Quan Xinghe's affairs, Chen Xinjian established contact with Simon Yam and realized the potential of Youlian.
Not long ago, he heard that Youlian was going to hold a premiere for "Ancient and Modern Battles between Qin Terracotta Warriors", so he took the initiative to attend, not only to repay the favor, but also to close the relationship with Youlian.
…
After the premiere, Youlian held a cocktail reception as usual. The venue was a newly opened high-end buffet restaurant called "Gourmet House Global Food Gallery" next to the Future Cinema.
The Taotie House Future Building branch opened at the beginning of the year, which was one of the three-year five-storey plan discussed by Sun Dahai and others.
Since Future Building is located in the top commercial area in Hong Kong, the vacancy rate of shops is almost zero.
For this reason, the Future Building Property Management Company could only suspend the lease of expired shops. After several shop replacements, it took nearly half a year to adjust a suitable business location for Taotie House.
However, it's all very worth it.
The Taotie House Future Building branch opened after careful renovation and immediately became a hot spot in the catering industry in Hong Kong.
The buffet style is not uncommon in Xiangjiang, but most of them are low-end items with relatively affordable prices, suitable for low-income consumer groups who mainly want to eat enough.
For example, the steak buffet is HKD 68 per person, the morning tea buffet is HKD 38 per person, and the lunch buffet is HKD 58 per person.
The common problems of these self-service projects are that they use a large amount of cheap ingredients, the freshness and hygiene are difficult to guarantee, the taste is unsatisfactory, and the dining environment and service are poor.
Top clubs and five-star hotels also have buffets. Although the ingredients are fresh and the chefs' cooking skills are very good, the prices are extremely high, and the types of dishes are relatively small and the style is single. Therefore, the halls are deserted and the audience is not very large.
The emergence of Taotie House has perfectly filled the gap in mid-to-high-end buffets in Hong Kong. With the price of HK$228 per person for lunch and HK$298 for dinner, the business of Taotie House has been extremely booming since its opening.
Different from the domestic Taotie House branch, the Future Building branch currently specializes in beef and mutton products airlifted from the Garrison Ranch in Montana, USA, as well as seafood and meat purchased from Australia, Canada, and Asian countries. In the future, it will also
Add more premium ingredients from around the world.
Second cousin Li Yue, who had been transferred to Shiweitian Hainan Base, listened to Sun Dahai's suggestion and started working in marketing.
Although the Hainan base has just begun infrastructure construction and does not yet have its own products. However, Li Yue and Huaxin Trading Company, one of the shareholders of Taotie Home, have joined forces to start from the existing state-owned farms, plantations, fisheries and breeding farms on the island.
We organized the supply of goods and supplied the goods in batches to the Xiangjiang market.
